Transcript GVH Draft Marketing Strategy - Private Label Manufacturers

AUSTRALIA & NEW ZEALAND
PLMA
INTERNATIONAL COUNCIL
PLMA Members Meeting
Sydney – 26th February 2013
Melbourne – 28th February 2013
Auckland – 5th March 2013
Members Meeting Agenda
TOPIC
SPEAKER
PLMA Update (15 mins)
Jacqui Lawrey
Ideas and Issues Exchange (30 mins)
All
2012 Full year report (30 mins)
Lance Dobson, Nielsen
Members Case Study (30 mins)
Martin Green (on behalf of Steven Hyde,
Trendpac)
Finish at 12pm
Member Services Update
• The combined AFGC/PLMA meeting in Nov 2012 was well received with
92% of attendees saying that would attend next year. We will run another
meeting with the AFGC late in 2013 – topic and speaker TBC
• PLMA changes based on AGM Members Feedback
– Include member case study in meetings
– More focus on Ideas & Issues exchange
– Group to attend the PLMA Amsterdam show in May
– Arrange a social event later in the year
– Sydney venue – change to outside of city (Venue TBC)
Member Services Update
• PLMA membership – invoiced in Jan 2013. Approx. 20% of invoices still to
be paid.
• Member retailer survey – will be sent out in March and then presented to
retailers from April. Please provide feedback (take approx. 10 mins to
complete).
• Retailer news
– Aldi launch in WA/SA
– Ruth McDonald - new Head of Private Label at Woolworths
– New CEO at Metcash – Ian Morrice
Activity Calendar
PLMA Member Services - 2013 DRAFT Calendar
Jan
Retailer Meetings
Feb
Mar
Apr
May
June
WOW
Costco
WOW
Coles
ALDI
July
Forum 2
Innovation
& grow
with ALDI
MM2
PLMA
Tradeshow
W/c 22nd
July
MM1
2012 Review
& case study
w/c 26th Feb
Oct
Nov
Dec
Joint
AFGC
seminar
Melbourne/
NZ
Sydney
Member Meetings
Sept
Progressive
Foodstuffs
Forum 1
Alternate
Channels
Half Day Forums
Aug
MM3/AGM
Social event
w/c 2nd
Dec
Executive
meetings
Info/Reports
Nielsen
Nielsen
Nielsen
Nielsen
Ideas & Issues
• Key questions you want PLMA to raise at the annual retailer meetings
• Sharing / signing over IP to Retailers
• ACCC/Wesfarmers announcement on investigations around treatment of
suppliers.
– Voluntary code of conduct/ Retailer & Supplier Roundtable
• PLMA presence in the media (or lack of)
• QA and auditing by retailers –cost to the business
• Other issues keeping you awake at night