Transcript Datamax H-Class Series Launch

Sales
Presentation
Q4 2007
Datamax Corporation
Orlando, FL USA
Agenda
What’s new ?
Benefits of the
Competitive review and positioning
Top 10 reasons to sell the
Tour & technical specifications
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What’s New?
Introducing the new
What’s New?
Compact industrial-strength barcode label
& RFID printers
 The best performance & features
for the price
 The most elegant design
 The best warranty in the business
 New name –
= More Opportunities
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Benefits of the
new M-Class
Benefits of the
Why end-users will need it
 The best features & performance for the price
 Reliably Fast! 24% faster than “Z” competition
 Lowest cost to own!
 Proven M-Class durability
 Modular design for easy service
(if it’s ever needed!)
 Field flexible! Easily installed media
handling & connectivity options
 Configure, customize and control
your printer with ease by using the
exclusive MCL-Collection.
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Benefits of the
Why end-users will need it
 The most elegant industrial design
 Simplified features in an updated design
 Compact and intuitive
 A logical and inviting user interface
 The best warranty
 Double the warranty of competition
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Benefits of the
Why end-users will need it
Stretches the dollar!
Combines the fastest processors with the easiest-to-use interface saving time for
operators & IT maintenance.
It screams!
Independent tests prove the M Class Mark II is up to 24% faster than the
competitor’s entry point to metal printers. Its compact size is 30% smaller than
its closest competitor, so it fits where you need it to fit.
It saves!
It takes less time to service, saving your people
time to run, adjust, maintain and replace components
(if you ever need to). It also gives you the Datamax
exclusive MCL intelligence, allowing you to eliminate
PC’s from your network.
It’s the compact, industrial strength, metal barcode label
printer that you can’t afford not to choose.
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Competitive Differentiators
 A large, well lit 128 x 64 graphics LCD display
 IntelliSEAQ™ Intelligent printhead
 Longer lasting printheads
 Only RFID offering in either UHF or HF in its class
 Best warranty in the industry:
 2 year warranty on the printer
 1 year warranty on the print head
 Compact industrial strength
 Modular design
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Beats the Competition!
 Highest level of ruggedness & reliability, period!
 Most elegant industrial design
 Best features & performance for the price
 Broadest communications support
 Best warranty in the industry
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Top 10 Reasons
to sell !!
Reasons to Sell
1. The industry’s best value
2. The Datamax team works harder for the customer than any other
manufacturer in the industry
3. Compact, industrial strength printer offers rugged & accurate performance
4. Best warranty
5. Reduced total cost of ownership for your customer
6. Easy competitive printer replacement to open new opportunities
7. Integrated advanced RFID option
8. Breadth of product configurations
9. IntelliSEAQ™ Intelligent Printhead
10. The lowest cost offering for MCL, the platform for
your unique printer-based applications
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Reasons to Sell
1. Industry’s best value
 Feature Rich
 High Performance
 Low Price
 Configurable – Only pay for the
features you need
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Reasons to Sell
2. The Datamax team works harder for
the customer than any other manufacturer
in the industry
 Offers the best relationship with our partners
 More responsive to our partners needs over the competition
 The sales team is empowered to act!
 More flexible & agile with all resources
 A Willing Sales team & support
of the entire company
 We do whatever it takes to
ensure customer satisfaction!
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Reasons to Sell
3. The Compact, industrial strength printer
 Rugged & reliable performance
 Most modern & elegant industrial design
 Solid cast metal chassis with durable steel cabinet
 Compact design when space is a consideration
 Single frame design replaces center base &
back plate providing increased printer stability
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Reasons to Sell
4. Best warranty
 We cover you!
2 year/50KM limited mechanical warranty on the printer
 Administration is easy because it’s easy to fix
 1 year or 1 million linear inch/25KM warranty
on the IntelliSEAQ™ printhead
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Reasons to Sell
5. Reduced total cost of ownership
 Modular design for ease of servicing key components
 IntelliSEAQ™ provides intelligence that
extends the life of your printhead
 Easy loading printhead opens at a full 90 degree
angle to support quick side loading of
labels & ribbons
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Reasons to Sell
6. Easy to replace Competition
 PL-Z printer command language emulation standard on all printers
 Allows easy replacement of Zebra printers without time
consuming reprogramming
 Supports both coated-side-in &
coated-side-out
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Reasons to Sell
7. Integrated Advanced
RFID Option
 Strategically placed antenna provides optimum
performance & accuracy
 Quick & easy calibration of tags for
precise print positioning & encoding
 Supports either UHF or HF requirements
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Reasons to Sell
8. Breadth of Product Configurations
 Multiple communications offering with parallel, serial,
USB, low cost internal LAN, wireless & USB host
 Easy to configure field installable
options for future applications
 LCD graphical display
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Reasons to Sell
9. IntelliSEAQ™ Intelligent Printhead
 Maintains highest standards in printhead control
 Lowers your printhead costs!
 Monitors and Stores valuable data that
 Optimizes print quality
 Reduces Downtime
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Reasons to Sell
10. The lowest cost offering of MCL,
the platform for your unique printer
based applications
Put the MCL-Collection to work for you!
 Customize your printer with ease and
without the need for dedicated PCs or
even a network connection with
MCL Designer or 123Print.
 Configure, supervise and eliminate costly
downtime with DMX-Net Mobile.
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Tour &
Technical
Specifications
Tour
Large viewing window
Industrial metal cabinet
128 x 64 graphic LCD
available exclusively on Datamax printers
Operator control panel
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Tour
Magnetic head-up latch
Die-cast aluminum uni-frame
Label supply hub
Fan-fold media slot
IntelliSEAQ™ printhead
available exclusively on Datamax printers
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Tour
Parallel port
USB port
Serial port
Power connection
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Tour- Connectivity
Optional
communication cards
Wireless Ethernet
Wired Ethernet
USB Host (M-4210)
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New M-4206
New Standard Features
 Enhanced electronics – higher performance - 19% faster
than competition
 128 x 64 LCD graphics display (3 button available)
 8MB RAM – 4MB Flash standard
 IntelliSEAQ™ printhead
 PL-Z emulation
 Metal cover
 Serial/Parallel/USB
 CSI and CSO
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New M-4206
Options
 Internal Ethernet option
 Wireless LAN option
 Internal rewind option
 Peel-and-Present option
 Cutter option
 MCL option
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New M-4210
New Standard Features
 Enhanced electronics – higher performance
 128 x 64 LCD graphics display (3 button available)
 16MB RAM – 8MB Flash standard
 IntelliSEAQ™ printhead
 PL-Z emulation
 Metal Covers
 Serial/Parallel/USB
 CSI and CSO ribbon
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New M-4210
Options
 Internal Ethernet option
 Wireless LAN option
 USB host option
 RFID UHF/HF option
 Internal rewind option
 Peel and Present option
 Cutter option
 64 MB optional Flash
 MCL option
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Value Add
 Reduced downtime :
 Easy access printhead & TOF sensing
 450M ribbon length
 Competitive replacement :
 Supports both ribbon with ink CSI or CSO
 Emulation packages
 Total cost of ownership :
 Modular design
 Easy replacement of parts
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Thank You!
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