Document 7466172

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Transcript Document 7466172

Harris Corporation
Broadcast Communications Division
Page 1
assuredcommunications™
NetVX™
~ Agenda
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Value Proposition
NetVX Overview
SYS-350 Chassis
7.2 Feature Set
Applicable Markets
Typical Packages per Market
Product Availability
H.264 Demo’s
Marketing Initiatives
Upcoming Features
Competitors
Pre and Post Sales Support
More Information
Questions
assuredcommunications™
NetVX™
~ Value Proposition
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– Integrated multi-service platform that provides seamless, cost-effective
network transport of video, audio, and data
• Highly Integrated Media Networking System
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Professional Grade video, audio, and data transport
IP Network Bridging and Routing
Compact Packaging: up to 15 channels in a 5U enclosure
Integration-Friendly Features for large-scale systems
• Reliable and Easy to Configure, for all Types of Networks
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Fully Capable over ATM networks
Fully Capable over IP networks
Fully Capable over switched circuit DS3/SONET networks
Fully Capable over mixed networks
• Modular and Expandable, for future-proof evolution
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assuredcommunications™
NetVX™
~ Connectivity without Complexity™
• H.264/MPEG-4
• H.264/MPEG-4
– SD: ENC-A11
– HD: ENC-A21
– SD: Sencore MRD3187A
– HD: Sencore MRD3187A
• MPEG-2
• MPEG-2
– SD: ENC-S11
– SD: ENC-S21
– HD: ENC-H11
– SD: DEC-S11
– HD: NetPlus M300
• Audio Only
• Audio Only
– AUD-D14
• Network Interface
– AUD-D14
• Network Interface
– IP: GBE-C11
– SONET/SDH: ATM-X11
– DVB-ASI: TMX-M12
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– IP: GBE-C11
– SONET/SDH: ATM-X11
– DVB-ASI: TMX-M12, TMX-M14
assuredcommunications™
NetVX™
~ SYS-350 Chassis Overview
• Main Features
– 1 RU chassis
– 3 field hot-insertable card slots
• 2 slots with high power capacity
• 1 dedicated slot for network interface
– AC and DC options
– Multiple control options
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Front panel
Web/HTML interface
SNMP control
Telnet
• Availability
– Orders: December 3, 2007
– Shipping: January 2, 2008
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assuredcommunications™
NetVX™
~ Release 7.2.0
• Feature Highlights
– Breathtaking HD and SD MPEG-4/H.264 encoding including
HD-HD statmuxing with various audio formats
– New MPEG-4/H.264 Picture-in-Picture for SD
– Improved MPEG-2 HD statmuxing
– New ad insertion (splice point) signaling using SCTE-104
Detailed specifications available on external and internal website
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assuredcommunications™
NetVX™
~ Applications Overview
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assuredcommunications™
NetVX™
~ Applications Overview – FCD & SCD
Fixed & Satellite
Contribution and
Distribution
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assuredcommunications™
NetVX™
~ Fixed & Satellite Contribution and Distribution
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Main Features
– H.264/MPEG-4 encoding and decoding
• Decoding done with partner product
– MPEG-2 encoding and decoding
– Network adaptation
– Video, audio and data transport
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Typical Customers
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China Central TV (APAC)
Globecomm (EMEA)
Fox Sports (North America)
TV Azteca (CALA)
LEADER
(FCD)
Sample Packages
– H.264 single HD channel encode/decode (starter package)
• Typical sell price: USD $46,000
– MPEG-2 single HD channel encode/decode (starter package)
• Typical sell price: USD $56,000
– MPEG-2 bi-directional SD channel encode/decode (starter package)
• Typical sell price: USD $53,400
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assuredcommunications™
NetVX™
~ Applications Overview - DTH
Direct-to-home
Satellite
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assuredcommunications™
NetVX™
~ Direct-to-Home Satellite Distribution
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Main Features
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Typical Customer
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SD and HD H.264 and MPEG-2 encoding
HD H.264 statmuxing
MPEG-2 SD and HD statmuxing
Support for 1080i, 720p, PAL, and NTSC
Multiple audio options (AAC, Dolby, MPEG)
ZeeTV (APAC)
BSkyB (EMEA)
DirecTV (North America)
Sky Latin America (CALA)
Sample Packages
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Eight (8) H.264 HD channel encode (starter package)
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Eight (8) H.264 SD channel encode (starter package)
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Typical sell price: USD $259,600
Six (6) MPEG-2 SD channel encode (starter package)
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Typical sell price: USD $179,600
Six (6) MPEG-2 HD channel encode (starter package)
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Typical sell price: USD $219,600
Typical sell price: USD $159,600
assuredcommunications™
NetVX™
~ Applications Overview - IPTV
IPTV
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assuredcommunications™
NetVX™
~ IPTV
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Main Features
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Typical Customer
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SD and HD H.264 encoding
HD H.264 statmuxing
Support for 1080i, 720p, PAL, and NTSC
Multiple audio options (AAC, Dolby, MPEG)
Korea Telecom (APAC)
Swisscomm (EMEA)
AT&T (North America)
Telefonica del Sur (CALA)
Sample Packages
– Six (6) H.264 HD channel encode (starter package)
• Typical sell price: USD $163,600
– Six (6) H.264 SD channel encode (starter package)
• Typical sell price: USD $88,600
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assuredcommunications™
NetVX™
~ Applications Overview – ATSC, DVB-T, ISDB-Tb
ATSC, DVB-T, and
ISDB-Tb
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assuredcommunications™
NetVX™
~ ATSC
• ATSC Main Features
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SD and HD MPEG-2 encoding
MPEG-2 statmuxing with improved HD look-ahead
Support for 1080i, 720p, and NTSC video formats
Simultaneous distribution and emission encoding
• Typical Customer
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Small single channel stations
LEADER
Station Groups
Network Owned and Operated
ATSC countries (Canada, USA, Mexico, Korea, others…)
• Sample Package
– One (1) HD and Three (3) MPEG-2 SD channel encode (starter
package)
• Typical sell price: USD $102,100
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assuredcommunications™
NetVX™
~ DVB-T
• DVB-T Main Features
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SD and HD MPEG-2 encoding
Provision for H.264 and MPEG-2 multiplexing
Support for 1080i, 720p, and PAL video formats
Simultaneous distribution and emission encoding
• Typical Customer
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Freeview (UK)
MediaCorp (Singapore)
Channel Nine (Australia)
DVB-T countries (UK, Germany, France, Australia, others…)
• Sample Package
– Six (6) high performance MPEG-2 SD channel encode (starter package)
• Typical sell price: USD $124,600
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assuredcommunications™
NetVX™
~ ISDB-Tb
• ISDB-Tb Main Features
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SD and HD H.264 encoding
HD H.264 statmuxing
Support for 1080i, 720p, and PAL video formats
Mobile video encoding
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LEADER
Banderantes
TV Globo
Pinto
Brazil only
• Sample Package
– One (1) H.264 HD, Two (2) H.264 SD, One (1) Mobile channel
encode (starter package)
• Typical sell price: USD $104,600
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assuredcommunications™
NetVX™
~ Release 7.2.0 – Product Availability
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Lab Testing Conducted
– GlobeCast
• Feature: Video Index on ENC-S11
– DirecTV
• Feature: MPEG-2 HD SCTE104 signaling on VANC (ENC-H11)
– EchoStar
• Feature: MPEG-4/H.264 HD encoding (ENC-A21)
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Beta Testing Conducted
– KWTX
• Feature: New MPEG-2 HD-HD statmuxing with look ahead
– GlobeCast
• Feature: Video Index on ENC-S11
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Generally Available – November 30, 2007
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assuredcommunications™
NetVX™
~ H.264 Demo’s – North America
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Application: Contribution
Format: HD
Demo date: October 22 to November 22,
2007
Application: Contribution
Format: HD
Demo date: TBD
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Customer: AT&T
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Application: DMG will be delivering
multiple channels of content to client
desktops as well as set-top boxes
Format: SD
Demo date: End of October
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Application: HD distribution to affiliates
Format: HD
Demo date: End of October
assuredcommunications™
Application: IPTV
Format: SD/HD
Demo date: TBD
Customer: Microsoft Certification
Application: Lab Certification
Format: SD/HD
Demo date: Commence Dec 17th
Customer: Nortel/Seimens
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Customer: CBS
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Customer: DSI (integrator)
Application: Satellite to home (DTH)
Format: SD/HD
Demo date: ongoing
IPTV
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Satellite C&D
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Customer: NFL
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Customer: EchoStar
Application: Contribution
Format: HD
Demo date: October 22-26, 2007
Customer: Bell Canada
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DTH Satellite
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Customer: CanWest Global
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Fixed C&D
Application: Evaluation/Certification
Format: SD/HD
Demo date: November 12-30, 2007
Customer: Qwest
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Application: Contribution
Format: SD/HD
Demo date: October 29 to November 19
NetVX™
~ Release 7.3.0 and 7.4.0
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Release 7.3.0
– TMX-M12
• ISDB-Tb features
– ENC-A11-SD-BL
• H.264 Baseline level 1.3 with AAC audio
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Release Dates for 7.3.0
– Lab Testing: October 15, 2007
– Generally Available: December 30, 2007
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Release 7.4.0
– ENC-A21
• SD and HD H.264 statmuxing
• SD encoding with CC, Teletext, and other VBI features
• Picture-in-Picture
– Cross-Chassis statmuxing
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Release Dates for 7.4.0
– Lab Testing: March 3, 2007
– Generally Available: March 28, 2008
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assuredcommunications™
NetVX™
~ Marketing Initiatives
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Add placements in various magazines and trade publications
Trade shows worldwide (5 in October and November alone!)
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http://www.netvx.com
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External website
Data sheets
Application notes
Market specific application sheets (coming soon)
User testimonials (coming soon)
http://teams.harris.com/bcd/videonetworking
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Presentations
White papers
Application notes
Competitive information
Data sheets
Market specific application sheets (coming soon)
assuredcommunications™
NetVX™
~ Competitive Information - Harmonic
Competitor Harmonic
Why better than the
Modular system that has a lower price as
leading competitive
the number of channels increase
alternative?
How are we
positioning ourselves
against the
Competitor
Our Weaknesses
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Larger the system, the more competitive
we are.
Can offer solutions for fixed contribution
and distribution in one platform.
More expensive on smaller systems.
assuredcommunications™
NetVX™
~ Competitive Information - Tandberg
Competitor Tandberg
Why better than the
Modular system that has a lower price as
leading competitive
the number of channels increase
alternative?
How are we
positioning ourselves Larger the system, the more competitive
against the we are.
Competitor
Our Weaknesses
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More expensive on smaller systems.
assuredcommunications™
NetVX™
~ Competitive Information – Thomson GVG
Competitor Thomson Grass Valley
Why better than the
leading competitive Higher reliability
alternative?
How are we
positioning ourselves Larger the system, the more competitive
against the we are.
Competitor
Our Weaknesses
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More expensive on smaller systems.
assuredcommunications™
NetVX™
~ Competitive Information - Scopus
Competitor Scopus
Why better than the More feature options
leading competitive Modular system that has a lower price as
alternative? the number of channels increase
How are we
positioning ourselves
against the
Competitor
Our Weaknesses
Page 25
Larger the system, the more competitive
we are.
Can offer solutions for fixed contribution
and distribution in one platform.
More expensive on smaller systems.
assuredcommunications™
NetVX™
~ Pre-Sales Support
• Asia Pacific
– Val Schumakoff (USA) – working on in-region support
• CALA
– Fernando Manfrini (Miami, FL)
• Europe
– Andy McClelland (UK)
– Andy Fairhall (UK)
• North America (HTS Support Team)
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Dave Buck (Quincy, IL)
Matt Carter (Cincinnati, OH)
Brian Ford (Phoenix, AZ)
Phil Prouilx (Ottawa, Canada)
assuredcommunications™
NetVX™
~ Post-Sales Support
• America’s and Asia Pacific Support
– 24-hour support from Quincy, IL
– One number to call: 1-217-222-8200
– Sell service!!
• Europe Support
– 24-hour support from Winnersh, UK
– One number to call: +44 (0) 118 964 8100
– Sell service!!
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assuredcommunications™
Questions?
Mark Henry
Product Line Manager
Video Networking Group
Harris Corporation
Broadcast Communications Division
e-mail: [email protected]
web: www.netvx.com or www.broadcast.harris.com
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assuredcommunications™