Driving “Breakthrough” Growth in Philippines O&O: Roadmap …

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Transcript Driving “Breakthrough” Growth in Philippines O&O: Roadmap …

General
Membership
Assembly
JANUARY 2009
Tonight’s Agenda
Opening & Updates of BPA/P
Mr. Oscar R. Sañez, President and CEO
The Business Processing Association of the Philippines (BPA/P)
Presentation I - “Operational Efficiencies in the midst of the Global
Economic Slowdown”
Chay Mondejar-Saputil, Windows Client Product Manager, Microsoft Philippines
Presentation II - “Learning Session – Moving Up in a Downturn”
James M. Lafferty, President, P&G Phils., VP New Business Development
Hans Sicat, President and CEO, LegisPro
Sponsored by John Clements Consultants
Quality Council Presentation
Induction of New Members
Cocktails and Networking
Tonight’s Sponsor
BPA/P UPDATES
• New BPAP Board planning meetings
• eServices Conference
• Training Scholarships
• Organization updates
EXTERNAL AFFAIRS – GOVERNMENT UPDATES
• DATA PRIVACY BILL – Revised draft submitted by Cong Liwaya Chato TWG
meeting on Feb 18; Consultative Forum with key stakeholders Feb 20 at CICT
• DICT BILL – Revised draft in both Houses
• OMNIBUS LABOR CODE AMENDMENT – Ongoing
• Fiscal Incentives Rationalization – House Committee aligned on a version which
we support
• Work Hours Flex time and Holiday Economics Issue – Currently being worked
with Sec Marianito Roque of DOLE
PLANNED MARKETING MISSIONS - 2009
DATE OF EVENT
1. February 11-12
2. March 3-8
3. March
4. April
5. May
6. May
7. August
8. October
9. October
10. November
11. November
EVENT
VENUE
NASSCOM
Mumbai
Trade Conference
CEBIT
Hannova, Germany
Trade Conference
Investment Mission
Qatar, UAE, India
Investment Mission
Investment Mission
Australia
Investment Mission
Washington DC
Trade Conference
Investment Mission
New York, Texas, Chicago,
Toronto
Investment Mission
Investment Mission
Singapore
Investment Mission
World BPO Forum
New York
Trade Conference
Investment Mission
New York, California, Florida
Investment Mission
NOA Summit
London
Trade Conference
Investment Mission
London
Investment Mission
Gartner O/S Conference
ONLINE ADVERTISERS WILL BE BPAP’S FEATURED SUCCESS STORIES!
• Maximum of five
•
•
•
advertisers on the page
header.
Only one advertiser per
category per month.
Sponsored search
campaign (with Yahoo,
Google) to ensure higher
traffic
Content material to be
developed by advertiser
and loaded on the BPAP
website
WELCOME BPA/P’S NEW EXTERNAL RELATIONS DIRECTOR
MARTIN CRISOSTOMO
The marketing service line is in charge of all of the external
communications of the industry, including road shows, all media campaigns, managing
messages coming from BPAP, as well as the upkeep and maintenance of BPAP
Portal.
The government liaison service line manages interactions with all government entities
including articulating key policy positions for the sector, drawing input from others in
BPAP, presenting the industry’s concerns to national government policy-making
bodies.
Over 12 years experience in media, PR and government
affairs
• Press Undersecretary (until Dec 08), one of the
youngest ever in this role
• Over 5 years of experience in govt service under the
Office of the Press Secretary
• Extensive experience in media having spent 7 years as
reporter, writer, newscaster and producer for RPN9 and
ABS-CBN
• MBA - Murdoch University, Perth, Australia; AB Social
Science and Communication Arts - Ateneo
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INDUSTRY AFFAIRS
(JONATHAN DE LUZURIAGA)
• QUALITY ASSURANCE COUNCIL
• Meetings on-going
• Research and Benchmarking
• Information and Resource Sharing
• Training, Certification and Recognition
• Members are invited to send representatives
• Next Meeting – March 2 – BPAP Office
INDUSTRY AFFAIRS
(JONATHAN DE LUZURIAGA)
INDUSTRY AFFAIRS
(JONATHAN DE LUZURIAGA)
INDUSTRY AFFAIRS - EVENTS
(JONATHAN DE LUZURIAGA)
February 9-10
SMX Convention Center
March 26
Inter-Continental Hotel
NASSCOM LEADERSHIP FORUM
February 10-14
India
INFORMATION & RESEARCH (GIGI VIRATA)
2008: Selected Events
INDUSTRY PERFORMANCE in 2007: EMPLOYMENT AND REVENUES
Feb
Industry performance report (with ACPI, CCAP, MTIAPI, and PSIA)
Scorecard report for 18 NWCs (with CICT and DTI)
PUBLICATIONS
Jul
O&O Directory Philippines 2008 launch (with Asiatype)
Sept
Info-Tech report on Philippine contact center offshoring
Nov
Scorecard update and top-ten NWCs for 2008 report (w/ NWCWG)
JLLL report on competitiveness of the Philippine O&O industry
FORUMS, WORKSHOPS, and SURVEYS (with sponsors)
Apr
BPAP-O2P-TeamAsia survey and CEO forum on effect of peso appreciation
May
BPAP-Anantara workshop on operational excellence (certification)
Sept
BPAP-O2P-TeamAsia survey and CEO forum on going public
Oct
BPAP-O2P-TeamAsia survey and CEO forum on the financial crisis
NCC LGU Summit (with PeopleSparx and JLLL, Teletech, and Sitel)
Attrition survey participation closure (with DBM and HRCC)
Dec
BPO Summit panel and awards on Next Wave Cities (w/BOI, CICT, JLLL, & JCI)
BPAP-O2P-TeamAsia survey and CEO forum on non-voice services
Everest Research Institute report on RP non-voice capabilities
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INFORMATION & RESEARCH
2009: Selected Projects
INDUSTRY PERFORMANCE in 2008: EMPLOYMENT AND REVENUES
Feb
Announce industry performance compiled from ACPI, BPAP, CCAP,
GDAP, MTIAPI, and PSIA statistics; and industry attrition rate
2009
Work with associations and government agencies to improve data
PUBLICATIONS
Apr
Launch publication on top-ten NWCs (with Asiatype, CICT, JLLL) (w/ ads)
~Jul
Launch O&O Directory Philippines 2009 with ATI (with features and ads)
Nov
Announce top-ten NWCs for 2009
CEO FORUMS and BPAP-O2P-TEAMASIA SURVEYS (with sponsors)
Mar
Talent demand and supply for non-voice services
Jul
Industry status and outlook
Oct
TBD – A pressing issue at this time, suggestions welcome
Additional periodic surveys:
Repeat questions from previous surveys on attrition and hiring rates (2005), constraints to
growth (2006), and the business environment (2007) to establish trends
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INFORMATION & RESEARCH
2009: Selected Plans
SURVEYS AND STUDIES
Data for operational excellence program
Socioeconomic effects of the industry on the country
Perception of the Philippines in major markets
Industry profile
Industry history
Road map 2012
RESEARCH SERVICES
Publish and post free reports
Top-line industry results
Top-ten NWCs
BPAP and partner presentations
Produce premium or customized reports at tiered discounts (free to survey respondents)
Periodic surveys
Customized reports from BPAP inventory and scorecard
Attrition survey
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TALENT DEVELOPMENT (JAMEA GARCIA)
• BPAP participation in Government and Private Sector Initiatives
 NCC
, COMSTE, PTFE
• Middle Management Program for the BPO
BPAP-Ateneo Diploma in Business Process Outsourcing has been conferred to the 1st
batch of graduates from Maersk last January 21, 2009
 Enrollment now on-going for the BPAP-Ateneo Diploma in Business Process Outsourcing
 Part I : The Basic Supervisory Program is scheduled for February 23, 24 and March 2-3, 2009
 Part II: Leadership and Management Development Program is scheduled for March 23 to
May 19, 2009
 The
• ADEPT/ELITES
 Currently
being implemented by the partner schools
• PGMA-TWSP
 BPAP
has distributed over 44,000 certificates worth Php 260 million nationwide as of Dec 31,
2008
 As of Jan. 23, 2009, employment yield rates for the BPO sectors are as follows:
– 65% for Contact Centers
– 86% for Medical Transcription
– 100% for Software
– 100% Animation
• BPAP Career Caravan
 Will be travelling to our first city on February 2009 (Please refer to next slide)
OBJECTIVES:
•Provide
strategic support for the
growth of BPO-IT in the Next Wave
Cities in partnership with CICT and
COCOPEA
•Promote
and create awareness for
BPO-IT careers
ACTIVITIES:
•Learning sessions conducted by BPO-IT key players
Coordinating Council of Private
Educational Associations
(COCOPEA)
•Testimonials from BPO-IT employees
•Simulation showcase of actual BPO-IT operations.
•Kapihan sa BPO-IT (focus group discussion)
•JOB Fair
For Induction
• Alphaland
• IBM Business Solutions
• Sencor
• Infinit Outsourcing
• Interactive Technology Solutions Inc. (iTech)