Transcript Creighton University & e-Community Brenda L. Hovden Director of Card Services

Creighton University
& e-Community
Brenda L. Hovden
Director of Card Services
History at Creighton
• Implemented the OLCO in summer
2001
• Acquired server for My Accounts in Feb
2003
• Began working almost immediately with
a limited group, 30 to 50 customers
• Currently transitioning to Community
System Application Package 3
As the convenience factor goes
up so does……
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Transaction volume
Revenue
Overall customer satisfaction
Business efficiencies
• And the cost per transaction goes down
My Accounts
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TM
Account monitoring, low balance notices
Card self-management
Guest deposits
E-Commerce opportunities
Reg-E Compliant Statements
Convenience Fee option
E-Commerce
• Unlimited Store Fronts
– Venders are easily set up
– Can be self-supporting
• Channel Campus Commerce through
TS vs. cash boxes
• Students do conduct transactions online
24/7/365
Communication
• Multiple source communications in one
place
• Marketing opportunities that can be
focused
– Web Surveys
• Customizable to your brand
Strategy
• Started w/ e-commerce opportunity
• Spread to additional communications
• Bigger than Card Office
– Includes student culture and experiences
• Spread to additional communications
– Wider presence on the web for your
community
www.emarket.creighton.edu
Q&A
Brenda Hovden
[email protected]