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Servicekoncept
LM Information Delivery and EBL co-operation
•LM and EBL co-operation since April 2011
•Local awareness
•Local support
•LibNet- integration  search e-books via LibNet
Getting the Most out of Demand-Driven Acquisition
Overview
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EBL’s History with DDA
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Why DDA?
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Overview of EBL’s DDA
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Planning and Managing a DDA Programme
EBL’s History with PDA/DDA
• Developed in collaboration with academic libraries and publishers
• 2003 - Presented joint paper with CERN on topic of ILL and DDA at IFLA
Interlending and Document Delivery conference
• 2004 - Launched EBL with DDA model
• 2005 - Swinburne University (AU) –first library to load whole
EBL catalogue in OPAC and enabled automated STL and
auto-purchasing (still using DDA today)
• 2012 - Approximately 60% of our worldwide customers are
using some version of DDA
• EBL has 7 years+ of experience with DDA
Why Libraries are using EBL’s Demand Driven Acquisition…
Some of the benefits of demand-driven access…
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Provides critical mass of widest selection of titles available to patrons competition with Google / Amazon
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Budget goes toward funding what actually gets used
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Eliminates time required for selectors to search for titles and purchase
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Patrons access most up to date content - new titles are immediately available when
added to catalogue
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Provides alternative to ILL
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Titles selected through DDA circulate 3-5 times more than those selected
upfront
Overview of EBL’s DDA
Demand-driven access takes advantage of the immediacy of the digital medium…
EBL’s Demand-driven Acquisition enables libraries to make ebooks visible to patrons without
purchasing the titles outright. Titles can then be ‘rented’ or purchased according to pre
defined rules as needed by patrons.
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Access to non-owned either through library OPAC (by loading MARC records) and/or
within the EBL platform
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5 minutes free browsing for non-owned titles
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Beyond the browse period, libraries decide what permissions apply
Overview of EBL’s DDA
Libraries choose which access permissions to use:
•Mediated Access –
• Beyond browse period, patrons can request or recommend books to library
• Library is alerted of patron requests
• Libraries can choose to either purchase or rent requested titles (or not)
•Non-mediated short-term loan –
• Beyond browse period, patrons automatically trigger a one-time short-term loan (rental) of
an ebook.
• Automated short-term loans can be price-mediated (i.e. rental over £20 is mediated)
•Auto-purchase –
• Auto-purchase triggered on the first access or after designated number of short-term loans
(i.e. after 2nd or 3rd access)
STL Pricing:
• 1day = ~ 10% list price
• 1 week = ~ 15% list price
• 2 week = ~ 20% list price
• 4 week = ~ 25% list price
Planning a DDA Programme
• Set a budget and timeframe
• Rate of expenditure depends on many factors but most commonly:
• Number of patrons accessing content
• Number of remote users
• Number of titles being made available
• Your library’s 'digital footprint'
• Define your values and expectations
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Ownership vs. access
What do you want to achieve?
EBL’s Mediated DDA
EBL’s Mediated DDA
EBL’s Mediated DDA
EBL’s Mediated DDA
EBL’s Mediated DDA
EBL’s Mediated DDA
EBL’s Mediated DDA
EBL’s Mediated DDA
EBL’s Budget Management Tools
EBL provides range of tools to help you easily manage your DDA program…
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Budget / Deposit tracking tools and alerts
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Daily, Weekly, or Monthly expenditure alerts
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Manage multiple budgets – per subject area/fund code
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Weekly or monthly invoices and statements
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Subject/fund-code differentiated alerts – for acquisitions and/or requests
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Shape usage - STL limit per user (per day or week) / browse before download
• Price limits on STL or purchase price
EBL’s Budget Management Tools
Marketing your DDA service to your patrons
• Level of marketing may depend on desired outcomes – potential for
affecting behaviour?
• Most basic way to market service is through adding MARC records to
OPAC or exposure through discovery layer
• Market the service
• PR for being responsive to user’s input and choice
• Greater awareness promotes understanding
• Customise automated alerts and messages to facilitate interaction
and gather feedback
• Customise messaging throughout site for better user experience
Usage and Customization Tools
EBL provides range of tools to help you easily manage your DDA program…
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Customizable Alerts for library and users
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Custom messaging on site and in alerts
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Detailed real-time usage (including COUNTER) and invoice reports
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Optional ‘data-mining’ tools – provides deeper analytical data about who is using
what (injected into usage and invoice reports)
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Purchase trigger – move up or down
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Profile can be adjusted at any time
Customise Alerts & Site
Customise messaging on the
web site to better set user
expectations and explain what
is happening and why.
Customise Alerts & Site
Customise alerts to better
communicate policies and
access options with patrons.
Alerts can be used as a
subliminal way to market the
service the library is providing
and solicit feedback from
patrons.
Customise Alerts & Site
Analyse your stats
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EBL offers both COUNTER compliant and custom usage and invoice reports
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DDA usage and invoice reports give wealth of information for analysing program
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Consult with your vendor to help with analysis
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Identify and understand trends
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Revisit budget, profiles and settings based on analysis
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DDA statistics provide powerful justification for budget assignment and program
performance
Try EBL for free for 30-days