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Chapter 12
Guillermo Giorgis MA2N0227
Operating leverage
The
potential use of fixed operating
costs to magnify the effects of
changes in sale on the firm’s earnings
before interest and taxes (EBIT)
Earnings before interest and taxes : EBIT
Sale revenue – Variable operating costs – Fixed operating costs = EBIT
P= sale price per unit
Q=Sale quantity in units
FC=Fixed operating cost per period
VC=variable operating cost per unit
Measuring the degree of operating
leverage (DOL)
DOL =
percentage change in EBIT
𝑄×(𝑃−𝑉𝐶)
=
Percentage change in sales 𝑄× 𝑃−𝑉𝐶 −𝐹𝐶
Adobe’s leverage
The up-front development costs are fixed
production costs are approximately zero
(Variable operation cost = 0)
The economies of scale are huge
Once
a company sells enough copies to
cover its fixed costs, incremental dollars go
primarily to profit
Because
the company has no long-term
debt in it’s capital structure
It’s
total leverage is derived only from FC
What might cause the gradual decrease in
operating leverage for Adobe?
Item
FY2002
FY2003
FY2004
$1165
$1295
$1666
$1966
$2575
285
380
608
766
678
(1)% change in sales
-5.3%
11.2%
28.6%
18.0%
31.0%
(2)% change in EBIT
-24.6%
33.3%
60.0%
26%
-11.5%
4.6
3.0
2.1
1.4
-0.4
Sales revenue
(millions)
EBIT (million)
DOL (2÷1)
DOL =
FY2005
FY2006
percentage change in EBIT
𝑄×(𝑃−𝑉𝐶)
=
Percentage change in sales 𝑄× 𝑃−𝑉𝐶 −𝐹𝐶
The acquisition of Macromedia for
approximately 3.5 billion on December 2005
They have a huge fixed cost on December 2005 that
influence on the Operating leverage (decrease) in 2006
DOL =
percentage change in EBIT
𝑄×(𝑃−𝑉𝐶)
=
Percentage change in sales 𝑄× 𝑃−𝑉𝐶 −𝐹𝐶
Answer
Changes
fixed cost is the cause of the
gradual decrease in operating leverage
for Adobe