Transcript European Fish Auction Datanet project Fishing Ports and Auctions of

The Contribution of Fisheries to the International Social Economic
Development and Co-operation
The Role of Market Auction Places and Fishing Ports
European Association of Fishing
Ports and Auctions
Lotacor Azores 15 September 2006
EAFPA
who are we and what do we stand for

EAFPA is a non-profit making trade organisation that
promotes the importance of the specialised fishing ports and
fish auctions to the European fishing industry.

It is actively involved in community wide programmes and
shall engage in a international industry actions and initiatives.

Membership is open to fishing port and auction providers
throughout all of the countries of the European Union and
European Economic Area.

Affiliate membership is open to adjoining countries
Membership: 12 countries, auctions and sales > € 4 billion
Formal role
EAFPA participates in activities that influence the EU regulatory
framework on issues affecting our sector
EAFPA
 sits on the Advisory Committee on Fisheries (ACFA).
 has regular dialogue with the EC Fisheries Department at
senior level.
 represent the fishing port and auction sector of the industry
on Regional Advisory Councils.
– sitting on their Executive Committees and participating in
working groups where member input is important…
other actions

Facilitate the exchange of experience between members

Identify options for auction development

Engage in Pan European studies and projects
e.g. EFAD
European Fish Auction Datanet project
Fishing Ports and Auctions of the EU Atlantic and North Sea
undertaken with assistance from the European Commission
Key Findings
EU Fishing Fleet and Catch decline impacts on ports and auctions
Auctions and Ports must respond to:
 New legislative requirements
 Quality and Traceability issues
 Globalisation of supply impacts upon fresh fish markets
 Income reduction and cost increase

Auction is the Predominant and Preferred venue of sale



OPEN
TRANSPARANT
FAIR
and


DYNAMIC.
Concentration, and coordination, of buying (supermarkets, major
packaged fish processors) requires guaranteed supply
–
–
Encourages imports of captured and farmed species (SE Asia, China, South
America etc)
EU supply uncertainty created due to fluctuating TAC’s
Fishing Ports and Auctions
how many, where are they, what do they offer?

330 on the EU Atlantic coast
+ many more small landing sites






24
60 = 80% of fish
8
Provide Essential Services
Register Transactions
Safeguard Payment
Distribution Centres
50
3
38
2
3
Auctions are the Marketplace
38
– for fresh fish


66
Have a VITAL Role
in
Quality
–

– Support & Development
Creating a Sustainable Industry
8
19
15
Control and Development
Market
19
116
13

12
23
3
28
17
Raising Catch Value
EU Farmed
EU captured
TEXT
through
Farmed
Imports
Quality Development
Fresh and Frozen Imports

Auctions must play a
central role

Aim for a significant part
of EU catch
Fresh and Frozen Imports

– Fresh
– Sustainable

– Traceable

– Deliverable

Target upper quartile of
fish consumption
Have a practical and
inclusive “eco-label”
Develop traceability
concepts
Coordinate markets
and supply
Traceability:
obligation or opportunity

Legal Requirement
– 1 up 1 down



– Quality




When caught
How caught
Where caught (grounds)
Who (fisherman or port)
Standard Auction “label”
–
Et cetera
Educate (train) *
–
–
–
–
–
Market (prime species)

Marketing
Consumer (research)
– Target species
– Source (coordinate)
Consumer
– What species
– FAO Area
 Captured



Fishermen
Auctions
Processors
Retail
Consumer
Deliver
– Common standards

EAN codification #
– Defined products
* Proposal under Leonardo da Vinci programme
# EAFPA initiative
Market cooperation
information exchange

Data Exchange between auctions is feasible:
EFAD project pilot on sale supply and prices

Marketing could be more effective
– if forward supply was known

control measures being developed give this
e.g. electronic logbook
– If forward Demand was known

buyer requirements
– if marketeers coordinated efforts



Working with principal buyers (supermarkets)
Sharing supply and buyers
Developing a code of practice and quality standard
Conclusions &
Recommendations

Auction’s role should be explicit in a revised COM
–
Draft expected in October 2006

Involve Ports and Auctions AS AN ENTITY in the industry (i.e. EAFPA)

Extend EFAD study to include
–
–
Scandinavia – Atlantic;
Baltic Sea
– Mediterranean

Focus on fresh fish market development and price enhancement




Quality “branding” and eco-labelling
Traceability concept (in its wider sense)
EAN common approach through EAFPA
EAFPA could lead (with EC assistance) Cost reduction actions e.g.
–
Vertical Logistics:
 coordinated supply chain management
 common reusable box
What Now?
EFAD project has
confirmed the role of auctions
identified some challenges that they face
spawned a number of ideas and opportunities
affirmed the need for EAFPA to be involved
in
other programmes
under multiple funding heads
affecting our industry
EAFPA can only do so with EC assistance
The Role of Market Auction Places and Fishing Ports
Auctions
are the
interface between
Producers
and the
Wholesaler, Processor and Retailer
QUALITY
&
PRICE
are our concern