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Equation Search & Beyond • • • • • • • Equation Search Today The Challenge Symbolab Scientific Search Scholar Search The Future of Search Online Education Knowledge Is Power Equation Search Today Equation Search In a Nutshell • Scientific content Encyclopedias, academic papers, courses, patents, forums, … • Scientific language Equations, formulas, mathematical expressions • Symbols & notations Use of scientific symbols & notations • Search science with science Google Plot Great plot, but what are you really looking for? …and Search? Irrelevant results Bing Search… How is this related exactly? Wolfram Computational Engine Wikipedia like computation knowledge LaTex Search How come (x+y)^n does work but (y+x)^n doesn’t? Can Keyword Search Work? • What if we search for 𝑥 + 𝑦 2 • we should also get results for 𝑦 + 𝑥 2 , 𝑎 + 𝑏 2 , 𝑥 2 + 𝑦 2 + 2𝑥𝑦, … • and preferably for 2 2 𝑘=0 𝑘 𝑥 𝑘 𝑦 2−𝑘 • On top of that, we shouldn’t get results for 𝑥 + 𝑎 2 The Challenge The Problem: Scientific Search Today • • • • • • Keyword search No support for scientific notations LaTex is no fun Heuristic approach Poor relevancy Computational emphasis The Challenge: The Scientific Language • • • • Flexible grammar & vocabulary Order matters Priority of features Disambiguation within and across disciplines The Solution: Semantic Search • • • • Machine learning algorithms Scientific expression matching Contextual scientific analysis Relevancy Symbolab Scientific Search Engine Smart Pad http://symbolab.com/ Computation Semantic Search Results Text Search Scholar Search Google Scholar Emphasis on citations, Keyword search… Publications are not free of charge No thank you! Microsoft Academic Search Topic mining, Social graph, Keyword search… Symbolab Scholar Research Tool • Scientific language • Connect obscure mathematical discoveries from disparate fields of science • Free open content The Future of Search The Knowledge Graph • • • • From strings to things Making the web into structured objects Connecting these objects Knowledge is about understanding things Symbolab - Building For The Future • • • • Semantic search Equations as things Scientific knowledge graph Q&A infrastructure Step-by-Step Solutions http://symbolab.com/solutions Online Education Equation Search - Why Now • • • • • Growing demand Digitalization of libraries More content is now publically available Emphasis on STEM Online education Online Education • Limited access to on-campus classes access for students who would otherwise be unable to afford or attend college Budget cuts have resulted in fewer instructors and oversubscribed classes • Lack of customized programs students can learn at the pace that’s right for them • Restricted innovation in course content drive new, hybrid learning methods create innovative content Online Education Stats • 30% of higher-education students in the U.S taking at least one class online )6.2 mm students), expected to rise to 37% by 2015 • U.S. average per online pupil expenditures is $6,400, per traditional pupil expenditures is $10,000 Knowledge Is Power • Can Symbolab hurt children’s ability to solve math problems? • Should children struggle with hard problems over days? • Children are curious by nature, they want to learn, but they want to learn their way • Symbolab opens a window to the science content • Help people overcome the barrier of the “scientific language” Fear Of Math • 60% of university students suffer from math anxiety • Overcome math anxiety by: Accommodating for different learning styles Making math relevant Allowing for different social approaches to learning mathematics Emphasizing the importance of original, quality thinking rather than rote manipulation of formulas Knowledge is power, by enabling equation search we empower students, teachers, parents and researches, we empower us The Team • Michal Avny, Co-Founder – CEO Former head of Relegence IL Lead to a successful acquisition by AOL Information Retrieval & Realtime Search expert BSc Mathematics & Computer Science • Adam Arnon, Co-Founder– Chief Scientist BSc Physics & Economics Mathematics grad student 2y algorithm development • Lev Alyshayev, Co-Founder– CTO BSc Mathematics & Computer Science MBA technology entrepreneurship 11y developing search technologies • Prof Erez Etzion, Advisory Board Physics Professor at the University of Tel Aviv Member and advisor of the Search & Discovery board of CERN 38 https://www.youtube.com/watch?v=SMS2C_nfXbQ Thank You Michal Avny @michalavny [email protected] http://symbolab.com/