Mobile Applications and Virtual Libraries: Process, Issues, and Outcomes LITA National Forum | October 2, 2010 | Katie Gohn and Karen Minton GALILEO,
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Mobile Applications and Virtual Libraries: Process, Issues, and Outcomes LITA National Forum | October 2, 2010 | Katie Gohn and Karen Minton GALILEO, Georgia’s Virtual Library What We’ll Cover In The Next Hour • • • • • What is GALILEO? Why we are here? Mobile Project Background and Process Issues Outcomes…where do we go from here? Quilter: Clayton County Georgia Mother GALILEO: DB’s, Catalog, Digital Initiatives GALILEO: Georgia Library Learning Online 1. GALILEO, Georgia’s Virtual Library 2. GIL: GALILEO Interconnected Libraries 3. DLG: Digital Library of Georgia GALILEO Interfaces GALILEO: How Does It Work? • Software: – Self-managed/designed ERM System – Databases – Authentication – Institutions – Vendor products • Hardware: – GIL (hosted for USG institutions) – GALILEO (Production, Ezproxy, SFX, MetaLib) – Digital Library of Georgia GALILEO: People, Services, Data – People • Users: K12-Higher Ed, Public Library Patrons • Institutions: Librarians and Library Staff • GALILEO Staff: Developers, Librarians, Support, Administrators • Stakeholders: Steering Committee, RACL, General Assembly, Citizens of Georgia • Vendors: Library Systems, Electronic Resources, Hardware/Software – Services • E-Resources (databases, journals/magazines, e-books, videos, maps, images…) • OpenURL Linking via SFX • Federated Searching: MetaLib/WebFeat • OPAC and Universal Borrowing (USG) • Locally hosted digital archives (Digital Library of Georgia) • Knowledge Repository (Grant/Planning) – Data • Owned • Not Owned GALILEO Users: Institutions GALILEO Users: Planet Earth NASA Why We Are Here? • • • • Phones have become smart Changes in our user’s behavior Need to share our experience Need to hear from others about their experiences East Point Telephone Exchange c 1917 Smart Phones Are the New Black “We are just at the beginning of a new wireless era where smartphones will become the standard device consumers will use to connect to friends, the internet and the world at large.” -Roger Entner, Senior Vice President, Research and Insights, Telecom Practice Smartphones to Overtake Feature Phones in U.S by 2011. Nielsen Blog Mobile Project: Background & Process • • • Who is involved? Learning for ourselves – Webinars • Vendors • Library and Higher Ed Organizations – Seminars and Demonstrations • Vendors • Library and Higher Ed Organizations • GA institutions – Self reflection • GALILEO environment • Vendor environment (audit) Listening to our users – User/Librarian Surveys – Further surveying and focus groups What Have We Learned From Others? • • • • Analysis Design Development Testing Watching turtle lay eggs. Jekyll Island, GA c 1950 Analysis • • • Surveys – GALILEO Annual User Survey – GOLD/GALILEO User Group Survey – On-going surveying and focus groups planned Pew Internet and American Life Research Other research on users and expectations, etc Analysis: GALILEO User Surveys • • • GALILEO Annual Survey – November 2009 – Over 900 respondents – Asked about social and mobile applications/media in regards to GALILEO GOLD/GALILEO User Group Survey – August 2010 – 125+ respondents – Mostly librarians and library staff – Asked same question about social and mobile applications/media in regards to GALILEO On-going Surveying and Focus Groups Analysis: All Users Annual Survey 17.1% strongly agree/agree use mobile device for research (currently) 33.9% strongly agree/agree would like to search GALILEO databases from mobile From GALILEO Annual Survey 11/2009 Analysis: All Users GOLD/GALILEO Survey 31.6% strongly agree/agree use mobile device for research (currently) 59.4% strongly agree/agree would like to search GALILEO databases from mobile From GALILEO/GOLD User Group Survey 8/2010 Interest In Mobile Is Rising… • • In November 2009: 33.9% agreed that that they would “like to search GALILEO databases from a mobile device.” In August 2010: 59.4% agreed that that they would “like to search GALILEO databases from a mobile device.” 75.22% increase in 9 months Analysis: Student Responses 19% of students strongly agree/agree use mobile device for research (currently) 39.9% of students strongly agree/agree would like to search GALILEO databases from mobile Students Only From GALILEO Annual User Survey 11/2009 Students More Interested Than Librarians • • In November 2009: 30.1% of librarians/media specialists agreed that that they would “like to search GALILEO databases from a mobile device.” In November 2009: 39.9% of students agreed that that they would “like to search GALILEO databases from a mobile device.” 1/3 more students were interested in searching databases via mobile than librarians. Librarians/Media Specialists: Annual Survey 14.1% strongly agree/agree use mobile device for research (currently) 30.1% strongly agree/agree would like to search GALILEO databases from mobile Librarians Only From GALILEO Annual User Survey 11/2009 Librarians/Media Specialists: GOLD/GALILEO Survey 59.4% agreed that that they would “like to search GALILEO databases from a mobile device.” From GALILEO/GOLD User Group Survey 8/2010 Librarians interest in mobile explodes! • • In November 2009: 30.1% of librarians/media specialists agreed that that they would “like to search GALILEO databases from a mobile device.” In August 2010: 59.4% agreed that that they would “like to search GALILEO databases from a mobile device.” 97.34% increase in 9 months What Our Users Are Saying • • • • • • Maybe make an application for the iPhone/iPod touch... Something simple, even if the database isn't as vast as the online version. Import/export citations in various bibliographic citation methods (MLA, APA, etc). Save searches and folders. Save citations, archival photos available in mobile screen size, scan isbn or issn numbers. Quick searches on the go that I can send to my e-mail for later retrieval and thorough reading. The mobile is probably not best for heavy research/reading but maybe adding items to a folder or e-mailing. Able to save full text pdfs or html to mobile devices like your phone. Just having the information available from anywhere would be awesome. Filming at Ft. Benning 1941 What Our Vendors Are Doing •LexisNexis •ProQuest does Academic not currently releasedMobile have newainterface mobile interface this •EBSCO EBSCOhost in Spring 2010. •Gale •ACSreleased •WorldCat offers Mobile iPhone two App apps: for App iPhone, At that Mythey Library iPod, have and (iPhone worked iPador •Offers the concise version as a mobile mobile Summer. applications. •Released mobile interface on August 31, 2010. • Library administrators must set up “Mobile” and •Cost on with Android) $2.99 Boopsie andmobile At(including My School Edition •Does not currently offer a Library mobile interface. •New •Planning ProQuest on creating interface interface. CSA) Project will be not released interface. •Streamlined/simplified version of the full profiles within their accounts and direct (iPhone) •Multi-journal •App not searching provide the same toolsusers astothe early started Winter so no (beta timeline now). for release. •Does notdoes allow users to download movies •Concise version does not offer all features and WilsonWeb interface. to•At these profiles via and URLs that point tolater mobile. •Saving full My web-browser Library to folder geolocates version. e-mailing a user for and provides •New interface is to include support for mobile mobile devices or computers. •GALILEO mobile interface is dependent on, resources associated with full subscription. •Must be enabled in create Wilson Admin. •Library admins can subject specific devices—this functionality expected in 2011. authenticated reading •App does provide access local to Gale holdings resources via zip code and into only asand good as, vendor mobile as well •Looking how toadvanced offer full searching, subscription •Provides basic mobile profiles. available •Sharing •App tries at snippets to libraries help with in close friends user proximity searching colleagues to bylink theto. interfaces andinterfaces. services we areand able to version viaoptions. mobile as e-mail •EBSCOhost interface does not auto user. •Interface suggesting terms full-text and article results access as a user (viawill not •Until theto market is more robust, we •Offers Iphone App for $24.99 check/route users to mobile site. •Takes wireless searches user or Virtual non-mobile PrivateGale Networks) interfaces, for users be able toto fully implement a mobile solution •Users are able tothat e-mail articles selves, but which attoinstitutions •Beta problematic. mobile interface totoACS Journals. allisWorldcat.org our servicessubscribe and vendors. must do so one article a time—no folder •At • ID/password-based www.worldcat.org/m My Library Schoolatrequires for individuals a one-time who function. login. subscribe •Single Provides search to ACS access box, journals e-mail to your as a link, part school’s and of their find GaleACS in a resources. member library bybenefits zip code.package. What About The Voyager Catalog • • • • • • There are many examples of sites who have implemented mobile interfaces for their Voyager OPAC. The code for some of these interfaces is shared via Ex Libris code sharing services. Interface will have to be customized for all GIL hosted Voyager sites. VuFind has also just released a mobile template. GALILEO GIL sites are in the process of bringing up VuFind in production for all sites. We will need to look at each interface (Voyager Classic and VuFind) to determine which interface would be the best to implement for mobile, or if we need to do both. Brunswick Airship Squadron post 1942 PEW—Mobile Access July 2010 • 59% of all adult Americans go online wirelessly (51% increase from April 2009 • Cell-phone users who access the Internet: 2009 25% vs 2010 38% • African-Americans and 18-29 year olds lead the way in the use of cell phone data applications, but older adults are gaining ground. • 90% 18-29 year olds own a cell phone PEW—Rise of Apps Culture September 2010 • • “For a significant portion of low income and nonwhite adults, cell phones represent their only means of accessing the internet and engaging in some online activities. Thus, many adults today expect (and need) their phones to serve a wide range of functions.” “Every metric we capture shows a widening embrace of all kinds of apps by a widening population. It’s too early to say what this will eventually amount to, but not too early to say that this is an important new part of the technology world of many Americans.” Analysis: Summary • • • • • • Mobile usage numbers are large Everything will change tomorrow—prepare for it—go with it Simplify—Users don't want to do tasks on their mobiles that involve heavy interaction or in-depth information searching Mobile users are likely to have more immediate and goal-directed intentions than desktop Web users People expect to be able to work, learn, and study whenever and wherever they want to m-learning will grow, library services need to be in that ecosystem Woman using microscope at Georgia State College for Women, c 1920 Design Jakob Nielsen: Mobile user experience is miserable • Average success rate 59% (regular PC 80%) • Mobile-optimized sites have higher success rate 64% (full sites 53%) • “Unless websites are redesigned for the special circumstances of mobile use, the mobile Web will remain a mirage.” http://www.useit.com/alertbox/mobile-usability.html Automobile accident in Burke County Waynesboro, Georgia, c 1912 Design: Considerations and Challenges – – – – – – Mobile context Small screen Data entry methods Different display resolutions from desktop Limited processing capability Connectivity Pie-eating challenge Emanuel County, Georgia, c 1961 Design: Guidelines Emerging Holzinger, 2007 Development: Steep Learning Curve • Learning Curve – Application development • Eclipse IDE • AppleSDK and Objective-C • Blackberry Java SDK – Data conversion and update • What data source does app pull from? • Does your data need converting? – Mobile Optimized Interfaces • xHTML Mobile Profile • CSS • Supporting Multiple Devices – Changes in coding standards – Updating Apps – New features and functions – New devices • Applications or Interfaces North Broad Curve of Southern Railroad, Toccoa, Stephens County, Georgia, c. 1908 Usability Testing: Attributes Applied to Mobile • • • • • • • • • Learnability Efficiency Memorability Errors User satisfaction Effectiveness Simplicity Comprehensibility Learning performance • • Usefulness System adaptability Elizabeth Cotton, 1895-1987 Library of Congress Usability Testing—Issues • • • • • Testing environment Real-life context and field testing Connectivity exasperations Observation restraints—small screen Comparing task completion with desktop application • Variety of devices Holzinger 2007 Usability Testing—Data Collection • • • Voice-mail diaries, web diaries, daily questionnaires (Dongsong 2005) Log analysis, user satisfaction survey (Hahn 2010) Staying in the environment: mobile-optimized surveys, Twitter, texting Egg Collecting, Spooner Farm, Seminole Co., GA 1955 Issues: Resources (Money, Time, Staff) • • • No Money No Time Over-stretched development staff Farm demonstration Statesboro, Bulloch County, Georgia, 1977 Issues: Difficult (New) Support Model • Authentication • Authenticating into App or Interface • Authenticating into third-party resources and services • Marketing • How do people know what you created? • How do they find it? • Multiple interfaces • How do we support our different user communities? • Multiple devices • Is it possible for us to support multiple devices? Where is the line drawn? • Constant Change/Constant Maintenance Dorothy Spratt balances on her aquaplane Lake Rabun, GA c 1925 Issues: User Expectation • High user expectation – Users want instant access and gratification – Apps are deleted within short amount of time if not useful – Apps and interfaces have to live up to all other functions and features of the phone and other mobile apps and sites – Different user communities have different expectations. • Teens don’t e-mail as much as they text? Should they be able to sent saved links as text messages? 2 Ft. Dairy Queen Cone Pew: Teens and Mobile Phones (2010) Issues: User Behavior “If you're designing a "serious" business app that you think offers real benefits to your customers, you might feel above the fray of rude-bodilynoise apps. But you're not. Frequent readers of this column might recall Jakob's Law of the Web User Experience: Users spend most of their time on other sites (than your site). Your website is part of the Web ecosystem, and your site's usability is dictated by the overall Web user experience, which is dominated by the sum of all other sites people visit.” “When you're posting business information on social media sites, for example, that information has to live within your followers' personal space, which is constructed by their family and real friends. Similarly, if you're an iPhone app, your app is a small part of the total app user experience.” Jakob Nielson Alert Box iPhone Apps Need Low Starting Hurdles Outcomes: What We Are Doing & Planning. Three Pilot Projects for FY 2011 • GALILEO Mobile Interfaces – More user surveying and focus groups – Building out pilot GALILEO mobile interface based on user feedback • GIL and VU Find Mobile Interface – Pilot mobile interface for GIL sites on either Voyager Classic or VU Find templates created by other institutions. • DLG iPhone Application – Pilot DLG Application based on existing digital collection of photographs associated with historic structures in Savannah, Georgia. GA Tech vs. UGA Track Meet 1934 Final Thoughts “It really sucks…you grow accustomed to having it so much, so like when you don’t have it you’ve got to find other things to occupy your time. I’ll be like, ‘I should read a book! No I shouldn’t, I should have my phone!’ And it just really sucks. But actually, like if you really think about how much you use your phone and how much more you could be doing with your time, if you look at it like that, then you are really wasting a lot of time.” -Pew Teens and Mobile Phones 2010 Boy reading magazine Emanuel Co. c. 1930 Any Questions or Discussion? First and second grade classroom at Mathews School, Barrow County, Georgia, 1953 Thanks and Contact Us Katie Gohn [email protected] Karen Minton [email protected] http://www.galileo.usg.edu/contact Little girl and a young man performing, Decatur County, Georgia, 1905 Bibliography & Acknowledgements Aldrich, A. (2010). Universities and Libraries Move to the Mobile Web. EDUCAUSE Quarterly, 33(2). Retrieved from http://www.educause.edu/EDUCAUSE+Quarterly/EDUCAUSEQuarterlyMagazineVolum/UniversitiesandLibrariesMoveto/206 531 Dalrymple, J. (2010, June 10). iPhone triples Android in mobile market share. CNET News. Retrieved from http://news.cnet.com/8301-13579_3-20006889-37.html Dongsong, Z. and Adipat, B. (2005). Challenges, methodologies, and issues in the usability testing of mobile applications. International Journal of Human-Computer Interaction, 18(3), 293-308. Dongsong, Z. (2007). Web content adaptation for mobile handheld devices. Communications of the ACM, 50(2), 75-79. Entner, R. (2010, March 26). Smartphones to Overtake Feature Phones in U.S. by 2011 | Nielsen Wire. Retrieved from http://blog.nielsen.com/nielsenwire/consumer/smartphones-to-overtake-feature-phones-in-u-s-by-2011/ Gafni, R. (2009). Usability issues in mobile-wireless information systems. Issues in Informing Science & Information Technology, 6, 754-769. Hahn, Jim (2010). Information seeking with Wikipedia on the iPod Touch. Reference Services Review, 38(2), 284-298. Hahn, Jim (2008). Mobile learning for the twenty-first century librarian. Reference Services Review, 36(3), 272-288. Hahn, Jim (2009). On the remediation of Wikipedia to the iPod. Reference Services Review, 37(3), 272-285. Holzinger, A., & Errath, M. (2007). Mobile computer Web-application design in medicine: some research based guidelines. Universal Access in the Information Society, 6(1), 31-41. doi:10.1007/s10209-007-0074-z. Horrigan, J. (2009, July 22). Wireless Internet Use | Pew Research Center's Internet & American Life Project. Retrieved from http://www.pewinternet.com/Reports/2009/12-Wireless-Internet-Use.aspx iPhone Apps Need Low Starting Hurdles (Jakob Nielsen's Alertbox) . Retrieved from: http://www.useit.com/alertbox/mobile-appsinitial-use.html Bibliography & Acknowledgements Johnson, L., Levine, A., Smith, R. and Stone, S. (2010), The 2010 Horizon Report, The New Media Consortium, Austin, TX, available at: www.nmc.org/pdf/2010-Horizon-Report.pdf Kellogg, D. (2010, June 4). iPhone vs. Android | Nielsen Wire. Retrieved from: http://blog.nielsen.com/nielsenwire/online_mobile/iphone-vs-android/ Lenhart, A., Ling, R., Campbell, S., & Purcell, K. (2010, April 20). Teens and Mobile Phones | Pew Research Center's Internet & American Life Project. Retrieved from: http://www.pewinternet.com/Reports/2010/Teens-and-Mobile-Phones.aspx Lippincott, J. (2010). A mobile future for academic libraries. Reference Services Review, 38(2), 205 – 213. Mobile Usability (Jakob Nielsen’s Alertbox). 2009, July 20). Retrieved from: http://www.useit.com/alertbox/mobile-usability.html Murray, L. (2010). Libraries “like to move it, move it.” Reference Services Review, 38(2), 233 – 249. Purcell, K., Entner, R., & Henderson, N. (2010, September 14). The Rise of Apps Culture | Pew Research Center's Internet & American Life Project. Retrieved from http://pewinternet.org/Reports/2010/The-Rise-of-Apps-Culture.aspx Seeholzer, J., & Salem, J. A. (2009). Library on the Go: A Focus Group Study of the Mobile Web and the Academic Library. ACRL Preprints. Retrieved from http://www.ala.org/ala/mgrps/divs/acrl/publications/crljournal/preprints/Seeholzer-Salem.pdf Smith, Shannon, Gail Salaway, and Judith Borreson Caruso, with an Introduction by Richard N. Katz. The ECAR Study of Undergraduate Students and Information Technology, 2009 (Research Study, Vol. 6). Boulder, CO: EDUCAUSE Center for Applied Research, 2009, available from http://www.educause.edu/Resources/TheECARStudyofUndergraduateStu/187215 Smith, A. (2010, July 7). Mobile Access 2010 | Pew Internet & American Life Project., from: http://www.pewinternet.com/Reports/2010/Mobile-Access-2010/Summary-of-Findings.aspx W3C. Mobile Web Best Practices 1.0. Retrieved from http://www.w3.org/TR/mobile-bp/ Wisniewski, J. (2010). Mobile Websites With Minimum Effort. Online, 34(1), 54-57.