Transcript Online Networking Guide, 1575 Ning® A. Introduction to Ning® Ning® is a social networking site competing with MySpace® and Facebook®.

Online Networking Guide, 1575
Ning®
A. Introduction to Ning®
Ning® is a social networking site competing with MySpace® and
Facebook®. Ning® provides members the tools to create their own
platform, similar to those sites, that are specific to their
interests. For example, a member could create a site about "pet
friendly hotels across America" where members could congregate
to learn more about pet friendly hotels as well as post information
they know about the topic.
A hotel could use this platform as w ay to promote their hotel‘s
market niche. For example, an eco-friendly hotel could focus their
site on "green" features and connect with people interested in
learning more about green features.
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B. Ning® Quick Facts
 Ning® offers an easy-to-use technology platform enabling you
to create and join Ning® Networks for your interests and
passions.
 With over 1.3 million social networks created and more than
30 million registered members, millions of people every day
are coming together through Ning® to explore and express
their interests, discover new interests and meet new people
around shared pursuits.
 Ning® also enables artists, brands and organizations to
simplify and control their online presence with their own
unique Ning® Network that beautifully integrates with other
social media services while providing the most direct, unique
and lucrative relationship with fans, consumers and members.
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B. Ning® Quick Fact (cont.)
 Founded in October 2004, Ning® launched the Ning® Platform
in October 2005 and Ning® social networks in February 2007.
The company is privately held.
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C. Why Use Ning®
 Creating a Ning® network is fast and easy.
 There are over 4,000 new Ning® Networks created every day,
and Ning® has a reputation for innovation and expanding on
how people express themselves, develop new relationships,
and share their interests and passions.
 For Network Creators, Ning® empowers people to easily
create, customize and grow a Ning® Network around a unique
interest or passion in minutes.
 Ning® is free for users.
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D. How to Set Up Your Hotel on Ning®
To set up your free account, do the following:
1. Go to: http://www.ning.com.
2. Enter a name for your social network (suggestion, your
property name).
3. Now, pick your website address for Ning® and enter it (for
example, yourpropertyname.ning.com).
4. Click the “create” button.
5. You’ll now be taken to the signup page.
6. Complete the signup form, enter CAPTCH and click the ‘sign
up’ button.
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D. How to Set Up Your Hotel on Ning® (cont.)
7. You will then receive a message to verify your email address.
8. Click on the verification link in the email you receive.
9. You will be taken to a verification screen to enter your
password.
10. Enter your password and click enter.
11. You will be taken to another page to describe your network.
12. Mark the network public.
13. Follow the instructions on the following pages which will build
and design your network site.
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D. How to Set Up Your Hotel on Ning® (cont.)
14. Next, you will be brought to your network’s page.
15. As the network administrator, from the top navigation tool
bar and the body of the page, you will be able to:
 Invite members
 Customize appearance
 Add content
 Add photos
 Add videos
 Add events
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E. How to Manage Your Ning® network
To manage your Ning® account, regularly do the following:
 Invite your friends, associates and family members to join.
 Ask these new members to invite their friends, associates and
family members.
 Be creative. Design your site to reflect your hotel’s location
and unique personality.
 Be sure to add information about your hotel regularly. Your
members are members because they want to know.
 To view a sample MMI hotel’s Ning® page, go to
www.gaianapavalley.ning.com.
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