Transcript mc2 Technology in the U.S.
For the First By the Best!
Be the Best You Can Be!
Lim, Young Hyun President & CEO [email protected]
82-2-586-6871 Linda Samuels President & CEO [email protected]
617-908-9660 Present on July 23, 2005, in Seoul, Korea
Old Science, New Technology:
Use of mc
2
in Boston, New England, and the USA
안녕하세요
Good Afternoon!
An yong Hase yo
처음 뵙겠습니다
How do you do?
Chu Eum Byo Ke Sep Mi Da
呈公唱 付
澜
俊 甸
绢
夸
! I like it here very much!
Jeo Nen Seoul (Korea) Eul Mae Wood Joa hap Mi da 저는 Linda 입니다 My name is Linda.
Jeo Nene Linda Yip Mi Da
Our Vision: Integration
the mc
2
– a shared technology
Korea/USA eastern/western right brain/left brain girls/boys teachers/students body/brain rich/poor
Finding the mc
2
Researching Learning and the Brain
Atwater, F. (1997).
Inducing altered states of consciousness with binaural beat technology
. The International Association for New Science. Retrieved on March 26, 2002, from http://brain.web-us.com/inducing.htm
.
Bodnar, D. and Bass, A.. (1997).
Temporal coding of concurrent acoustic signals in auditory midbrain
. The Journal of Neuroscience. 17(19). 7553 7564.
Critchley, M. and Henson, R.A. (Eds). (1977).
Music and the Brain
.
London: William Heinemann Medical Books Limited. Edrington, D. (1985).
Binaurally phased sound in the classroom
. The Monroe Institute. Tacoma, WA.
Foster, D.S. (1990).
EEG and subjective correlates of alpha frequency binaural beat stimulation combined with alpha biofeedback
. Hemi-Sync Journal. VIII(2). 1-2.
Hutchinson, M. (1994).
Mega Brain Power: Transform Your Life With Mind Machines and Brain Nutrients
. Hyperion.
Old Science: Brain Wave Frequencies
Discovered by H.W. Dove, a German scientist, in 1839 •Neuroplasticity for neuronal processing •Unconscious access •Retention of learned material •Increased creativity •Relaxation •Superlearning •Concentration and alertness •Cognition
Research and Testing
Researching the mc
2 mc 2 Brain Science Technology Daeyang’s scientific research in Korea and China The Science of Learning Center’s research using the mc 2 Students, The Science of Learning Center, June 2003 – Present National Unschooling Conference, August 2004 National Association of Biology Teachers, November 2004 Suffolk University, Fall 2004 – Spring 2005
Daeyang’s Research in Korea
Koh, Young-Hee. (1992).
Effects of mc 2 relaxation system on tension and study ability
. A-JU University. Scientific Genius Research, 1(1), 47-59. Lim, In-Jae; Moon, Yong-Lyn; Hong, Sung-Dong; and Ha, Kyung-Ah. (1994).
Experiment on the effect of the academic program of mc 2
. Seoul National University. Lee, Kyung-Sub. (1996).
Effects of relax therapy on change of facial temperature
. Kyung Hee University. Kim, Soo-Yong. (1998). (KAIST).
Can an alpha-induced stimulated enhance a memory process in the brain?
Korea Advanced Institute of Science and Technology
Daeyang’s Research in China
Qin, Ding-Xue; Qiu, Zhang-Zhong; and Chin, Ming-Kai. (1998).
The important of reducing mental fatigue and improving the imagination ability of excellent athletes
. National Research Institute of Sport Science, China. Chan, Ying-Heng; Mao, Meng-Qing; Chin, Ming-Kai; Mei, Zhao-Zheng; Qin, Zeng-Xiu; et al. (1998).
Research on how the mc 2 study works to effect the attention of students
. Asian-South Pacific Association of Sports Psychology. Beijing Normal University Psychology Department.
The mc
2
: New Technology
What is the mc 2 ?
Revolutionary sound and light technology Reduce stress Increase concentration Integrate left/right brain functioning Maximize focus and learning Improve efficiency and productivity How does the mc 2 work?
Stimulates adaptation of brain Introduces ever-lower sound and light frequencies Produce entrainment at ever-higher functional levels Encourages brain neuroplasticity
Collaboration with Suffolk University
Entrepreneurial classes at Sawyer School of Management Professor Charles Mambula, Ph.D. Studied mc 2 - research, marketing, competition, funding, advertising September 2004 – June 2005 Students in Free Enterprise (SIFE) Researched mc 2 efficacy 5 trials were conducted 26 students participated Competed against 20 universities Trophy winner
Concentration Trials: mc
2 (Program 1) 73% increased math score 42% increased Simon score 47% decreased blood pressure 47% decreased heart rate
Concentration Trial Results
80 70 60 50 40 30 20 10 0 Simon Increase HR Decrease
Variables
BP Decrease Math Increase
Relaxation Trials: mc
2 (Program 2) 43% increased math score 43% increased Simon score 29% decreased blood pressure 43% decreased heart rate
Relaxation Trial Results
50 40 30 20 10 0 Simon Increase HR Decrease BP Decrease
Variables
Math Increase
and Be the Best You Can Be!
Testing and Distribution in the USA
USA Market Share
Market Size Estimation Potential customers: 1,512,000 K-12 Students 53,767,000 Target population awareness rate: 25% Rate of interest: 45% Purchase rate: 25% (Population x Awareness rate x Interest x Purchase Rate) Potential Sales 1,512,000 x $278/each = $420,475,000
For the First By the Best!
and mc 2 Be the Best You Can Be!
Be the Best You Can Be!
Students in Korea
To Become the Best!
Students in USA