CIKM 2008. Oct 29, 2008 Practical Guide to Controlled Experiments on the Web: Listen to your Customers not to the HiPPO Ronny Kohavi, General.

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Transcript CIKM 2008. Oct 29, 2008 Practical Guide to Controlled Experiments on the Web: Listen to your Customers not to the HiPPO Ronny Kohavi, General.