Transcript Gateway to Europe

Germany:
Gateway to Europe
Investment
Market
Trade
Productivity
Industries
Incentives
Contacts
Patrick von Wrede – Project Manager
David J. Warne
Macao International Trade
and Investment Fair
21st October 2005
1
Invest in Germany
Invest in Germany, headquartered in Berlin, is the primary contact for
companies establishing or expanding their corporate presence in Germany.
Investment
Invest in Germany GmbH
Invest in Germany:
Anna-Louisa-Karsch-Str. 2
Market
Financed by the Federal Ministry of
Economics and Labour
Trade
Promotes Germany’s advantages
as a business location;
Productivity
Industries
Incentives
Contacts
10178 Berlin, Germany
Provides target groups with sector
specific information;
Connects investors to Germany’s
business development networks;
Coordinates site selection
proposals and tours throughout
Germany.
Phone: +49-30-206-57-100
Fax: +49-30-206-57-111
E-Mail: [email protected] www.invest-in-germany.com
2
Why Choose Germany?
A variety of competitive advantages make Germany a premier destination
for foreign investment.
Tradition of
Industry Success
Productivity
Market Access
Investment
Market
Trade
Productivity
Kiel
Rostock
Lübeck
Schwerin
Hamburg
Wilhelmshaven
High Quality
Specifications
Bremen
Large Qualified
Labor Pool
Hannover
Essen
Industries
Incentives
Business & R&D
Cooperation
Berlin
Potsdam
Magdeburg
Efficient
Infrastructure
Leipzig
Düsseldorf
Cologne
Bonn
Wiesbaden
Erfurt
Dresden
Short Delivery
Times
Frankfurt
Mainz
Saarbrücken
Contacts
Excellent
Communication
Systems
Central Location
Heidelberg
Nürnberg
State of the Art
Freight Villages
Stuttgart
Munich
Freiburg
Dense OEM
Concentration
Stable Legal
Environment
Largest Market
in Europe
3
Most Attractive Business Location in Europe
A recent study by Ernst & Young ranked Germany #1 in several key areas:
Transport & Logistics
Domestic Market
30
Investment
25
1#
Reason: Richest Economy
& Biggest Consumer
15
10
5
0
5
Germany
UK
France
Poland
Local Labor Skills
25
35
1#
Reason: Highest Quality
& Maximum Skill-Sets
Germany
30
1#
25
20
France
UK
Netherlands
Reason: Most Funding
& Highest Network
Connectivity
20
15
15
10
10
5
0
0
Research & Development Complex
30
Contacts
Reason: Central Location
& Advanced Infrastructure
15
10
Industries
Incentives
1#
20
Market
Productivity
30
25
20
Trade
35
5
Germany
UK
France
Scandinavia
Source: Ernst & Young, “2005 European Attractiveness Survey”
0
Germany
UK
France Scandinavia
4
The Heart of Europe
A central geographic location grants access to all European markets.
European Union
(2005)*
Population (millions)
Investment
GDP per Capita (€)
GDP Growth
Market
Trade
3h
Stockholm
460
23,100
2.0%
Helsinki
Productivity
1.5 h
Riga
Copenhagen
Industries
Moscow
London
Incentives
Brussels
24 h
Paris
Warsaw
Berlin
Prague
24 h
Vienna
Budapest
Contacts
Madrid
48 h
Rome
Athens
Source: Eurostat (Queen Tree)
* Forecasted
5
Europe’s Leading Economy
Germany is the largest market in the European Union by both GDP and
population.
Country
Germany
Investment
Market
Trade
Productivity
Industries
Incentives
Contacts
United Kingdom
France
Italy
Spain
Netherlands
Belgium
Sweden
Austria
Poland
Denmark
Greece
Finland
Ireland
Portugal
Czech Republic
Hungary
Slovakia
Slovenia
Luxembourg
Lithuania
Cyprus
Latvia
Estonia
Malta
European Union (25)
United States
Eurozone
Source: Eurostat
GDP € Billion
(2004)
2207.2
Population Million
(2004)
82.5
1715.8
1648.4
1351.3
837.6
466.3
283.8
279.0
237.0
195.2
194.4
165.3
149.7
146.2
135.0
59.5
59.9
57.8
42.2
16.3
10.4
9.0
8.1
38.2
5.4
11.0
5.2
4.0
10.5
86.2
80.8
33.1
25.9
25.7
18.0
12.4
11.1
9.0
4.3
10266.5
10.2
10.1
5.4
2.0
0.5
3.4
0.7
2.3
1.4
0.4
456.4
9434.0
7601.2
291.7
308.4
GDP in Percent of EU Total (2004)
Germany 21%
Rest of European Union
Percent of Total EU Population (2004)
Germany 18%
Rest of European Union
6
Efficient Transportation Infrastructure
Germany’s advanced infrastructure, in
the center of Europe, facilitates access
to European markets in all directions.
40,327
Wilhelmshaven
Bremen
Total Highways
Inland Water
Transport
Market
Osnabrück
Trade
17,128
3,344
8,317
5,235
Industries
5,374
Germany
Germany
357,021
France
547,030
UK
244,820
6,439
3,228
Duisburg
Dortmund
Essen
Düsseldorf
Cologne
Major Airport
Source: Eurostat
Halle
Leipzig
Dresden
Erfurt
Chemnitz
Bonn
in sq. km
Frankfurt
Wiesbaden
Mainz
Würzberg
Kaiserslautern
Saarbrücken
German Autobahn
Kassel
Italy
301,230
Contacts
Navigable Waterways
Frankfurt
(Oder)
Magdeburg
Aachen
Incentives
Berlin
Potsdam
Hannover
16,014
11,978
7,450
Schwerin
Hamburg
Total Railways
31,852
Productivity
Rostock
Lübeck
Transportation (in KM)
Investment
Kiel
Major Cities
Heidelberg
Heilbronn
Karlsruhe
Bamberg
Nürnberg
Regensburg
Stuttgart
Freight
Rail Networks
Ulm
Freiburg
Munich
7
Demand for German Products
German products find ready markets around the world.
Exports
733.5
(In € Billion, 2004)
Investment
Market
USA
12.9
64.8
Japan
Trade
Russia
Productivity
Industries
UK
Poland
Germany
Incentives
Czech
Republic
France
Contacts
Italy
Brazil
4.7
Source: German Federal Statistics Office
21.0
China
8
World’s
#1 Exporter
High quality, competitively priced goods make Germany the largest exporter.
€uro Billion (2004)
1400
L Top Ten Traders (2004)
Investment
Trade
Exports
1226
Market
World Merchandise Trade
1200
Imports
1000
Productivity
0
Germany
USA
China
Japan*
France
Italy
Source: United Nations Statistics Division - Commodity Trade Statistics Database,
UK
Canada
229
246
220
254
371
280
282
281
346
200
330
352
Contacts
438
451
477
400
658
600
577
Incentives
800
733
Industries
Belgium
*Ministry of Finance (Japan)
9
Main Segments of German Trade
Germany is a leading exporter of high quality manufactured products.
€uro Billion (2004)
Kiel
140
Investment
Market
120
Rostock Greifswald
Lübeck
Cuxhaven
Hamburg
Wilhelmshaven
Emden Bremerhaven
Export by Product Segment
Import by Product Segment
100
Bremen
80
Trade
60
Productivity
40
Source: German Federal Statistics Office
Medical, Precision & Optical
Instruments*
Electrical Machinery & Apparatus
Communication Equipment
& Electronic Components
Chemicals & Chemical Products
Contacts
Düsseldorf
Cologne/Bonn
20
Machinery & Industrial
Equipment
Incentives
Hanover
Motor Vehicles & Trailers
Industries
Berlin
Leipzig/Halle
Erfurt
Frankfurt
* Includes Watches and Clocks
Nürnberg
Stuttgart
Munich
Maritime Freight Ports
Major Air Freight Centers
10
German Automobile Exports
Premium vehicles Made in Germany are appreciated around the world.
Investment
90
Market
80
70
68.4*
Trade
80.2
Motor Vehicles Exports in Billion €uro (2004)
60
Productivity
Destination
German
Automobile
Exports
In Percent
(2004)
50
20.2
29.5
28.3
Ca
na
da
Ja
pa
n*
G
er
m
an
y
Be
U
SA
6.8
Ki
ng
do
Re
m
p.
of
Ko
re
a
It
al
y
23.8%
Switzerland
Austria
Netherlands
2.4%
2.6%
2.8%
Japan
3.5%
Belgium
6.2%
Spain
7.0%
France
7.2%
Italy
10.3%
UK
14.5%
USA
19.7%
U
ni
te
d
Sw
ed
en
0
6.5
10
Contacts
19.8
18.0
20
23.1
30
Fr
an
ce
Incentives
40
lg
iu
m
Industries
Others
Source: UN Export Statistical Division - Commodity Trade Statistics Database
* 2003 stats
11
A Leader in Innovation
World class human resources and a superlative R&D infrastructure make
Germany fertile ground for innovation.
Investment
Market
Trade
Productivity
Industries
Incentives
Contacts
Countries with the most EPO patent approvals (2004).
Top 10 German Patent Segments (2004)
Netherlands
3%
Switzerland
4%
Italy
4%
Others
13%
1. Passenger Automobiles
2. Mechanical Parts
USA
24%
UK
4%
3. Survey and Measurement Equipment
4. Electronic Components
5. Medicine and Veterinary Products
6. Broadcasting Technology
7. Combustion Engines
France
7%
Japan
18%
Source: European Patent Office (EPO), and German Patent Office
Germany
23%
8. Packaging and Logistics
9. Data Analysis
10. Electrical Energy Supply*
*generation, conversion, and distribution
12
Reducing Costs through Productivity
High productivity rates are steadily lowering unit labor costs.
Real Unit Labor Costs of Entire National Economies
Investment
Index (1995=100)
104
Market
Trade
Productivity
UK
102
Netherland
s
100
Industries
USA
98
France
Incentives
Italy
96
Germany
Contacts
94
92
1995
1996
1997
1998
1999
2000
2001
2002
Source: European Commission, Statistical Annex of European Economy SPRING 2005
2003
2004
2005
13
Chemical Industry
The German Chemical Sector is Europe’s industry leader.
Investment
1995
2000
2004
2005*
Intra-EU
Share %
Intra-EU
Rank
112.3
135.0
142,1
148,5
24.3
#1
Market
Sales (billion €uro)
Trade
Production (% change)
-
+4.4
2.5
2.5
-
-
Employment (in 1000)
536
470
445
443
28.4
#1
Investment
(billion €uro)
5.8
6.8
5.9
5.9
27.2
#1
Exports (billion €uro)
63.8
76.6
99.4
106.4
22.2
#1
Imports (billion €uro)
42.0
52.7
66.8
70.8
18.7
#1
5.3
7.1
7.7
-
21
#1
Productivity
Industries
Incentives
Contacts
R&D Expenditures
(billion €uro)
Source: VCI
14
Largest e-Commerce Market in Europe
Increasing numbers of internet users, acceptance of online payment-billing,
and high online security standards promise continued e-Commerce growth.
Business to Business and Business to Customer
Investment
Market
In Billion €uro (2004)
180.3
Germany
22.3
Trade
Productivity
97.7
UK
22.6
Industries
Incentives
85.7
France
11.9
65.3
Italy
8.6
B2B
B2C
Contacts
33.3
Spain
4.0
0
Source: BITKOM
20
40
60
80
100
120
140
160
180
200
15
Information and Communications Technology
With a share of over 20%, Germany has the largest ICT market in Europe.
Six Largest European ICT Markets
Market Share in Percent (2004)
Investment
25
Market
Trade
20
21.2
20.4
Productivity
Industries
15
14.9
Incentives
10
11.0
Contacts
5
5.2
6.1
0
Germany
Source: EITO
Netherlands
Spain
Italy
France
UK
16
Vehicle Production and Export Destination
German vehicle production ranks #1 in Europe, and #3 in the world.
10 Largest Auto Producers
In Million Units (2003)
Investment
Market
14
Production Abroad by German
Manufactures (2004)
12
12.0
Trade
10
10.5
Productivity
Industries
Incentives
Y-o-Y
Growth
Units
8
6
Passenger
Automobiles
4,220,499
4.6
Commercial
Vehicles
587,252
34.8
4,807,751
7.6
Total
5.6
5.1
4
3.7
Contacts
3.5
2
3.0
2.7
2.2
1.9
0
USA
Japan
Germany
Source: VDA 2004 Annual Report
China
France
South
Korea
Spain
Canada
Brazil
UK
17
Investment Incentives
Generous incentive packages reduce investment costs in Germany.
Large Companies may receive:
Investment
For Small- and Medium-Sized Companies
these packages can total up to:
grants up to 35%
in Eastern Germany and
Market
up to 18 %
in Western Germany
Trade
Productivity
Grants
50%
Industries
Incentives
25%
25%
Contacts
28%
Gov. Loans,
Guaranties, and
Holdings
Down Payment of
the Investor
Eastern German States
47%
Medium-sized defined:
Less than 250 employees with a maximum
annual sales of € 50 million or maximum
total assets of € 43 million
A large company may not hold more than a
25% share in the firm
25%
Western German States
Small-sized defined:
Less than 50 employees with a maximum
annual sales of € 10 million or maximum
total assets of € 10 million
A large company must hold less than a 25%
share in the investing firm
Source: BMWA, Invest in Germany
18
Regional Distribution of Investment Incentives
Investors may profit from a variety of support programs, which vary by region.
Kiel
Rostock
Region
Investment
Size
of the
Company
Lübeck
A
B
C
D
E
Wilhelmshaven
Hamburg
Bremen
Market
Small up to:
50%
43%
28%
15%
15%
Osnabrück
Trade
Productivity
Industries
Schwerin
Potsdam
Hannover
Berlin
Frankfurt
(Oder)
Magdeburg
Medium up to:
50%
43%
28%
7.5%
7.5%
Dortmund
Duisburg
Kassel
Large Companies
up to:
35%
28%
18%
0%
0%
Leipzig
Cologne
Aachen
Bonn
Erfurt
Dresden
Chemnitz
Incentives
Wiesbaden
Mainz
KEY
Contacts
Incentive
Incentive
Incentive
Incentive
Incentive
Region
Region
Region
Region
Region
A
B
C
D
E
100 KM
Frankfurt
Würzberg
Kaiserslautern
Heidelberg
Saarbrücken
Karlsruhe
Bamberg
Nürnberg
Regensburg
Stuttgart
Freiburg
Munich
Other state and local incentives are available across all of Germany to small- and medium-sized* businesses.
Source: BMWA Database
* stipulated by the sizes of the parent company and owners’ holdings.
19
Global Network of Offices
Your first step toward investment in Germany: www.invest-in-germany.com
Head-Quarters
Investment
Market
Invest in Germany LLC
Mr. Michael Rassmann
U.S. Representative
345 Park Avenue
New York, NY 10154 USA
Phone: +1-212-454-1905
Fax:
+1-212-454-3220
E-mail: [email protected]
Invest in Germany GmbH
Mr. Gerhart Maier & Dr. Urda Martens-Jeebe
Managing Directors
Anna-Louisa-Karsch-Strasse 2
D-10178 Berlin Germany
Phone: +49-30-206 570
Fax: +49-30-206 571 11
E-mail: [email protected]
Invest in Germany
Mr. Iwami Asakawa
Japan Representative
Sanbancho KS Bldg. 5F
2-4 Sanbancho, Chiyoda-ku
102-0075 Tokyo, Japan
E-mail: [email protected]
Trade
Productivity
Industries
Incentives
Invest in Germany LLC
Mr. Kenneth Bremer
U.S. Representative Central Region
200 South Wacker Drive, 3
Chicago, IL 60606 USA
Phone: +1 312 596 8503
Fax:
+1 312 596 8692
E-mail: [email protected]
Contacts
Invest in Germany LLC
Ms. Angelika Geiger
U.S. Representative Western Region
201 California St., Suite 450
San Francisco, CA 94111
Phone: +1 415 248-1246
Fax:
+1 415 627-9169
E-Mail: [email protected]
Invest in Germany
Edgar Horny
South America Representative
R. Verbo Divino 1488 - 3º Andar
04719-904 São Paulo-SP, Brasil
Tel. +55 11 5187 5166
Fax. +55 11 5181 7013
E-mail: [email protected]
Invest in Germany
Ms. Ye Tong
China Representative
29 F POS Plaza
1600 Century Avenue, Pudong
Shanghai, China
Phone: +86-21-5081-2266
Fax: +86-21-5820-6408
E-mail: [email protected]
20
State Investment Agencies
As the federal investment promotion agency, Invest in Germany works
closely with the 16 state business development authorities:
HAMBURG
Investment
Market
Trade
Productivity
Industries
Incentives
Contacts
Baden-Württemberg
www.bw-invest.de
[email protected]
Bavaria
www.invest-in-bavaria.com
[email protected]
Berlin
www.berlin-partner.de
[email protected]
Brandenburg
www.zab-brandenburg.de
[email protected]
Bremen
www.big-bremen.com
[email protected]
Hamburg
www.hamburg-economy.de/
[email protected]
Hessen
www.hessen-agentur.de
[email protected]
Lower-Saxony
www.ipa-niedersachsen.de
[email protected]
Mecklenburg-Vorpommern
www.gfw-mv.com
[email protected]
North Rhine-Westphalia
www.gfw-nrw.de
[email protected]
Rhineland-Palatinate
www.isb.rlp.de
[email protected]
Saarland
www.gwsaar.com
[email protected]
Saxony
www.wfs.saxony.de
[email protected]
Saxony-Anhalt
www.wisa.de
[email protected]
Schleswig-Holstein
www.wtsh.de
[email protected]
Thuringia
www.invest-in-thueringen.org
[email protected]
Eastern Germany *
www.iic.de
[email protected]
BREMEN
SCHLESWIGHOLSTEIN
MECKLENBURGVORPOMMERN
LOWER SAXONY
BRANDENBURG
SAXONY
-ANHALT
NORTH
RHINEWESTPHALIA
HESSEN
BERLIN
SAXONY
THURINGIA
RHINELANDPALATINATE
SAARLAND
BAVARIA
BADENWÜRTTEMBERG
*Industrial Investment Council Identifies business opportunities in the “New German States” for foreign investors.
21
For More Information
Our web-site accesses a wide array of business information on Germany.
www.invest-in-germany.com
Visit Our Website for More Information
Investment
Market
Trade
Productivity
Industries
Incentives
Contacts
Phone: +49-30-206-57-0
Fax: +49-30-206-57-111
e-Mail: [email protected] www.invest-in-germany.com
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