Transcript PDF The Palazzo della Civiltà Italiana in Rome Full E-Book

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Rome Full E-Book
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Book details
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Author : Franco La Cecla
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Pages : 300 pages
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Publisher : Rizzoli 2017-03-14
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Language : English
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ISBN-10 : 0847859258
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ISBN-13 : 9780847859252
Book Synopsis
A stunning portrait of the Palazzo della Civiltà Italiana in Rome, the iconic building where Fendi
relocated its headquarters. Â In 2015, the storied fashion house Fendi moved its headquarters
into the Palazzo della Civiltà Italiana in Rome, a stark white cube perforated by symmetrical
arches. Originally commissioned as part of an exhibition on Roman civilization for the 1942
world’s fair, the architects took their cues from ancient history to create a building that was
quintessentially Roman yet decidedly modern, earning its nickname “the Square
Colosseum.�  Because of its striking appearance and iconic status, the palazzo subsequently
made appearances in a number of films by directors such as Roberto Rossellini, Federico Fellini,
and Peter Greenaway. The building remained relatively abandoned throughout much of its
existence, until its recent inhabitance by the always forward-thinking house of Fendi, an
experience which Karl Lagerfeld has likened to being “on a spaceship transported into the
future.�  Featuring photographs by famous artists such as Gabriele Basilico, Franco Fontana,
and Lagerfeld, this gorgeously illustrated volume takes the reader on a fascinating tour through
art, architecture, culture, and history.