Transcript The 22,000 Year History of Mass Media

Mass Media Powerpoint
Use the PowerPoint to complete the
packet and timeline!
Day 1
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Content
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I can explain how media affects me.
Language
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I can take notes about information.
What is Media?
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What are the different types?
How does media affect
you?
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Are there rules about media at home?
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Watching TV? TV remote?
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Using your phone?
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Internet?
Do you have media in your bedroom?
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What are some things you do that DON’T involve
media?
Day 2
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Content
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I can define mass media.
Language
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I can write in Morse Code.
Mass Media
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Media comes from Medium: a tool
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Mass: to reach MANY people at one time
1.
Examples of Mass Media
Industries
Books
2.
Newspapers
3.
Magazines
4.
Recordings
5.
Radio
6.
Movies
7.
Television
8.
Internet
Give an
example for
each!
20,000 B.C.E. -- 2010 C.E.
In the beginning...
20,000+years B.C.E. - Prehistoric people
recorded their thoughts and observations in
pictures painted on cave walls.
3,100 B.C.E. - Egyptians discovered how to make
material out of a plant called papyrus which
could be written upon. They then created a
complex writing system using picture symbols
called hieroglyphs.
Prehistoric Cave
Paintings
Papyrus & Hieroglyphs
China begins the modern
era of communication
105 C.E. - Ts’ai Lun of China perfected a method
for making paper out of wood pulp.
700 - The world’s first printed newspaper, a
Chinese circular called Ti-Pao, was printed using
carved wooden blocks.
Making paper; wooden
block press
Johann Gutenberg
1450 - In Mainz, Germany, Johann Gutenberg
perfected the process of printing using moveable
metal type. Several years later, Gutenberg used
this process to print 180 copies of the Bible, of
which 48 still exist today. The last complete
bible sold in 1987 for $2,200,000. Individual
pages can be bought at auction for $20,000$100,000 each.
Gutenberg Press & Bible
English Language Firsts
1622 - Nathaniel Butler published the Weekly
Newes, the first English publication that
resembled a modern newspaper.
1690 - The first American newspaper was
published in colonial America called Publick
Occurrences Both Forreign and Domestick.
England & Her Colonies
The First Amendment
1791 - The first ten amendments to the U.S.
Constitution were ratified by 3/4 of the states.
The first of these amendments guaranteed
United States citizens freedom of religion,
speech, and of the press and granted to those
citizens the rights to assemble peaceably and to
petition the government for a redress of
grievances.
1800: The Turning Point
Until about 1800, all of mass media history
involved carved, drawn, written, printed, face-toface, word-of-mouth, and hand-delivered
communication. There were no photographs, no
phones, no electrical appliances, no recorded
music, and certainly no radio, movies, television,
or computers. The word “electronics” did not
exist in our language. That was all about to
change...
Lights, Pictures, Morse
Code, & Telegraphs
1809 - The first electric light was created in
England.
1835 - Samuel Morse invented Morse Code.
1839 - Daguerre captured the first photograph on
coated metal plates using mercury vapor.
1844 - The first telegraph network was installed
in France.
Sending messages
Morse Code Activity
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Use the chart to complete the words in Morse
Code
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Then, try spelling other words and “beep” them
to your friend.
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See if your friend can “decode” the message!
Telegraphs, Movies, and
Telephones
1850 - The first international telegraph cable was
laid between France and England.
1858 - The first transatlantic telegraph cable was
laid between Ireland and Newfoundland.
1872 - The first movie was created by Eadweard
Muybridge of a horse galloping.
1876 - Alexander Graham Bell invented the
telephone.
Global Telegraph
Network
Muybridge & his
Zoopraxiscope
Record players,
lightbulbs, radio, &
movies
1877 - Thomas Alva Edison invented the
phonograph, the first record player.
1879 - Edison perfected the indoor lightbulb.
1895 - Gugliemo Marconi sent the first radio
waves through the air in Italy over a distance of
one mile.
1896 - The first movie theaters begin showing
silent films; a ticket cost 3 cents.
Edison & Marconi
Day 3
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Content
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I can explain the different types of media
popular in 1900-1940.
Language
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I can take notes about information.
Newspapers’ Heyday
1900 - Newspapers were at their peak from 1900
until the 1920’s. Led by New York publishers
Joseph Pulitzer and William Randolph Hearst,
there were 2,600 daily newspapers in America-the most ever (today there are fewer than 1,500).
Newspapers were the #1 source of news and
entertainment for people.
1903 - President Teddy Roosevelt sent a telegram
around the world. It took 9 minutes to travel the
24,000 mile distance.
Radio’s Heyday
1921 - The U.S. government issued the first
license to broadcast regularly on the first radio
station--WBZ in Springfield, Massachusetts.
Radio was, especially with the introduction of
commercials and sponsors, instantly successful.
It was the most popular form of entertainment
throughout the 20’s, 30’s, and early 40’s.
1927 - The first “talkie” movie, The Jazz Singer,
appeared in theaters.
Radio was BIG in the
30’s
Radio of the 30s
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http://www.youtube.com/watch?v=4UtljuT3jm
A
Television
1929 - Vladimir K. Zworykin, in Russia,
demonstrated the first practical television
system.
1941 - The first television shows were regularly
broadcast from the Empire State Building in
NYC, however, television was abruptly curtailed
because of WWII.
1945 - Between 5,ooo and 8,000 TV sets had
been sold. By the end of the decade, 17 million
had been sold, a 339,900 % increase.
Zworykin’s TV
Day 4
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Content
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I can explain the history of modern mass
media.
Language
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I can take notes on information.
The beginning of modern
day technology
1948 - The first tape recorder was invented.
1957 - Sputnik, the earth’s first artificial satellite,
was launched by the Soviet Union.
1960 - Lasers were first manufactured; Xerox
invented the photocopy; and Echo 1, the world’s
first communications satellite, was launched
1972 - Video Cassette Recorders (VCR’s) are
introduced at $1,600 apiece; Pong, the first
popular video game, is marketed; and the very
first e-mail is sent by computer.
A flurry of firsts
Cell Phones, Cable, and
the first Computer
1973 - The first cell phone was introduced and
weighed 2 1/2 lbs.
1975 - Home Box Office (HBO) is launched, with
an exclusive airing of the Ali-Frazier fight in
Manila, and revolutionizes the cable industry.
1975 - The first personal computer, the Altair
8800, was produced and sold in kit form for
$439.
The 70’s
Apple, CD’s, better cell
phones, & the Mac
1976 - Steve Wozniak and Steve Jobs created the
forerunner of the Apple computer in Jobs’s
garage.
1982 - The first CD player was sold for $900.
1983 - Cell phones, now weighing a pound, sold
for $3,500.
1984 - Macintosh was introduced by Apple in a
Super Bowl ad costing $1.5 million--which was
their entire budget--and initially sold for $2,495.
Jobs & Wozniak
It’s all about fun!
1985 - Nintendo introduced its Nintendo
Entertainment System (NES) bundled with
Super Mario Bros. and was instantly successful.
1994 - DIRECTV was launched.
1996 - The first DVD player was introduced.
1997 - Google was launched.
1998 - High definition television sets (HDTV’s)
were introduced, and sold for up to $20,000.
The 80’s & 90’s
The 21st Century
2001 - Apple introduced the iPod.
2006 - Nintendo introduced its Wii gaming
system, shortly after the introduction of Sony’s
Playstation 3 (PS3) and Microsoft’s Xbox 360,
and became the fastest selling game console in
history.
2006 - The first Blu-ray Disc Player was
introduced, showing video titles in high
definition.
2007 - Apple introduced the iPhone for $599.
Your Younger Years
2009- iPhone acquires more than 10,000 apps.
2009- Major U.S. newspapers face bankruptcy as
readers, income erode.
2010- A variety of tablets and slates (I-Pad)
simplify emails, books, movies and maps.
2010
What will 2014 see?
Let’s Review
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http://www.youtube.com/watch?v=VB5XSqzAfg
Day 7
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Content
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I can analyze the events in mass media history.
Language
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I can make a timeline of the top 10 events in
mass media history.
Media Timeline Quiz
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Choose the 10 most important mass media
events, and create a timeline on your paper.
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Each event should have a year, title, and picture.
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Put your events in order of when they occurred in
history.