Patient Experience and Relationship Centered Communication

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Transcript Patient Experience and Relationship Centered Communication

Patient Experience and Relationship Centered Communication

Josh Miller, DO, FACP Cleveland Clinic October 3, 2013

Picture of an angry doc.

EXPERIENCE SCORES ARE BOGUS. I HAVE A WONDERFUL BEDSIDE MANNER!!

” “Dr. X was rude and treated me like I was stupid. I actually cried in the office.

Today ’s Objectives

Patient Experience and Healthcare Reform

The Clinical and Business effects of Patient Experience

Relationship Centered Communication improves patient and physician experience

The National Picture

The Affordable Care Act Value = Quality / Cost

CMS uses the CAHPS surveys for standardization of patient experience

What is CAHPS?

Consumer Assessment of Healthcare Providers and Systems

Funded by U.S. Department of HHS

Promotes assessment of patients

experiences with health care

Program Goals

-

Develop standardized surveys

-

Publicize & Compare results

CAHPS Surveys

Environment Survey Hospital Home Health HCAHPS HH-CAHPS Health Insurance Health Plan CAHPS In-Center Hemodialysis ICH CAHPS Nursing Home Medical Practice Nursing Home CAHPS CG-CAHPS

CAHPS Background

CMS CAHPS Goals

Allow objective comparison on topics important to consumers

Use public reporting to create an incentive to improve quality of care

Enhance accountability by increasing transparency

HCAHPS

Hospital Consumer Assessment of Healthcare Providers & Systems

First national and standardized report of hospitalized patient experiences

Publically reported by Medicare in 2008

Survey assessment areas: Doctor Communication Pain Management Medication Communication Cleanliness Hospital Rating Nurse Communication Staff Response (Call light, bathroom) Discharge Communication Quiet at Night Hospital Recommendation

Value Based Purchasing

Beginning in FY 2013, up to 1% of each hospital

s CMS acute care reimbursement at risk partially based on HCAHPS survey performance

Transparency of Results

• • •

Hospital survey scores are published to Medicare

s hospital compare website and updated quarterly Game Changer in 2008 www.medicare.gov/hospitalcompare

What’s Driving CG-CAHPS?

Affordable Care Act Population Management Greater Transparency Greater Accountability

A new model of health care delivery & financing

Timeline for CG-CAHPS

2014 2015 2016 2017

• • •

2014- 2015 Practice level only 2016 Pay for performance (proposed) 2017 All physicians use CG-CAPHS

CG CAHPS Survey Domains

Access to Care

Doctor

Front Desk

Coordination of Care

Why should you improve your patient experience?

Why Should We Pay Attention to Patient Experience?

Patient Experience: a component of certification and compensation

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American Board of Medical Specialties MOC exams include core CG-CAHPS items

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Private and public payers incorporating CG CAHPS into their compensation structures

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Pay attention now or pay later RWJ Foundation; Good for Health, Good for Business, The case for Measuring Patient Experience 0f care

Malpractice Litigation

8% of docs account for over 85% of claim payouts

With every drop along a 5 point scale from very good to very poor, there is an increased likelihood of being named in a malpractice suit by 21.7% Fullam et al. Medical Care 47 (5)

The most important factor in predicting who will sue…

The quality of the relationship between the patient and doctor Medical Economics, July 2003

The Clinical and Business Benefits of Patient Experience (PE)

A patient experience-centered practice is linked to lower physician turnover and greater employee engagement

Communication and Relationship quality is a major predictor of patient loyalty

Patients are 3 times more likely to leave a practice that they report poor quality relationships with their physician Safran DG et al. Journal of Family Practice; 2001 50 (2)

People place more importance on doctors

interpersonal skills than their medical judgment, and doctors failings in these areas are the overwhelming factor that drives patients to switch doctors.

- The Wall Street Journal 2004

The Clinical and Business Benefits of Patient Experience (PE)

Good patient experience has well documented relationship to clinical quality

Patients with better care experiences have better health outcomes

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Research shows better sugar control with better provider-patient relationship*

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Good outpatient experiences mediate poor inpatient experiences* Robert Woods Johnson, The Case for Measuring patient experience

Patients are more engaged and adherent

-

Adherence rates were 2.6 times higher among primary care patients whose providers had

whole person

knowledge of them (95%ile) compared to patients of providers without that familiarity. Safran DG et al. Journal of Family Practice 1998; 47

Transparency

Physician Transparency

“In accordance with section 10331 of the Affordable Care Act, we intend to utilize Physician Compare to publicly report physician performance results.”

So Much of Patient and Physician Experience is Based on Communication

The Chasm for Physician Excellence

74% of patients are interrupted by physicians giving the initial history

91% of patients did not participate in decisions regarding treatment plans JAMA 1999 281; 283-287; JAMA 1999 282:2313-2320

Physician Communication When Prescribing Medications

-

26% failed to mention the name of a new medication

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13% failed to mention the purpose of the medication

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65% failed to review adverse effects

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66% failed to tell the patient duration of treatment Arch of Int Med, 2006

Patient Knowing Physician Name

% of Physicians who thought patients knew their names 67% % of Patients that correctly identified physician's name 18%* 0% 20% 40% 60% 80%

Arch Intern Med. 2010 Aug 9;170(15):1302-7. Communication discrepancies between physicians and hospitalized patients. Olsen, DP et al

Patient Knowing Diagnosis

% of Physicians believe patients know diagnosis 77% % of Patients that know diagnosis 57% 0% 20% 40% 60% 80% 100%

Arch Intern Med. 2010 Aug 9;170(15):1302-7. Communication discrepancies between physicians and hospitalized patients. Olsen, DP et al

Physician Discussing Patient Fears

% of Physicians stated they sometimes discussed patients' fears and anxieties 98% % of Patients that said physicians NEVER did this 54% 0% 20% 40% 60% 80% 100%

Arch Intern Med. 2010 Aug 9;170(15):1302-7. Communication discrepancies between physicians and hospitalized patients. Olsen, DP et al

We can do so much better!

Relationship-Centered Communication (RCC)

Communication with the goal of establishing an authentic relationship

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Relationships are therapeutic

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Patient perspective & psychosocial context is vital

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Partnership and shared decision making CEHC Foundations of Healthcare I

The Healthcare Relationship

• • • • •

Does not require

Friendship Agreeing on everything Unlimited time Acceptance of boundary violations Practicing outside your scope of practice • • • • •

Does require

Personal connection Mutual respect Genuine interest in the patient Shared understanding of pt. illness Shared commitment to patient health & wellbeing

Evidence-Based Patient Outcomes of RCC

• • • • Symptom improvement or resolution (2, 16, 23, 54) Functional improvement (2, 54) Health status & quality of life (38, 44, 55) Safety (38, 42) • • • • • • Comprehension & recall (20, 38) Trust & loyalty (20, 46, 50) Sense of self-efficacy & support (16, 20, 56) Satisfaction with care (16, 42, 44, 46) Treatment adherence 55) (38, Self management of chronic disease (20)

Evidence-Based Physician Outcomes of RCC (continued)

• • • • Diagnostic accuracy (40) Efficiency (32, 33, 58) Self confidence (37) Job satisfaction & engagement (45) • Reduces professional burnout (60) • • Fewer malpractice claims (2, 10, 25, 31) Lower cost of providing care (40)

Communication is the most common medical procedure

Over 200,000 times in an average practice lifetime

Minimal physician education in communication skills

Communication skills decline throughout residency

Communication Skills Can Be Taught

Like medical procedures, skills can be learned

Must be practiced

Mastery requires deliberate practice and feedback Ericsson, 2008

Main Campus Ambulatory Provider Questions FHCC Physician Participants

The REDE Model

Relationship Establishment

• • • • • • • •

Review chart in advance Knock & inquire before entering room, if possible Greet patient formally with smile & handshake (4, 13)

-

No pressure. First impression forms at 39 milliseconds Introduce self & team Position self at patient

s eye level Recognize & respond to immediate signs of physical or emotional distress Make a brief patient-focused social comment, if appropriate (41) Introduce the computer

Collaboratively Set the Agenda

Orient patient to elicit a list of presenting concerns (9)

I

d like to get a list of all the things you

d like to address today…

” •

Use an open-ended question to initiate survey

What concerns brought you in today? Before I ask you some questions that I have, what questions do you have for me?

Ask

What else?

identified (5, 21) until all concerns are

Are We Opening Pandora ’s Box?

How soon do physicians interrupt patients after asking a question? 18-23 seconds

(9, 32) •

How long will a patient talk if uninterrupted?

90 seconds

(28) •

What are the risks of not allowing patients to tell their story?

-

Most important concern won

t come out! (11)

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75% never finish what they were saying (28, 32)

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Difficulty diagnosing 50+% of these cases (61) Beckman & Frankel, 1984; Marvel et al, 1999; Weston, Brown & Stewart, 1989; Langewitz et al, 2002

Recognizing & Responding to Fears of the Physician

• “

Patients have too many presenting concerns per visit.

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The average outpatient has 1.7 concerns. (34) Eliciting a list takes ~ 32 seconds & significantly reduces frequency of

doorknob

questions. (32, 60)

• “

It takes away from vital time for assessing & treating the chief complaint.

” -

The first concern usually not main concern. (6, 11) The “door knob” questions are more common when an exhaustive list is not elicited early on. (32)

The REDE Model

Relationship Development “VIEW”

• • • •

Vital activities

How does it disrupt your daily activity?

does it impact your functioning?

Ideas or

How

Often people have a sense of what is happening. What ideas do you have about it?

Expectations (42)

What are you hoping we can do for you today?

” “

What outcome do you hope to achieve with

treatment?

or Worries (concerns, fears)

What worries you most about it?

The REDE Model

Are we speaking the same the same language?

How much medical information is forgotten by the end of a visit?

40-80%

How much of the information that is remembered is accurate?

≤ 50%

Are we speaking the same the same language?

(continued)

Doctors overestimate patients ’ ability to understand medical information

88% of the country has intermediate to low health literacy

-

Intermediate health literacy = able to determine when to take a medication with food from reading the label

Engage the Relationship

Use the process ARIA to:

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Share diagnosis and information

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Collaboratively develop the tx. plan

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Provide closure

Dialogue Yes, Monologue No

ARIA

ASSESS - using open-ended questions

“What do you know about Diabetes?” REFLECT – patient meaning & emotion

“I understand that this worries you” INFORM – use understandable language & visual aids

Visual aids ↑ recall by ~ 60% (26) ASSESS - patient understanding & emotional reaction

Collaboratively Develop Treatment Plan

Describe treatment goals & options

Elicit patient preferences & integrate into a mutually agreeable plan

Check for mutual understanding (47, 48)

When you go home today, who will you talk to about today

s appointment? What will you say?

Collaboratively Develop Treatment Plan (continued)

Confirm patient

s commitment to plan

-

“How do you feel about committing to this plan

?”

Elicit potential treatment barriers & need for additional resources

Provide Closure

Alert patient that the visit is ending

Affirm patient

s contributions & collaboration during visit

I

m glad you came in today to get this taken care of.

” •

Arrange follow-up

Let

s have you follow up again in 6 weeks. Meanwhile, I will let you know your lab results once I receive them.

Provide Closure (continued)

Provide handshake & a personal goodbye with a handoff

Provide After visit summary with instructions

Demonstrate Empathy Throughout the Visit

• • • •

Shows how much we care Verbal and non-verbal Declines throughout training or with time & task pressure (15, 24) Saves time

OP medical visits

save 2 minutes

& surgery visits

save 1.5 minutes

use of 1 empathic statement. (30) with

In Conclusion

• • •

Patient experience and health care reform Patient experience improves your practice Communication improves both the patient and physician experience

At the end of the day, Improving Patient Experience and Communication is just the right thing to do.