Transcript Slide 1
NO RISK Fixed Deposits Govt. Securities Bonds Mutual funds LOW RISK Invest in any Business through FRANCHISE Route HIGH RISK Share Trading, STARTING OWN BUSINESS Only option which gives Optimum Returns on Investment with good Business Profile and Chance to Diversify 1. 2. 3. 4. 5. 6. 7. 8. 9. Franchising is the safest & easiest way to start a business Franchising is the best way to run a business I choose franchising because there is lower risk of failure There is higher growth opportunity in franchising than own brand Franchising gives a good business experience I choose a franchise that gives me the best return [Profit] Already Established and Successful Business Model Recognized Brand name Like us “KC” Enhanced Business Image and Consistent Quality 1. Fylfot Hospitality Pvt Ltd (FHPL), is the holding company of Kid’s Cafe. 2. FHPL is a NAGPUR based company with the best of the professionals from respective fields working towards the glory of the Brand Kid’s Cafe as one of the forerunning brands in the Cafe Industry as well as the F&B Industry. The company is being driven by the immense growth potential in the industry and the company is also keeping in track with the same for the development plans. 3. The company has devised a simple pattern for the development of the brand, the company wishes to go for a pattern based growth getting the best sourcing and logistics support to the franchisees through innovative business model. 4. Before launching this unique concept company had done various market survey in different area of the societies. To make Kid’s Cafe a household name. Win the heart of each customer who enters our café by serving Fresh and Healthy café and food products with the strong levels of Ambience and Experience. Branch out into every city & expand our franchising services all across India to become one of the most liked & popular brand. To make a positive difference in the lives of children and their families by providing premier children’s activity where learning and exercise is disguised as play blended with healthy food supplement and creating profitable franchisee network • Cafe culture has grown very fast in the country and cafes have become lifestyle & a hotspot for the young and old equally. • Rise in the Disposable income levels of the people has lead to an over all growth in the business potential of the café industry. • According to Technopak Advisors the café market in India is estimated at $150 million (Rs 678 crores) and growing at 40 per cent over the last five years. • Annual spend on eating out (Organized + Unorganized segments) is more than INR 65,000 crores. The Food & Beverage sector is expected to touch 45 per cent of growth level in the near future. • Consumers are now trying out new concepts & brands. WHY KID’S CAFE 1. Next 10 years, added another 180 million to its population, taking it to over 1.3 Billion inhabitants 2. 40 - 44% of total population is children's below the age group of 16 yrs. 3. Per-capita incomes likely to double in the next 10 years which increased spending power. 4. Change Lifestyle will changes - what we eat, where we eat, and when we eat will be very significant 5. Impact of nuclearization of Indian family . 6. By 2020 over 50% of all women in working age group, the impact will be profound on the dynamics of “kitchen” and the “dining table” OUR USP • • • • • • • Unique Concept Targeting kids and youngster Destination point for Kids requirement Multiple revenue buckets Serving Fresh & Hygienic Food No competition Hassel Free Business BUSINESS MODULE FOCO • Low Investment • Company operates the store • Takes all expenses except rental • Hassel Free Business • Handsome returns & %age of sale FOFO • Low Investment • Franchise operates the store • Higher Returns • Store Manager on Company Pay Roll • Pay royalty & spend %age of sales on marketing. REVENUE BREAKUP Buckets Revenue Normal Dinning Parties Gaming Events %age %age %age %age ODC Space Selling Child Care %age %age %age Merchandising %age COMPANY SUPPORT • • • • • • • Market Study & Site Evaluation Store Designing & IT Training & Product SOP Vendor Development & Audit National marketing tie-up Supply of all Company branded materials Store launch • Press release • BTL activities BUSINESS REQUIREMENT Property 1200 sq ft to 1400 sq ft carpet, Rental or Owned Area Ground Floor with First Floor or Basement in High Footfall Area Investment 7.5 Lac. Plus basic store infrastructure provided by franchise INVESTMENT • • • • • • • INTERIORS KITCHEN EQUIPMENTS GAMING EQUIPMENTS FURNITURE & FIXTURES OTHER EQUIPMENTS PRE-OPERATIVE EXPENSES PRE-OPERATIVE RAW MATERIALS KID’S CAFÉ EVENTS MEDIA MARKETING MENU FRANCHISE APPLICATION REVIEW FINANCIAL & OTHER CAPABILITY MEETING WITH THE FRANCHISE FINALIZE DEVELOPMENT PLAN APPROVAL OF THE FRANCHISEE SIGNING THE AGREEMENT AWARDING THE FRANCHISEE LICENSE +91-8805577000 http://www.facebook.com/indiakidscafe