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FACE WASH Face Wash FACE WASH Did You Know? Nu Skin 180°® Face Wash is “anhydrous,” meaning that the product contains no water. Find out why in this course. FACE WASH Objectives After viewing this course, you should have an understanding of the following: • The benefits associated with using Nu Skin 180°® Face Wash. • The key ingredients in Nu Skin 180°® Face Wash. • How to conduct a compelling 180°® Face Wash demonstration. FACE WASH Previous Curriculum Review FACE WASH Evidence of Photoaging—Lines and Wrinkles Accumulated UV exposure damages collagen-producing fibroblast cells and stimulates the activity of collagenase (an enzyme that breaks down collagen). As a result, healthy collagen levels decrease and wrinkles begin to form. Epidermis Dermis FACE WASH Evidence of Photoaging—Discoloration, Uneven Tone Discoloration Free radicals, induced by photoaging, can attack pigment-producing melanocytes, causing an increase in melanin production. As we age, melanocytes tend to enlarge and cluster together. This, combined with an increase in melanin production due to accumulated photodamage, can result in patches of discoloration. Melanin Melanocytes Clustering FACE WASH Nu Skin 180° Anti-Aging Skin Therapy System ® The Nu Skin 180°® Anti-Aging Skin Therapy System is an integrated team of products utilizing cutting-edge technology to help fight the advanced signs of photoaging by repairing existing skin damage and protecting against future photoaging. The Nu Skin 180°® System is an aggressive, six-week regimen designed to deliver smoother, softer, younger looking skin. FACE WASH Introduction FACE WASH Formulating with Vitamin C Vitamin C is proven to help diminish the appearance of lines and wrinkles, as well as decrease discoloration. A highly unstable molecule, vitamin C reacts readily when it comes into contact with air or water. This creates a challenge for formulating scientists to develop products that preserve vitamin C in its active, efficacious form. FACE WASH Formulating with Vitamin C Many skin care companies formulate anti-aging products with vitamin C, leading consumers to believe that their products offer the clinically proven benefits of vitamin C. Often these products are not formulated under the proper conditions to keep vitamin C active and efficacious, and the products cannot deliver on promised benefits. FACE WASH Formulating with Vitamin C Driven by our dedication to superior ingredient and product values, our scientists have developed a cuttingedge formulation that provides the necessary environment to maintain efficacious, active vitamin C. FACE WASH Nu Skin 180° Face Wash ® FACE WASH Nu Skin 180° Face Wash ® Containing 10 percent active, efficacious vitamin C, Nu Skin 180°® Face Wash is one of the most extraordinary anti-aging cleansers on the market. This level of concentrated vitamin C is a potent tool against uneven skin tone and discoloration. As Nu Skin 180°® Face Wash evens overall tone, it also helps improve skin firmness. The rich, creamy formula leaves skin clean, fresh, and incredibly soft. FACE WASH Key Benefits—180° Face Wash ® a) Evens skin tone for fresh, healthy looking skin. b) Improves firmness, helping to restore a more youthful complexion. c) Leaves skin feeling clean, fresh, and soft. d) Features a patented waterless formula that delivers high levels (10 percent) of vitamin C (L-ascorbic acid) to the skin. FACE WASH Key Ingredient—180° Face Wash ® Active, efficacious vitamin C has been clinically proven to promote collagen synthesis and interfere with the formation of discoloration. FACE WASH Additional Ingredients—180° Face Wash ® Grape seed extract, ginkgo biloba, and ginseng extract are all powerful free-radical fighting antioxidants. FACE WASH Key Benefits and Ingredients Supported FACE WASH Key Benefits Supported a) Evens skin tone for fresh, healthy looking skin. The 10 percent vitamin C in Nu Skin 180°® Face Wash helps interfere in the chemical reaction that produces the skin pigment melanin. As melanin production decreases, skin tone evens out and the complexion appears fresh and healthy. FACE WASH Key Benefits Supported b) Improves firmness, helping to restore a more youthful complexion. Vitamin C is a cofactor, or necessary participant, in the synthesis of collagen. Collagen is the skin structural protein that provides support and resilience to the skin. Clinical studies have proven that topical application of vitamin C helps to stimulate the production of collagen, which helps improve skin firmness and restore a more youthful complexion. FACE WASH Key Benefits Supported c) Leaves skin feeling clean, fresh, and soft. Nu Skin 180°® Face Wash contains a delicate balance of gentle surfactants (surface cleansing agents) and moistureattracting humectants to create a unique treatment cleanser that removes dirt and pollution while protecting the moisture barrier. Grape seed extract, ginkgo biloba, and ginseng extract—a potent combination of antioxidants—help create a fresh feeling as they fight free radicals. FACE WASH Key Benefits Supported d) Features a patented waterless formula that delivers high levels (10 percent) of vitamin C to the skin. In order to preserve the efficacy of the vitamin C in Nu Skin 180°® Face Wash, formulating scientists developed a unique anhydrous (waterless) formula to keep vitamin C in its active form. FACE WASH Usage and Regimen Recommendations FACE WASH Usage Morning Regimen Step 1: Face Wash Step 2: Skin Mist Step 3: Cell Renewal Fluid Step 4: UV Block Hydrator SPF 18 Evening Regimen Step 1: Face Wash Step 2: Skin Mist Step 3: Night Complex FACE WASH Usage Tip—Mini Mask Prior to lathering, spread Nu Skin 180°® Face Wash over entire face and neck. Allow Face Wash to sit on the skin for one to three minutes to maximize the benefits of the vitamin C before lathering. Because this is not a leave-on formula, three minutes is the maximum amount of time needed to see full benefits. Lathering Nu Skin 180°® Face Wash in your hands before applying will release the active vitamin C before it reaches the face, decreasing effectiveness. FACE WASH Regimen Recommendations Nu Skin 180°® Face Wash is part of an integrated team of products that utilize cutting-edge technology to help fight the advanced signs of photoaging. For best results, use the Face Wash with the entire Nu Skin 180°® Anti-Aging Skin Therapy System. FACE WASH Vitamin C Demonstration FACE WASH Vitamin C Demonstration When active, pure vitamin C is an effective anti-aging ingredient. Keeping vitamin C stable and active in a solution is a big challenge for formulating scientists. The following demonstration shows that the vitamin C in Nu Skin 180°® Face Wash is active. FACE WASH Demonstration (continued) To demonstrate that Nu Skin uses active vitamin C in Nu Skin 180°® Face Wash, follow the procedure below: 1. Fill glass with regular tap water. 2. Add a few drops of iodine until water is a rusty brown color. 3. Squeeze a teaspoon of Nu Skin 180°® Face Wash into the glass and stir. 4. The dark, rusty brown solution will turn white. Explain to your customers that when iodine binds to active vitamin C, it turns white; if the vitamin C is not active, the iodine solution will not turn white. FACE WASH Companion Products Tru Face™ Revealing Gel – features polyhydroxy acids for a gentle approach to revealing a smooth, more youthful looking complexion. Great for when cycling off Cell Renewal Fluid; apply after Skin Mist and before UV Block Hydrator. Tru Face™ Essence – contains the patented anti-aging ingredient Ethocyn® to help restore definition and firmness to the skin. Use this facial contouring serum after toning and before Cell Renewal Fluid. Tru Face™ Line Corrector – features a revolutionary pro-collagen peptide that helps soften moderate to deep lines around your mouth, eyes, and forehead. Use after Cell Renewal Fluid and before UV Block Hydrator. Celltrex® Ultra Recovery Fluid – scavenges free radicals and protects your skin on the cellular level. Use after Cell Renewal Fluid and before UV Block Hydrator. FACE WASH Review Function: Anti-aging cleanser designed to even overall skin tone, improve skin firmness, and leave skin clean, fresh, and incredibly soft. Key Benefits: Evens skin tone, improves firmness, and delivers vitamin C directly to the skin via a patented, anhydrous formula. Key Ingredients: Vitamin C; and grape, ginkgo biloba, and ginseng extracts. FACE WASH Test Your Knowledge FACE WASH FACE WASH Congratulations! You have completed the Nu Skin 180°® Face Wash course.