Transcript m3reportgoodwill

Results of the AEG e-Consultation on
Purchased Goodwill and Marketing
Assets in the SNA
Purchased Goodwill and Marketing Assets in the SNA
Canberra II Group made following recommendations to the AEG
for its consideration:
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Nature of purchased goodwill need to be clarified in 1993SNA;
Although marketing (MA) assets are separately identifiable, be
included in the same category as purchased goodwill;
Valuation principles for purchased goodwill and MA should be
applied consistently (listed or unlisted corpn, quasi corpn or
unincorporated);
Internally generated goodwill and MA should be excluded
except where evidenced by a sale;
Purchased goodwill and MA continue to be treated as nonproduced;
Should not be amortized at a predetermined rate but made
subject to an impairment test.
Purchased Goodwill and Marketing Assets in the SNA
Questions
Yes
No
No
Opin
1
Do you agree that an asset class 'Purchased goodwill and marketing
assets' should replace the existing 'purchased goodwill'?
15
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-
2
Do you agree that the economic nature of purchased goodwill and
MA need to be clarified in 1993 SNA
15
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-
3
Do you agree that the Valuation principles for purchased goodwill
15
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No
and MA should be applied consistently
4
Do you agree that internally generated goodwill and MA should
continue to be excluded, except when their value is evidenced by
sale?
12
2
1
5
Do you agree that the assets should continue to be classified an
non-produced assets?
15
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-
6
Do you agree that the assets should not be amortised at a
predetermined rate but made subject to an impairment test?
14
0
1
Purchased Goodwill and Marketing Assets in the SNA
Conclusions:
Result of the consultation shows that the AEG
members participating in the e-discussion
overwhelmingly support the proposals of
Canberra II Group on the ‘Purchased
goodwill and marketing assets’.
Thank You