Transcript • B2C E-mail Broadcasting • B2B E-mail Broadcasting • Data Base Appending • Postal Data • NCOA • CASS • Website Hosting • Web Site design • Creative.

• B2C E-mail Broadcasting
• B2B E-mail Broadcasting
• Data Base Appending
• Postal Data
• NCOA
• CASS
• Website Hosting
• Web Site design
• Creative Design
•Political Email and Postal Lists
About The Miller Group, LLC
A leader in interactive marketing
The Miller Group, LLC is a global media solutions provider, focused on connecting
customers to a targeted audience across multiple sales, marketing and distribution
platforms. Interactive services include consumer data appending, targeted e-mail
marketing, and online lead generation. Our suite of digital products and services consists
of mobile and interactive media solutions, such as mobile content production and
publishing, web-to-mobile platform integration, direct mobile marketing, and political
strategies. Through strategic partnerships with leading online networks and international
wireless service providers, The Miller Group, LLC has the ability to reach over one billion
consumers in over 60 countries worldwide.
The Miller Group, LLC specializes not only in providing innovative tools for your
company to better reach consumers around the world, but also in designing customized
solutions to meet your company's unique needs. By working closely with your company
to analyze your market niche, The Miller Group, LLC delivers specialized and integrated
technological solutions that provide your company with a true competitive edge. The
Miller Group, LLC prides itself on its education and support systems, ensuring that your
company is kept abreast of the latest digital products, and that your current products are
running as efficiently as possible. The Miller Group, LLC truly delivers global media
solutions and we invite you to explore how The Miller Group, LLC can help launch or
expand your company today through mobile and interactive media.
Opt in Email Marketing
Reach the industry’s largest and most responsive targeted e-mail lists through
The Miller Group, LLC . Our domestic database consists of over 165,000,000
B2C opt-in consumers and 35,000,000 B2B opt-in business contacts. We have
International email databases of over 35,000,000 consumer email records.
We can segment your email campaign to specific target audience by age, date
of birth (month, day, year) gender, ethnic background, race, religion, city, state,
county, zip code, SCF code, area code, congressional district, political
affiliation, income, occupation , education level, astrological sign, and many
other demographic selects. Business to Business files can be targeted to
industry, SIC code, revenue, number of employee, and education level, title.
The Miller Group, LLC can handle every campaign detail from time-sensitive
broadcasting to accurate open and click-through reporting, as well as HTML,
Text or Rich Media creative design. Our custom-tailored programs will ensure
not only the most accurate audience targeting, but also the highest return on
your marketing investment.
Lead Generation
Our growing network hosted websites is over 4,000 and gives us the ability to reach a
broad range of demographics and lifestyle interests. This network covers market
segments like Automotive, Education, Health, News, Entertainment, Sports, Finance,
Shopping, and Technology. Hosting and operating these websites give us access to a
tremendous banner inventory to generate franchise leads.
We approach lead generation from a different perspective. We produce a banner for
each company to produce custom leads for that business model. As a consumer
clicks on the client banner, a window opens to a full form to be filled out. Once
submitted the lead is either batched or sent by live transfer to each client. This
method produces more responsive applicants and increases conversions by sharing
the leads produced with one company not 5-10 companies.
This Banner Network gives us an advantage in pricing and volume. As we expand
each online campaign to more sites, we bring the cost per lead to a more cost effective
level. We can offer lower pricing because with our high visitor traffic and impressions
our websites receive daily. We produce contacted leads in a shorter time frame. We
have better conversions on produced leads and offer price breaks to clients ensuring
continued business.
The Benefits of Data Base Appending
• Data Appending is a one time marketing investment.
• Cost is a fraction of direct mail or telemarketing.
• We CASS your data base at no additional charge
• Build additional sales revenue from you existing data.
• Ideal solution for acquisition and retentions of customers.
• Dramatically increase web traffic and sales.
• Target the exact demographics of your audience.
• Track response to different ad copy in detail.
• An almost instant response rate.
Append Process
The Miller Group, LLC
Master Database
Append
process
Your
Database
New Client Database
With Enhanced Attributes
Reverse Append
Companies have long been using the Internet to collect email addresses of
their customers and subscribers. Most of these companies have no more
information that the email address.
We have a solution for this!
Reverse append can append a vast amount of information to your email
records, including: name, address, age, income, gender, marital status,
dwelling type, and more.
There are many reasons to append your database.
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Find out who is behind your email addresses.
New direct marketing channels open up to you.
Higher response rate from targeted offers.
Sending relevant offers increases the value of your database.
Build added revenues from your current database
Send the right offer at the right time.
Mark to Market
Double the response of your direct mail campaigns.
The Miller Group, LLC introduces MarketMatch, a sales tool developed to
boost your direct mail campaign’s response, reduce direct mail costs and
increase your deliverability and ROI.
How it works:
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We match your direct mail / prospect database to our E-mail database and flag
your postal records wherever an E-mail is available.
We return your flagged database.
You conduct a direct mail campaign to the flagged postal records. We
simultaneously conduct an E-mail campaign to the matched E-mail records.
Boosts your campaign response as high as 60%.
Quick turnaround 2-3 business days on matching.
Match rates as high as 30 on consumer databases.
Highly competitive pricing.
Increased ROI on your enhanced campaign.
Mobile Services
Leverage your direct marketing campaign results by targeting the industry’s most
responsive wireless consumer database. Consisting of over 18,000,000 opt-in wireless
subscribers, The Miller Group, LLC mobile database can be segmented by age, gender,
education, occupation, income, geographic location, and area code. Our Mobile platform
can dynamically deliver both standard text (SMS) and multi-media (MMS) messages, as
well as provide real-time campaign reporting for immediate result measurements.
Expand your digital communication. Relate to your customers on whole new level. Market
directly to your target audience with tomorrow’s technology today. This is Mobile Media.
The Miller Group, LLC offers a full suite of comprehensive mobile media products,
ranging from web-to-mobile platform integration, mobile content production, mobile
media publishing and distribution, as well as direct mobile marketing. Whether you’re
looking to add a mobile dimension to your current media offerings or diversify your
direct marketing initiatives through the mobile channel, The Miller Group, LLC has the
right mobile solution for your evolving company needs.
Creative Design Services
Whether it’s creating a captivating HTML ad for an e-mail campaign a
Flash Website or designing a comprehensive mobile storefront, The
Miller Group, LLC s creative design team has the ability and in-depth
knowledge to make your vision become a digital reality. Our team is
trained and well-versed in HTML, Flash, Java, Rich Media and digital
animation. If you can think it, we can create it!
Web Hosting Solutions
The Miller Group, LLC Web Host service offers clients a simple, costeffective alternative to off-site Internet hosting. From single HTML images
to full-blown corporate websites and comprehensive databases, Web
Host Plus offers
100% secure and redundant 24-hour access web
hosting solutions. With bandwidth from leading telecommunication
providers spread across multiple co-location facilities around the US, The
Miller Group, LLC Web Host service can accommodate both shared
server and client hardware managed solutions. Client-tailored programs,
which include hardware maintenance, software programming, custom
installations and 24 hour technical support are available for small and
large-scale needs alike.
The Miller Group, LLC
www.themillergroupllc.com
[email protected]
Frank Miller
Managing Director
Taunton, MA
Pompano Beach, FL
Bogota, Colombia
Direct: (617) 778 6028
Fax: (508) 967 2509