Transcript Slide 1

global Transport
Knowledge Partnership
Models for Fleet Safety
Interventions
Adrian Walsh
Dr Will Murray
Why we are targeting driving for work?
Commercial vehicles are estimated to account
for 14% of all motor vehicles in use globally and
in low- and middle-income countries upwards of
32%
Available data and estimates suggest that in
high-income countries:
1. 25-30% of road toll involves a driver who is
at work; 50% if commuting is included
2. 40-50% of at-work fatalities involve vehicles
The Road Safety Argument
• excessive or inappropriate speed contribute to 850 road fatalities
annually
• 570 people were killed in 2006 on motorbikes
• 550 people are killed annually in drink-drive accidents
• careless or dangerous driving contribute to at least 400 road fatalities
annually
• an estimated 350 road fatalities annually are for want of wearing a
seatbelt
• about 300 road fatalities result from drivers falling asleep at the wheel
• Approximately 250 fatalities are due to accidents notified annually
under the Reporting of Injuries Diseases and Dangerous Occurrences Regulations
(RIDDOR)
• Between 850 and 1100 people are killed annually in
work-related road traffic accidents
Safety models & theory
Theory
• Theoretical understanding underpins good practice
• Provides:
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Framework
Structure
Starting point
Something to contribute to, prove or disprove and evaluate against
• Many existing theories for road safety, and increasingly for
occupational road safety
• Very limited published outcomes evaluation data
• Following discussion reviews emerging theories
Models of safety
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Heinrich’s Domino
Haddon Matrix
Surveillance
Surrey’s Systems approach
Wilde’s risk homeostasis
Risk analysis
Organisational culture
Prevention
Source:
Laflamme et al (1999) Safety
promotion research
Reviewed by Murray et al
(2003) and summarised into
WIPE model
Heinrich’s Domino
• 5 dominos
– environment -> human-> hazard -> collision -> injury
• Show causation as a linear flow of time ordered stages
and options for prevention
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Depot layout improves Environment
Driver training effects Human
Speed reduces Hazards and collisions
Seatbelts reduce injury
• Good because it focuses on underlying causes and the
importance of investigation
Haddon matrix
Vehicle
Precrash
At
scene
Post
crash
Behaviour Environment
of Driver
Surveillance model
• Focuses on crash reporting and recording
• Problem – imbalance between post (injury, insurance, $s) and
pre-event data (who, what, where, when, why)
• Records data on linear crash sequence
– Trigger event ->intermediate event -> contact event
• Process based recording and coding of data to allow
understanding of causation and preventative actions
• Broken windows theory and Bird’s accident triangle are
applicable in this context
Surrey’s systems
• Systems approach – based on road, vehicle and behaviour *
• Scientific process to better understand pre-crash, at-scene
and post crash process
• Developments from applying Surrey’s work:
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Important to emphasis more than human/driver error
showed importance of ‘change/deviation’ for causation
showed importance of organisational & societal factors
extended dimensions of Haddon Matrix
A Safe Road System
Road
Vehicle
Behaviour
A Safe Road System
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Addresses all elements of the road transport system in an integrated way
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The road user as the weakest link in the transport chain, unpredictable
and capable of error, education and information efforts notwithstanding
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In the event of a crash, the impact energies remain below the threshold
likely to produce either death or serious injury
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Shared overall responsibilities and accountability between system
designers and road users
OECD Report Towards Zero:
Ambitious Road Safety Targets and the Safe System Approach 2008
Wilde’s risk homeostasis
• Focuses on the acceptance of risk
• People accept certain levels of risk:
– give people better brakes and they drive
faster/closer!
• Need to influence their risk acceptance
• To create change we have to work with
people’s perceptions and attitudes to risk
• Stages of change model is applicable
framework in this context
Risk analysis
• Analyse technical, organisational,
environmental and people-based
circumstances leading to hazards
• Focus on system design, rather than
looking at a single individual’s safety
performance under given conditions
• Building safety into land use planning,
design and implementations
Organisational culture
• Organisational aspects of collision causation
• Focus on:
– Organisational climate
– Working climate
– Individual skills
• Organisational and management factors constitute latent
failures in work systems
• Must be considered in crash investigations
• Links safety to quality and standards
• Focus on influencing group norms
• Theory of Planned Behaviour often applied in this context
Prevention
• Primary, secondary and tertiary
– Primary = take action in advance
– Secondary = spot problems early & manage
– Tertiary = manage consequences and rehabilitation
• Our focus is on primary:
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Proactive: deter or limit exposure
Reactive: adapt to exposure
Macro = policy, micro = specific countermeasures
Active (involves people eg seatbelt) to passive continuum
(involves environment eg airbag)
• Particularly useful for classifying vehicle safety features
Prevention model
Active
Passive
Proactive
Ban mobile
phone use
DRL policy
Alcohol policy
Confiscate mobile
phones
Wired-in DRL
Alcohol ignition
interlock
Reactive
Seatbelts
policy
Seatbelt interlock
WIPE model & extended
Haddon Matrix
WIPE approach
Why
Initial and on-going status review
Pilot and implement changes
Evaluate
Haddon Matrix Framework
PreCrash
or PreDrive
Management
Culture (30%)
Journey
(10%)
Leadership
Business case*
Legal compliance
Safety audit*
Benchmarking*
Pilot studies
Goals & policies
Safety culture*
Committee
Pledge
Communications
Contractors
Travel policy
Mode choice
Journey
planning
Routing
Risk
assessment
Emergency
preparation
Shifts/
working time
At
Emergency
Scene support to driver
Road/ Site
People Environment Drivers and
(10%)
Managers
(20%)
Risk assess Recruit
Observation Contract
Guidelines
Induct
Site layouts
Check qualified
Work permits Handbook
C&D rules
Risk assess
Road design Train
Black-spot
Equip
mapping
Communicate
Engage local Engage
road agencies Monitor
Correct
Engage local Manage
investigators scene
Post- Report, record & Debrief &
Crash investigate
review
Change process journeys
Data linkages,
evaluation &
KPIs*
Investigate
and improve
Review
site/road
elements of
collision data
Vehicle (10%)
Risk assess
Select
Specification
Safety features
Service
Maintain
Check
Use policy
Mobile comms
ITS/telematics
Wear & tear
Grey fleet
External/
Societal/
Community/
Brand (20%)
Regulator/policy
engagement
CSR
Benchmarking
Communications
Family members
Community
Road safety
weeks/ days
Awards
Process to
Crashworthy
Escalation
manage scene ‘ITS’ data capture process
Reporting and
investigation
Driver debrief
Counselling,
trauma support
Reassess/train
Strong openable
doors
Investigate ‘ITS’
data
Inspection &
repair
Copyright: Interactive Driving Systems, 2003 - 2009
All Rights Reserved.
Manage
reputation and
community
learning process
Other models and theories
• Safety E’s *
• Insurance/driver risk-based models *
• Surveillance-based models:
– Bird’s accident triangle
– Broken windows theory
• Behaviour-based models:
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Stages of change
Theory of planned behaviour
Multiple intervention level and behaviour change taxonomy
Group decision theory
• Business based models:
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PESTEL
SWOT
GAP
Pareto model/6 Sigma
Safety E’s
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Education
Engineering
Enforcement
Engagement
Enactment
Enthusiasm
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Empowerment
Elation
Ethics
Evaluation
Insurance & driver-risk based models
Zurich model
Data warehouse model
Models identified in white paper
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ERSO framework
Euro OSH Factsheet 18 models
Stuckey & Mooren models
Global standards – oil industry, pharmas, logistics sector
UN, Fleet Forum and GRSP partnership-based approach * *
Risk assessment-led approaches in response to UK
Government guidance
Standards-based eg ANSI Z15.1 or ISO39001 PC/TC241
NETS model process
Driving for Better Business B to B approach *
Audit and benchmarking-based: Fleet Safety Benchmarking
– www.fleetsafetybenchmarking.net
Supporting the Fleet Safety
Project Group - Action Plan
• PSRSC linkage
• GRSP linkage
• Benchmarking
platforms
• Tools & case studies
• Seek greater
involvement by low
income country
representatives
Build knowledge
communication
• Shareand
information
Develop and
test
• Collect and assess
information on FS
practices
• Consult scientific
community
• Amass good practice
tools and case studies
• Analysis of the problem
and dimensions of the
task
• Pilot test resources
• “Green-cover”
Manual
• Capacity building
• ISO standard
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www.fleetsafe.org
Fleet Safety Forum: Fleet Safety Management Model
Management systems
1. A senior manager must assume specific responsibility
2. Implement driving for work policy
3. Record and act on the findings of risk assessments
4. Ensure all incident involving any vehicle is recorded &
that collective information is regularly analysed
Driver safety
5. Driver’s handbook
6. Ensure all employees driving for work are initially vetted, inducted and
regularly assessed
Vehicle safety
7. Ensure that vehicles are fit for purpose and fitted with all appropriate safety
and security features
8. All vehicles are regularly inspected and maintained
Journey management
9. Check whether a road journey is really necessary – and encourage
alternative modes of communication and transport
10. Ensure journeys are scheduled to realistic timetable, planned to take into
account adequate rest periods and use the safest available routes
The Private Sector
Taking
a business message
to business
Making the Business Case
Promoting case studies sector by sector
www.drivingforbetterbusiness.com
Summary
• Theory and models provide framework for
safety projects
• Growing body of existing approaches
• Good practice uses theory to guide program
development, and evaluate outcomes
• Systems-based approach has potential, but
further peer-reviewed outcomes evaluations
required to legitimate .....
• Your feedback and experiences welcome!