Transcript VoD Ads Video on Demand (VoD)

VoD Ads
Video on Demand (VoD)
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File format: MP4
Dimensions: 832px x 468px
Bitrate: 1.5Mbps
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Video Length: Max of 30 seconds - unless agreed otherwise.
Ad Operations Contacts:
Please note a premium will be charged for longer length creatives
Aimee Goldsmith
Clock slates should be removed
All files need to be supplied with clock number for clearance through Aimee. [email protected]
0208 612 7541
Clearcast (see next slide for more information).
Click URL: to be supplied by advertiser/agency
Kirsty Roos
Tracking: all clicks and impressions are recorded by Channel 5,
[email protected]
additional third-party tracking can be supplied by advertiser/agency,
0208 612 7546
depending on the provider. The agency/advertiser are responsible for
notifying Channel5 Ad Ops team of any tracking issues within 24 hours
Lee Martin
of campaign live date.
[email protected]
Due to the variety of 4th tracking providers, please check with us
0208 612 7544
whether we can support the provider.
To avoid unnecessary delays delivery of ads should be via Adstream or
IMD
IMD – see contacts
[email protected]
Please note if your campaign is running on the Virgin Media Platform
0207 468 6850
then please contact their Ad ops Team for information on their specs:
Adstream
[email protected]
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Aspect ratio: 16x9
Codec: H.264
Email all VoD creative to:
[email protected]
[email protected]
0207 539are
8400
Creative is required to spec five working days before campaign start date. All creatives
subject
to Channel 5 approval. Please refer to Channel 5’s standard terms and conditions for advertising.
What is a clock number?
A clock number is given to a commercial to identify a particular version and it is unique to a particular
product.
The clock number is made up of 15 characters. For example: AMV/BTBB001/030
AMV – this represents either the creative agency or the production house
BT – in this example the product is British Telecom
BB – the product is broadband
001 – is the version number of the broadband commercial
030 – represents the time length of the commercial, in this example 30 seconds
The clock number is given to the commercial by the production house, sometimes by the creative
agency, that produces the commercial. It is responsible for sending the final version of the commercial
to Clearcast for approval. A digital buyer would contact the production house for the latest clock
number(s) for the commercial. Please note the VoD creative needs to match the clock number exactly,
a linear clock number cannot be used for a VoD commercial if it is not identical.
Clearcast
www.Clearcast.org.uk
020 7339 4700
Creative is required five working days before campaign start date. All creatives are
subject to channel 5 approval. Please refer to channel 5’s standard terms and
conditions for advertising.
Contact us
• Sales: Display and Video on Demand
Gareth Vaughn Jones
Emily Hill
Patrick Kelly
Head of Digital Sales
Digital Sales Manager
Digital Sales Manager
T: 0208 612 7021
T: 0208 612 7547
T: 0208 612 7503
E: [email protected]
E: [email protected]
E: [email protected]
• Ad Operations: Creative and Trafficking
Email all VoD and display creative to: [email protected]
Aimee Goldsmith
Kirsty Roos
Lee Martin
Traffic and Analytics Manager
Traffic and Analytics Executive
Traffic and Analytics Executive
T: 0208 612 7541
T: 0208 612 7546
T: 0208 612 7544
E: [email protected]
E: [email protected]
E: [email protected]