Transcript Document
Biography for William Swan Currently the “Cheap” Economist for Boeing Commercial Aircraft. Previous to Boeing, worked at American Airlines in Operations Research and Strategic Planning and United Airlines in Research and Development. Areas of work included Yield Management, Fleet Planning, Aircraft Routing, and Crew Scheduling. Also worked for Hull Trading, a major market maker in stock index options, and on the staff at MIT’s Flight Transportation Lab. Apparently has a hard time holding a steady job. Education: Master’s, Engineer’s Degree, and Ph. D. at MIT. Bachelor of Science in Aeronautical Engineering at Princeton. Likes dogs and dark beer. © Scott Adams New Perspective on Fleet Planning Prepared for AGIFORS 2002 Symposium October 2002 William M. Swan Chief Economist Boeing Commercial Review of Fleet Plan Techniques • Put and Take • Push Down • Vest Pocket • Abandon all Hope Put ‘n Take Fleet Plan Replaces Airplanes in a Schedule ORD SEA DTW 19:65 19:66 19:78 19:79 19:85 19:86 19:89 19:90 20:10 BOS DFW 20:12 Push Down Fleet Plan Reassigns Schedule 3 17 old N110s 20 old N110s 15 New N142s 15 New N142s 25 Medium N240s 10 NEW N220s 18 Medium N240s 7 Airplanes Needed for Departures Vest Pocket Fleet Plan Uses Demand Distributions 30 25 20 Notional 1985 15 10 5 0 0 300 250 200 150 100 50 Demand (monthly avg per departure) US domestic Airlines Airplanes Needed for Departures Divide Distribution by Airplane Size to get Fleet & Mix 30 25 Notional 1985 20 15 10 100-seat 5 150-seat 0 0 200-seat 50 100 150 200 250 300 Demand (monthly avg per departure) US domestic Airlines Grow Demand Distribution Based on Trends Airplanes Needed for Departures 40 35 30 25 Feb-90 Notion-85 20 15 10 5 0 0 300 250 200 150 100 50 Demand (monthly avg per departure) US domestic Airlines Aside: Airplanes Needed for Departures Trend Changes with RJs 50 45 40 35 30 25 20 15 10 5 0 Feb-95 Feb-90 Notion-85 0 300 250 200 150 100 50 Demand (monthly avg per departure) US domestic Airlines Further Aside: Airplanes Needed for Departures RJs Big Time 50 45 40 35 30 25 20 15 10 5 0 Feb-00 Feb-95 Feb-90 Notion-85 0 300 250 200 150 100 50 Demand (monthly avg per departure) US domestic Airlines Review of Fleet Plan Techniques • Put and Take • Push Down • Vest Pocket • Abandon all Hope Seats/Departure Aug 2001, Same Pair Big Markets Do Not Mean Big Airplanes 450 400 350 300 Average 250 200 150 0 1000 >5000km, 5+deps/week 2000 3000 4000 5000 6000 Seats/day Aug 2001 by Airport Pair 7000 Big Markets Do Not Mean Big Airplanes 450 400 Seats Per Departure 350 300 250 200 150 Average 100 50 0 0 2000 4000 6000 8000 10000 12000 Seats Per Day All Airport Pairs under 5000km and over 1000 seats/day All Airport Pairs under 5000km and over 1000 seats/day 14000 16000 18000 Big Markets do not Mean Big Airplanes Seats/Departure 250 200 150 100 50 data for markets > 4/week 1991 & 2001 0 0 1000 2000 3000 4000 5000 6000 Seats/day in Airport Pair, European Regional Aug 2001 Seats/Departure Aug 2001, Same Pair Big Aircraft Markets Do Not Stay Big 450 400 350 300 250 200 150 150 >5000km, 5+deps/week 200 250 300 350 400 Seats/Departure Aug 1991 450 Size in 1990 Not a Forecast for Size in 2000 Size in 1990 Not a Forecast for Size in 2000 Seats/Dep in 2000 (same pair) 450 400 350 300 250 200 150 150 200 250 300 350 Seats/Departure in 1990, Atlantic pairs 400 450 Seats/Dep Aug 2001, same pair Size in 1991 not a Forecast for 2001 250 Size Getting Larger 200 150 100 50 Size Getting Smaller 0 50 100 150 200 250 Seats/Dep Aug 1991 Pairs (Europe>4/week) 300 Small Airplanes not in New Markets 450 Seats 400 350 New Old 300 250 200 Distance (km) 150 5000 7000 9000 Atlantic Airport Pairs with Service Aug 2000 but not Aug 1995 11000 Seats/Departure Aug 2001, Same Pair Big Markets Do Not Mean Big Airplanes 450 400 350 300 Average 250 200 150 0 1000 >5000km, 5+deps/week 2000 3000 4000 5000 6000 Seats/day Aug 2001 by Airport Pair 7000 Small Airplanes Not in New Markets Seats/Departure, Aug 2001 450 400 350 300 250 200 150 5000 6000 >5000km, 5+dep/week 7000 8000 9000 10000 Distance (Km) 11000 12000 13000 Small Airplanes not in New Markets ? Seats/Dep, Aug 2001 250 200 150 100 50 0 0 Old Markets New Markets Log. (New Markets) 500 1000 1500 2000 (Old Markets) 2500 Log. Distance (Km), European Regional Markets Congestion is Not Driving 747 Shares UP 80% 60% 50% HKG HND JFK PEK LHR 40% 30% 20% AMS CDG FRA LGW LAX 10% SFO ORD 0% 19 85 19 87 19 89 19 90 19 93 19 95 19 97 19 99 20 01 20 03 747 Share of Departures 70% NRT Why No Pattern in Size? Cost per Seat Declines with Size $350 $300 $/Seat $250 Cost/Seat $200 $150 $100 $50 $0 100 200 Seats 300 400 Revenues Track Costs [30 business + discount fill to 80% LF] $350 $300 Cost/Seat Rev/Seat $/Seat $250 $200 $150 $100 $50 $0 100 200 Seats 300 400 Revenues Track Costs II [30 business + 90 discount, with Spill] $350 $300 $/seat $250 Cost/Seat Rev/Seat $200 $150 $100 $50 $0 100 200 Seats 300 400 Any Size Will Do [Averaged Demand Curve] $350 $300 $/seat $250 Cost/Seat Rev/Seat $200 $150 $100 $50 $0 100 200 Seats 300 400 Any Airplane Size Works • • • • Cost and Revenue Lines are the same shape Profit nearly the same at any size Possibility of a minimum profitable size Upper limit at twice that size? – Limit not set by airplane technology – Limit possibly set by market entry, split in ½ – Or does cost curve rise due to ground costs? This is Speculation, Not Proof • Strong lack of pattern in airplane size as used • Need for model to explain observed behavior • Proposed model explains what we see • Proof by “Occam’s Toothbrush” not convincing Bonus: An example of business sleaze (Occam’s Toothbrush) Introducing a technique often used in business Proof by Assumptions “Test” What is the most reasonable set of assumptions That fits all known data points And allows our guess to be right? Any Size Will Do [from minimum to 2x] $350 $300 $/seat $250 Cost/Seat Rev/Seat $200 $150 $100 $50 $0 100 200 Seats 300 400 William Swan: Data Troll Story Teller Economist Chief Economist, Boeing Commercial Airplanes, Marketing RJs – Smaller than You Think A Review of the Evidence: RJs are eroding 100-seat market Small plane market growing slowly RJ Share is Exaggerated • • • • • • Share of added airplanes* = 38% Share of scheduled departures = 16% Share of scheduled airplanes = 14% Share of seat departures = 7% Share of seats = 5% Share of ASK = 3% *airplane count from scheduled departures and miles. Added 2003 to 2004. Macro View: Below 120-seats is Small 5.0 4.5 Twin-Aisle Jets Single Aisle Jets 120+ Jets, 90-120 seats New RJs Old RJs Props ASK (index) 4.0 3.5 3.0 2.5 2.0 1.5 1.0 0.5 0.0 1971 1976 Aug Schedules 1981 1986 1991 1996 2001 ASKs Below 120 seats Growing Slowly (1.3% since 1991) 1.0 Twin-Aisle Jets Single Aisle Jets 120+ Jets, 90-120 seats New RJs Old RJs Props 0.9 0.8 ASK (index) 0.7 0.6 0.5 0.4 0.3 0.2 0.1 0.0 1971 1976 Aug Schedules 1981 1986 1991 1996 2001 New RJs Retiring Props, Old RJs, & 100-seats 0.6 ASK (index) 0.5 Single Aisle Jets 120+ 0.4 Jets, 90-120 seats New RJs 0.3 Old RJs Props 0.2 0.1 0.0 1991 Aug Schedules 1996 2001 6-8% of ASKs not Boeing or Airbus 14% 10% Jets, Non-Boeing-Airbus RJs old & New Props 8% 6% 4% 2% 0% 19 71 19 73 19 75 19 77 19 79 19 81 19 83 19 85 19 87 19 89 19 91 19 93 19 95 19 97 19 99 20 01 20 03 Share of Scheduled ASK 12% Asia Not Featuring RJs: Too Poor & Too Far Shares of Seats RJ-old RJ-new Jets 100 1-aisle 2-aisle Asia is 19% of World Regional Fleet Europe Favoring 100-seat Jets Shares of Seats RJ-old RJ-new Jets 100 1-aisle 2-aisle Europe is 18% of World Regional Fleet N. America is King of the New RJ Shares of Seats RJ-old RJ-new Jets 100 1-aisle 2-aisle N.America is 38% of World Regional Fleet Other Regionals are Similar to Asia Shares of Seats RJ-old RJ-new Jets 100 1-aisle 2-aisle Other Regionals are 24% of World Regional Fleet New RJs Since 1995 • Market for <120-seats growing at 1.3%/year – Compared to 4.6% for total ASKs • • • • New RJs have grown to 28% of these ASKs Old RJs are still 9%, from 8% in 1995 Props are still 13%, from 18% in 1995 Jet-100s (90-120 seats) are still 51% – Down from 73% in 1995 • Most of this is in North America – Where Union Pilot Contracts favor RJs • Still room to grow within this market