Transcript Strategy: The Power of Information Services

IDS Now, Cheetah, and Beyond
Jerry Keesee, Director
Database Development, IBM
October 25, 2006
© 2006 IBM Corporation
Key take-aways from today’s discussion
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IDS is a strategic data server in the
Information Management portfolio
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IDS has a rich history of innovation and technology
leadership that will continue well into the future
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IDS is the optimal data server for
high-transaction OLTP environments
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You have an advantage over your competitors
because IDS is not a commodity
Recent Milestones
“IBM remains committed to the
Informix platform… backing that
commitment by investing to support
and enhance the Informix software
portfolio as technology evolves.”
-- Ambuj Goyal, General Manager,
IBM Information Management
 IDS 10 released: fastest, most-available Informix
OLTP data server
 IDS Express announced: serves broader range
of customers and partners
 PHP driver for PDO: enables whitespace
developers on fastest growing dynamic Web
applications platform
 Express Runtime for IDS: greater SWG
compatibility; designed for SMB partners
 Oracle to IDS Migration Toolkit (MTK): enables
migration path in competitive situations
 Baan application benchmark: Informix beat
Oracle (again!)
http://www.ibm.com/informix/execsupport/
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IBM Data Servers Strategy
 Continue leadership in all database segments with the right
technology
– Informix Family
– DB2 Family
#1 Leader – “Database World Wide
Market Share” - Gartner
– IMS, …
 Capitalize on market strengths of Informix Dynamic Server (IDS)
On line Transaction Processing
IDS 10 increases the performance of
OLTP applications
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Integrated Applications
IDS is IBM’s flagship database for
industrial-strength integrated
applications.
Small & Medium Businesses
Key Industries
New Express & Workgroup editions of IDS
10 appeal to the SMB market. Low DBA
requirements are a strong selling point.
IDS has significant market presence
within key industries including Telco,
Government, Retail & Banking
IDS: Then, now, and what’s to come
IDS 10
2005
 Fastest, mostavailable Informix
OLTP engine ever
 IDS Express
 PHP driver
 Baan benchmarks
OLTP
Performance
2006
 Continuous advances
in OLTP engine solidify
market position
 Enhanced memory
management
 Enabled for
sub-capacity
Enhanced
Data Services
Administration
Free Zone
vNext+*
2007 – Cheetah*
 Web Services support for
Spatial Applications
 Performance and High
Availability enhancements
 Security enhancements
meets Common Criteria
specifications
 Significantly improved
administration functions
 Enhanced support for
unstructured data
 Intelligent administration
and monitoring
 Enterprise security
enhancements
 Enhanced enterprise
data management
 Matrix-based replication
 Enhanced administration
functions
 Customizable footprint on
installation
 HDR Evolution
 And much more….
* Subject to change
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Disclaimer
 Timeline for delivery of these features is subject to change
 Design and implementation for individual feature is subject
to change
 Not an exhaustive list
Features will be identified over the coming months.
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Features…..
 Common Criteria
- Providing the required assurance for security functions:
• Identification and Authentication, Access Control, Audit,
Communications Security and Data Protection
• EAL 4 - The most rigorous evaluation assurance level for an existing
commercial product
 Label Based Access Control (LBAC)
- Maintain tight control over access to data (Need to Know)
- Restrict or enable access to rows or columns based on security labels
assigned to users
- Define exactly who has read and write access to individual rows and
columns
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Features…..
 Simplified Powerful Administration
 Reducing TCO for Application Providers
- Session setup
• Database open/close triggers to allow session setup
- Enhancements to IDS stored procedure language
- Optimistic concurrency
→ Isolation committed read last committed
• Readers don’t block writers, writers don’t block readers
 Web Feature Service for Location Based Services
- Web Feature Service Implementation Specification 1.1 from OGC
- Build on top of Geodetic initially, then extend to other DataBlades
- Leverage our investment in spatio-temporal technology and open it to more vendors
- Uses XML (with GML extensions) to query, insert, update and delete features from a
spatial data store using both geometry and traditional data types
- Many GIS applications (including ESRI) have WFS clients that can consume this data
- WFS data can be consumed by many different applications (Java, .NET, PHP, traditional
3rd generation languages)
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Database Application Development
 Strategy
- Deliver superior AD capabilities
- Provide comprehensive tooling
allowing customers to create
business applications including
Web services with ease
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IBM Informix Dynamic Server –
On the Move
Bruce Weed, Program Director
IBM Data Servers
October 25, 2006
© 2006 IBM Corporation
Major Change – Brand Name
IBM Information
Management
DB2
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Why Do Clients Rely on IDS?
 “Nearly Hands-free” Administration
 Blazing-fast OLTP
“… One customer runs 4,000
locations and more than 10,000
instances of the current IDS release
with just 8 DBAs…”
 High Reliability
 Extensive Platform Coverage
…70% of phone calls worldwide route through IDS…
…IDS powers the world’s largest retailers…
8 of the top 10 U.S. retailers
20 of the top 25 U.S. supermarket
…Hotel Reservation systems…Emergency Phone
Systems…Judicial Applications…National Security… Tax
Administration…Customs…and more…
Recent IDS Advertising
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Customers and Partners Continue to Adopt IDS 10
Double Digit
Growth Q1, Q2
and Q3
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Innovating with IDS
IDS 10 Scores at World Cup with Radio-based Tracking System
 Background
- IMP AG / Cairos Technologies AG
• Specializes in sports statistics, TV graphics
and formats, multimedia and content
systems
• Radio-based tracking systems
→ Exact position determination
→ In real-time
→ Sporting events & industrial sector
 Requirements
- High availability & performance
- Real-time data management
 Solution
- IDS 10 accumulates, evaluates and publishes
data live during the match
IDS: The Official German Bundesliga Soccer Database and WM 2006
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Cheetah, in the news
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IOD Event in Anaheim, CA
 Over 5000 people attended the conference
 Informix customers, business partners alike, agreed that it was a great event
 IBM IDS was covered in both Key Notes (Ambuj and Arvind)
 Five Geo Business Partner Most Distinguished Achievement Awards were
given out:
 Informix BPs won 4 out of the 5 awards!
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IIUG News and Views
Stuart Litel, President of the IIUG
October 25, 2006
© 2006 IBM Corporation
Highlights from IOD from IIUG
 After just coming back from the IBM Information on Demand (IOD) conference,
some verbal highlights on the event
 Sales, Marketing and Development executives from IBM sat down with the IIUG
board for interactive discussions around the Informix business
 Over 70+ sessions where held around Informix topics, including a general
Informix meeting open to everyone at the conference
 The IIUG was extremely happy with the IOD event!
– The conference has been great and inspiring. The
technical content was very good. The positioning of IDS
was superb. You have done an excellent job!
Kind regards,
David Fraser
Board of Directors
International Informix Users Group
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Informix Users
Forum 2006
 The Washington Area Informix User Group (WAIUG) based in Washington, DC, and the
Southeast Informix Users Group (SEIUG), based in Atlanta, GA, are teaming up once again
to present Informix User Forum 2006. This will be the premiere Informix regional user group
technical conference in the world. This is a user conference planned and run by Informix
users for Informix users.
 December 8-9, 2006 in suburban Washington, DC (Fairview Park Marriott, VA)
 Top technical sessions from users and IBM developers. Three tracks of ALL technical
sessions
 Keynote Speakers
- Friday Dec 8 – Ambuj Goyal – General Manager of IBM Information Management
- Saturday Dec 9 - Arvid Krishna – Vice President of Database Servers, IBM Information
Management
 For more information and to register visit www.iiug.org/waiug
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2007 IIUG / IDUG Conferences
 San Jose, CA – May 2007
 Run by users for the users. NO Marketing. All technical.
 Sessions / Grids are about to be announced.
 More USER Informix technical Informix sessions than any other
conference
 This event could not happen fro the IIUG side without the long hours and
time of Board member Cindy Lichtenauer and her CPC people Kernoal,
James and Tammy.
 We hope to see you in San Jose. Check put http://www.iiug.org/conf for
more information.
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Special Announcement
 THE IIUG / IDS Downloads are back
 Just released this morning on the IIUG Web site
-
IDS 10 for AIX, HP, Linux Sun and Windows!!
 Available in the IIUG member area (www.iiug.org/members)
 ONLY restrictions:
- Five process limit
- Cannot be used in production environment
 Special thank you to: Bernie Spang, Jerry Keesee, Bruce Weed, Cindy Fung,
Gary Proctor and most of all the ENTIRE IBM / Informix
development staff.
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