Hearst Magazine Building, New York, 2000-2006

Hearst Magazine Building 2000 - 2006

Description

It is the world headquarters of the Hearst magazine Corporation • • • • •

Architect

Tower - Joseph Urban , Sir Norman Foster Location - 951-969 Eighth Ave at W47 , near Columbus Circle.

Date - 1928, tower 2006. Construction – stone Type - Office Building Late Modernism period

Hearst Magazine Building 2000 - 2006 History – A blend of classicism and modernism • The former six-story headquarters building was commissioned by the founder, William Randolph Hearst and awarded to the architect • The building was completed in 1928 at a cost • Originally built as the base for a proposed skyscraper, the construction of the tower was postponed due to the Great Depression. • Hearst Tower was the first skyscraper to The new tower addition was completed • A new modernist skyscraper got proposed on the same site in year 2000 Late Modernism period

Hearst Magazine Building 2000 - 2006 History – A blend of classicism and modernism Late Modernism period Reichstag, New German Parliament Berlin, Germany, 1992-1999 Great Court at the British Museum London, UK, 1994-2000

Hearst Magazine Building 2000 - 2006

Features

• • • • • •

Late modernist concept of Space, geometry and light Neutral grid Structure is used as an ornament

Foster’s design preserves the six story façade of the landmark From its hollowed-out core rises a geodesic-like office tower featuring triangular steel bracing from the 10th floor up.

It will have no vertical columns around the perimeter, creating corner views that are not possible in a typically framed building.

Late Modernism period

Hearst Magazine Building 2000 - 2006

Features

• Diagrid form termed as the ‘birds’ mouths.’ They open up most of the floors and allow a much more panoramic view Win Win Situation • As it is situated above the subway, the project also had to go through the Uniform Land Use Review Procedure. In the end, in exchange for improvements to the subway station—including a new entrance, installing three elevators and adding moving stairwells—Hearst was given a bonus of six floors to add onto the tower.

Late Modernism period

Hearst Magazine Building 2000 - 2006

Diagrid Pattern

Triangular bracing on the perimeter of a skyscraper is not new. It has been done before, most notably for the John Hancock Building in Chicago.

Late Modernism period Hancock Centre, Chicago , 1969 Skidmore, Owings and Merrill

Hearst Magazine Building 2000 - 2006

Diagrid Pattern

"The triangular frames carry the gravity load and has inherent strength and resistance to the lateral loads, seismic and wind The triangles are so efficient in terms of bearing both the gravity and lateral loads, the building use 21 percent less steel (9,500 metric tons) than a conventional building of its size.

Lateral load Gravity load Late Modernism period

Hearst Magazine Building 2000 - 2006

Green Features

Late Modernism period • • • • • • Hearst Tower is the first green building completed in New York City The floor of the atrium is paved with heat conductive limestone. Polyethylene tubing is embedded under the floor and filled with circulating water for cooling in the summer and heating in the winter. Rain collected on the roof is stored in a tank in the basement for use in the cooling system, to irrigate plants and for the water sculpture in the main lobby.

The building was constructed using 80% recycled steel. Overall, the building has been designed to use 25% less energy than the minimum requirements for the city of New York No use of materials, coatings and adhesives that emit volatile organic compounds — known as V.O.C.'s

Hearst Magazine Building 2000 - 2006 Late Modernism period • Glass in the building have a coating that tends to admit visible light while reflecting a large part of the invisible solar radiation that causes heat.

• Light and motion sensors are installed as well, to turn off lights when people are absent or when there is enough natural light coming the glass outer wall that artificial lighting is not needed.

• Earned a gold designation from the USGBC LEED certification program.

Hearst Magazine Building 2000 - 2006 • • Entering from the existing arch it opens up and what one see is three escalators in front to the third floor level. Those escalators are set into a sloping water sculpture, which will cascade down past one as goes up.

Late Modernism period