Transcript The Benefits of Amplified Events University of Bath Green Impact seminar series, Thursday 17th November 2011 Marieke Guy and Brian Kelly, UKOLN UKOLN is supported.

The Benefits of
Amplified Events
University of Bath Green Impact seminar series,
Thursday 17th November 2011
Marieke Guy and Brian Kelly, UKOLN
UKOLN is supported by:
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Who are UKOLN?
• UKOLN is a centre of excellence in digital information
management, providing advice and services to the
library, information and cultural heritage communities
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Library and cataloguing background
Located here at the University of Bath
Funded by JISC to advise UK HE and FE communities
Also project funding, including EU funding
Many areas of work including metadata, repositories,
dissemination activities (Ariadne), eScience, research
information management, JISC Observatory etc.
• Big involvement in Digital Curation Centre
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Who am I?
• I’ve been at UKOLN for 11 years
• Worked on a mixed bag of projects and
core work mainly in the Web area
• These include JISC PoWR, Good APIs,
ePrints UK, QA Focus, NOF-digitise etc.
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Currently working on IMPACT, Greening Events and as an
institutional support officer for the DCC
Chair of Institutional Web Management Workshop
Have worked as a remote worker for 4 years, UKOLN’s
remote worker champion
Interested in green issues and event amplification
Who Else is Involved Today?
Brian Kelly
• Brian is the National Web adviser to UK HE sector at
UKOLN
• He has experience of amplified events and will providing
video input
Julian Prior
• Julian is the e-Learning Development Officer, Division for
Lifelong Learning at the University of Bath
Marie Salter
• Marie is the e-Developments Manager, Division for
Lifelong Learning at the University of Bath
• Julian and Marie will be providing a live video stream of
the seminar using the Adobe Connect service
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Today’s Seminar…
• Introduce the concept of amplified events
• Consider why you would want to amplify an event and the
benefits of doing so
• Think about how you can:
– Be a consumer of amplified events (locally and remotely)
– Be a provider of amplified content (take a look at some of
the tools that are out there)
• Share UKOLN’s experiences, offer tips
• Ask you to share your tools, experiences and tips
• Ask you to have a think about challenges and opportunities
• Happy to be flexible with time spent on areas of programme
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What are Amplified Events?
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•Amplified events can be regarded as a
way of avoiding the constraints of space
and time!
Adventures in Time
and space
Constraints of Space & Time
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H
9 ow can we improve our understanding & recollection of events?
The Learning from an Event…
Now
People
at event
People
elsewhere
Later
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Event
learnings
An Introduction to Amplified Events
Brian Kelly Introducing Amplified Events in a YouTube Video
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Defining an Amplified Event
• Use of networked technologies to amplifying the event
beyond the physical location
• Pattern of behaviours rather than a prescriptive term
• It is possible to carry out:
– Amplification within an event
– Amplification outwards during an event
– Amplification after an event
• Concept of face-to-face events, online events and hybrid
events
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Coining the Phrase
Term coined by Lorcan Dempsey, OCLC (and former UKOLN
director) in a blog post on 25 July 2007
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Why Amplify?
• Doing more with less – resource implications £££
• Can share your outputs with a much wider group of
people
• Can reuse outputs
• Better impact, better value – e.g REF – now 20%
• Environmental reasons
• Good to get experience and knowledge of
technologies
• Puts your department in a good position if you are
seen to be at the front when it comes to
understanding these technologies
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Greening Events II #jiscge2
• Project funded by JISC Greening ICT Programme
http://greeningevents.ilrt.bris.ac.uk/
• First stage produced Green Event Guidelines document
and the Rethinking Events report – rethinking why,
where, how, what, when and who
• Second stage work carried out by ILRT, University of
Bristol, and UKOLN
• One area for consideration is the Changing Shape of
Events
• UKOLN creating a toolkit for event organisers – a best
practice guide for event organisers.
• This will consider the questions you will need the
answers for to enable you to amplify an event
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Providing an Amplified Event Service
Created by Brian Kelly,
UK Web Focus blog
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How to Consume an Amplified
Event
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Participating in Amplified Events
Brian Kelly on Participating in Amplified Events in a Bambuser Video
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1. By Participating…
#jiscres11 in Mediasite
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1. By Participating…
• The best way to understand an amplified event is to
participate in one
• JISC has a commitment to amplification and offers
guidance for online participants
• Can often register for events and receive email
reminders
• Join the online community (e.g. Linked in, wiki etc.)
• Find out what you can in advance (e.g. timings,
programme etc.)
• Share your thoughts on the event (e.g. blog
afterwards)
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2. By Watching…
• Many events are livestreamed
• Will often need to ensure you have the right software
on your PC – check in advance
• Be helpful - Offer feedback on the image and sound
quality, say if you are having problems
• Try it on your mobile?
• Watch videos after the event
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3. By Tweeting…
• Sign up for a Twitter account
• Follow @eventamplifier to get heads up on events
• Follow the live commentary (e.g. @jisclive) and the
event hashtag (e.g. #jisc11) – use a desktop
application (e.g. Tweetdeck)
• Often there are Twitter groups of attendees (e.g.
@JISCEvents/remote)
• Geotag tweets
• Introduce yourself
• If you are at the event why not meet up with fellow
tweeters
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3. By Being Aware That…
AUP
• Your tweets are available for all to see
• Respect others when commenting
• Respect those in your office (i.e. wear
Accept
headphones)
help
• Avoid the quiet area if at event
• You don’t need to ‘suffer in silence’ – JISC policy
• “The event cannot be amplified without your
Shar
voices.”
e
• Feedback is essential to event organisers
• You can dip in and out, but to get the full
experience you may need to turn off distractions
Time
• You could schedule the event like any other in
out
your calendar
• You could watch the event with others in a ‘hub’
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Some Comments from IWMW
“One advantage of remote attendance is that key lessons
learned are not diluted by travel home. You are right there in
your seat of power ready to implement changes. However
getting uninterrupted time is very difficult. Perhaps you
could set up regional hubs and connect nodes together.”
“Personally after 5 yrs or so in HE I have conference burnout,
so remote suits me well.”
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Being a Speaker at an Amplified Event
Brian Kelly on Being a speaker at an Amplified event in a Bambuser Video
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How to Provide an Amplified
Event
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1. By Videoing It…
http://www.flickr.com/photos/lisibo/2627964571/
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1. By Videoing it…
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Flip Camera, camera phone – short ‘vox pox’ videos
Vimeo
YouTube
Bliptv
Twitcam
Editing - VideoSpin
2. By Streaming It…
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Livestream
Livestream for Facebook
Bambuser
Qik
justin.tv
Ustream
Adobe Connect
Mediasite
3. By Podcasting It…
http://www.flickr.com/photos/joshb/22423994/
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3. By Podcasting It…
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Audioboo
iPadio
Internet Archive
PodOmatic
Audacity
4. By Snapping It…
http://www.flickr.com/photos/cdnphoto/2837345680/
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4. By Snapping It…
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Phone cameras
Flickr
Flickr badges
Have an account e.g. UKOLN account and pool
Picasa
Photos of people, outputs and technology in action
Tag it…
4. By Snapping It…
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5. By Sliding It…
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Slideshare
Slidecast (slides + podcast/audio)
Slideshare groups
Authorstream – present live
Posters - Scribd
5. By Sliding It…
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6. By Tweeting It…
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#Hashtags
Twitter, Tweetdeck, Twitterific, Twitpic
Twitterfall, Hootsuite
Summarizr
iTitle
CritterVRE
Promotion
Twapper Keeper
6. By Tweeting It…
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7. By Blogging It…
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7. By Blogging It…
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Coverit Live
Live Blogging Wordpress plugin
Trip reports
Departmental blogs
Guest blog posts
8. By ‘Webinaring’ It…
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Blackboard Collaborate (formerly Elluminate)
BigBlueButton
Gotowebinar
Panopto
Adobe Connect
8. By ‘Webinaring’ It…
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9. By Collating It…
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Netvibes
Prototype
Storify
Livebinders
Lanyrd
Slideshare presentation pack
RSS Feeds
9. By Collating It…
Eduserv Symposium
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10. By Sharing and Archiving It…
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Email lists, tweet, stick it on your blog and Web page
Email dig-lib
Facebook
Crowd Vine
• Twitter Archiving
• Preserving other resources – PoWR
• Closing down event blogs
• Evaluation
• Metrics
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Amplified Event Challenges
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Activity
• What challenges does amplifying an event present?
• How can you counteract these challenges?
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Issues/Challenges
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Time/resources
Quality/cost – getting the balance
Copyright/IPR
Ownership
Permissions - Creative commons
Technology problems
Having usable accounts
Measuring impact and engagement
• Anything else?
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A Few Final Thoughts….
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Test the water – feeling the vibe!
Trial runs, try out new things, but have a back up plan!
Get support on the other side – COMMUNICATION!
Flipping the conference/lecture idea on its head (Flipthinking)
The audience come first, not the technology
Visibility of the event amplifier
More online experience – online programme and ‘back
stage access’
There are always lessons to be learnt – why not share
them
Questions, Thoughts, Actions
What might you do differently having attended this
seminar?
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Today’s Resources
• All urls at:
http://www.delicious.com/mariekeguy/amplified
• All slides at:
http://www.ukoln.ac.uk/webfocus/events/seminars/greening-events-201111/
• Will blog about event at:
http://remoteworker.wordpress.com/
Thanks!!!
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