Transcript Lecture 1 - Bhecker.com

An Essential Field of Study in
Business
• What are the differences among the
following fields:
– Management Information Systems (MIS)
– Computer Information Systems (CIS)
– Information Technology (IT)
– Computer Sciences (CS)
– Computer Engineering
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Why an MBA or Engineering
Student needs to know MIS/CIS/IT?
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The role of IT in business
Use a IT as a tool
Understand how to use IT as a competitive weapon
Understand the impact of IT on business
– Good or bad
– Predicate next wave of the technologies
• Become IT/IS/CS literacy
• Know how to deal with IT people
• While you may know/use some of the IT technologies,
the course provides a systematic review for the theory or
practices.
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Real World Case - Amazon.Com
• “In the physical world, it’s old saw: location,
location, location”
• “Three most important things are for us are
Technology, Technology, and Technology” Jeff
Bezos, CEO of Amazon
• Computerized Warehouse at Fernley, Nevada
• Turnover rate for the warehouse is 20 times
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Real World Case - Amazon.Com
(Continue)
• “The trouble with most companies is that
they make judgment-based decisions
when data-based decision can be made.”
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Roles of IS in Business
Support
Strategies
for Competitive
Advantage
Support
Business Decision
Making
Support
Business Processes and Operations
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Roles of e-Business in Business
The Internet
Suppliers and Other
Business Partners
Extranets
Company
Boundary
Supply chain management:
Procurement, Distribution, and Logistics
Intranets
Engineering and
Research
Manufacturing
and Production
Accounting and
Finance
Intranets
Customer relationship management:
Marketing
Sales
Customer Service
Extranets
Consumers and
Business Customers
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Expanding Roles of IS in Business and Management
Electronic Business & Commerce:
1990s – 2000s
Internet-Based E-Business and ECommerce systems
Strategic and End User Support:
1980s – 1990s
End User Computing Systems
Executive Information Systems
Expert Systems
Strategic Information Systems
Decision Support:
1970s – 1980s
Decision Support Systems
Management Reporting:
1960s – 1970s
Management Information Systems
Data Processing:
1950s – 1960s
Electronic Data Processing Systems
Expanding Participation of End Users and Managers in IS
Trends in Information Systems
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Types of Information Systems
Information
Systems
Operations
Support
Systems
Transaction
Processing
Systems
Process
Control
Systems
Management
Support
Systems
Enterprise
Collaboration
Systems
Management
Information
Systems
Decision
Support
Systems
Control
Processing
Team and
Prespecified Interactive
Business of Industrial Workgroup
Reporting
Decision
Transactions Processes Collaboration for Managers Support
Executive
Information
Systems
Information
Tailored for
Executives
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Other Information Systems
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Expert Systems (ES)
Knowledge Management Systems
Functional Business Systems
Strategic Information Systems (SIS)
Cross-Functional Information Systems
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Managerial Challenges of IT
Hershey Foods: Failure & Success with IT
• Problems with ERP Software
• $112 Million Project –
– Order Processing Problems
– Multiple Vendor Applications Being
Installed Simultaneously
• Initial Problems to Implement
• Recent Success with Upgrades
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Roles of e-Business in Business
WESCO International
E-Business Sales and Supplier System
• Distributor of Electrical Products and Supplies
– Over 6,000 Employees
– 5 Distribution Centers
– 360 Branches Worldwide
– Over 100,000 Customers
• New E-Business Ordering System
• Increased Sales and Cut Costs
• Est. $12 million Savings Annually
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Developing IS Solutions
Investigate
Analyze
Maintain
Design
Implement
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Challenges of Ethics and IT
• Ethical Responsibilities
• Be a Responsible End-User
Applications
of IT
Potential
Harms
Potential
Risks
Possible
Responses
Customer
Relationship
Management
Infringements on
Privacy
Customer
Boycotts
Codes of
Ethics
Human
Resources
Management
Inaccurate
Information
Work
Stoppages
Incentives
Collusion
Government
Intervention
Certification
Business
Intelligence
Systems
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Systems Concepts:
A Foundation
What is a System?
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Input
Processing
Output
Feedback
Control
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Information System Model
The Community
Competitors
Management
Feedback
Information Systems
Economic
Resources
Business
Resources
Goods &
Services
Input
Processing
Output
Financial Institutions
Labor Unions
Customers
Control
Stockholders
Suppliers
Government Agencies
Stakeholders in the Business Environment
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Components of an Information Systems
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People Resources
- End Users
- - IS Specialists
Hardware
- Machines
- Media
Software
- Programs
- Procedures
Data Resources
- Data and Knowledge Bases
Network Resources
- Communications Media and
Networks
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Kodak, HP, and
Amersham Biosciences
Challenges would include:
• Silo syndrome - The Cost of Employee Time
Spent on Research, Preparing Reports and
Developing Support for the Sales Staff Without
an Easy Way to Access the Information
• Data is Being Collected, but Kodak and HP are
not Good at Sharing and Updating the Data
• Unused Valuable Marketing Information and
Other Intellectual Property
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Kodak, HP, and
Amersham Biosciences
How successful is the Eloquent
software tool is described by Kodak and
HP:
• Ability to Deliver a Full Range of Product
Information
– Includes Text, Synchronized Video,
Graphics, Audio and Search Capabilities to
Globally Dispersed Sales Organizations
• Allowing People to get More Done and Spend
More Face Time with Customers as Opposed
to Calling on the Phone to Kodak
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End of Lecture
• Read the Syllabus
• Orient yourself to the course requirements
and expectations
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