Transcript Delta Upsilon Recruitment Spring 2011

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– Logistics
 Tables, Rooms, Equipment
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– Public Relations
 Logos, speakers, sorority contacts
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– Administration
 Paperwork, documents, filings, letters, updates with other DU
chairmen
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– T-Shirts/Promo
 T-Shirt Designs, DU promotion and knowledge to students
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– Contacts
 Currents list of names and track interest of recruits
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– HQ
 Current and up to date contact with IHQ
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Board
Facebook
Banners
T-Shirts
Events
Faculty
Tailgate
Newspapers
 Echo
 Times Free Press
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Board
Pictures
DU paraphernalia
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Ducks
Coat of Arms
Flag
Paddle
Books
Canopy
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Bringing up DU in Conversation
Academics
Philanthropy
Status quo with other UTC Fraternities
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Definition 1: A set of activities that
improves the number and quality of people
who apply for brotherhood and the
probability that qualified and compatible
applicants will accept brotherhood offers
Definition 2: the identification and
attraction activities by both the
organization and the applicant
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Myth 1 – Fraternities should attract as many brotherhood
applicants as possible.
 Large applicant pools allow a higher quality of people to choose
from but costs are higher..costs could exceed value..a high
rejection rate could turn away possible future brothers.
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Myth 2 – Fraternities should focus their recruitment on
people with the highest credentials.
 Stability and Fraternity culture can outweigh credentials
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Myth 3 – Fraternities should appear as attractive as
possible during recruitment.
 Dissatisfaction, mistrust of leadership, and turnover can occur
as recruits discover that reality is less than what the company
advertised.
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Nurturing the Brotherhood
 Allowing our brothers to enjoy their time in DU is
good.
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Internal versus External Recruitment
 Recruitment Inside our brotherhood will help raise
moral and encourage new leadership
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Choosing Our Recruitment Channels
 Finding the best way to match UTC’s personality
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Diversity
 Will keep a stereotype off our back
NAME
Meets new friends,
sees inner reasons,
future contacts, DU
values
Bid Acceptance
8 week Initiation
process
New
Member
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National v. Local Fraternity and knowing the
limit
Knowing the Average Student and his needs
What can we sell now and what can we sell
later
Why did you join?
Knowing and teaching our clichés
NAME
CREDINTIALS
INTEREST LEVEL
BID STATUS
Jon Doe
3.8 GPA; wants to
meet friends
60%
Not handed out
Tom Smith
3.1 GPA;
Intramurals
40%
Not handed out
Don Wright
2.9 GPA; Likes to
have fun
80%
Holding Bid
Sam Jenkins
3.0 GPA; well
rounded guy
100%
Accepted Bid
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Sports Event
Movie
Dinner
Party
Study Groups
Video Game Tournament
???
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More Tailgates
Date Party
Nov 4th
Dec 11 2011
 1 year Anv
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What do you want to bring to the table?
 Events
 People
 Traditions
 Chapter or personal Goals