Transcript Document
VoIP , What is VOIP? George Dallas 1 Agenda What is VoIP? Why VoIP? What’s Required for VoIP Deployment? Need for SIP Recommendations What the Vendors are Saying Q/A 2 What is VoIP? 3 What is VoIP? VoIP = “Voice over Internet Protocol” Basically, VoIP means Voice transmitted over a Digital Network” Also called IP Telephony Standards based (e.g., H.323, G.711, G.729, RTP, UDP, IP, RSVP, SIP) 4 What is VoIP? VoIP is the latest in a long series of actions to change voice transmission from an all analog to an all digital network 5 Traditional Analog Systems Traditional Analog Systems have tremendous Quality of Service Built In. They assign a dedicated end-to-end connection for each pair of users These connections could carry more than just a voice connection -- but they don’t A lot of potential bandwidth is wasted It’s like having your own personal Limo – ready to take you anywhere at a moments notice Very Good service – but not very efficient 6 VoIP Systems VoIP Systems differ from Analog Systems They convert voice into packets and then mix several conversations onto the same wires (IP Networks) These circuits can also carry data packets as well An efficient use of bandwidth It’s like having a fleet of shared taxis Make efficient use of resources – but you could still end up standing in the rain trying to catch a taxi 7 IP Networks IP Networks were not designed with the same Quality of Service as Analog Phone Networks IP Networks anticipate that some packets may be lost or delayed IP Networks contain provisions to request the retransmission of missing packets From a data standpoint, a user may wait an extra second for a web page to load 8 Need for Quality But Voice Networks cannot tolerate delay and missing packets To be effective, Voice networks require a continuous stream of packets You can’t have a random series of 2-3 second delays in the middle of a sentence and have an effective conversation This lack of Quality of Service initially proved to be a barrier to the mainstream adoption of VoIP 9 Need for Quality Voice is a Real-Time Application Delay < 150 (ITU-G114) - 200 ms OK in Corporate network Jitter (delay variation) < 30 ms Packet Loss < 1% 10 Recent Advances Recent advances in Networking have overcome the Quality of Service Issues Protocols have been developed to provide an adequate level of service and quality Network Switching equipment has evolved to give Voice traffic priority over Data traffic Virtual Local Area Networks (VLANs) can segregate Voice and Data traffic 11 Why VoIP? 12 Which Technologies Will Drive Employee Productivity? Virtual Private Networks 60% IP Telephony 54% Wireless LANs 47% Wireless Email 30% Mobile Technology 26% Instant Messaging Other 18% 2% IP Telephony Ranked Second on List of Technologies Associated with Improved Employee Productivity Source: Sage Research, January 2003 13 Key Customer Drivers for IP Communications Lower Cost of “Network” Ownership Cost savings are the primary short-term reason to converge voice, data and video onto a single IP network This reflects the impact of the slowing economy on IT investment Enhanced Business Communications Creating new revenue streams and deploying new applications that can increase productivity or enhance customer care are seen as significant and as longer term benefits of convergence Aggregate View on Drivers 60% 40% 20% 0% 1st — 428 2nd — 397 3rd — 344 To drive cost savings (easier infrastructure mgmt.) To drive revenues To enable additional application capabilities Other 14 Source: The META Group Multi-Client Study 2000/01 The Basic Theory Put Voice, Data and Video on to one Network and achieve savings and flexibility Eliminate redundant Networks Consolidate IT Staff Simplify Administration and Maintenance Reduce hardware Reduce cabling – 1 cable for voice and data Reduce WAN Charges Converged Networks are the key 16 Disparate Networks Calendar Collaboration Audio Conferencing DATA VOICE Voice Messaging Web Application Email Instant Messaging Telephone Services VIDEO Video Conferencing 17 Converged Network Calendar Collaboration Instant Messaging Video Conferencing email Voice Messaging Security Telephone Services Web Application Audio Conferencing What’s Required for VoIP Deployment? 19 Data Networks Data Networks must be robust enough to support the additional Voice and possibly Video Traffic Remember -- if the Data Network is down, you can’t make phone calls Network Architecture needs to address Quality of Service Security Redundancy Availability 20 Network Switches If your Data Network is more than 3 years old it may not be able to support VoIP Newer Layer-2 and Layer-3 Switches are designed to support VoIP VLAN Support QoS Support Security Features Gigabit Links POE Large Buffers 21 Power Analog Phone Systems provide power to Phones over the phone cabling Analog Phone systems have Battery Back Up Systems If the Power goes off – The phones still work VoIP Phones are powered over the Data Cable from the Network Switch Power Over Ethernet (POE) Requires Battery Back Up Systems (UPSs) in each Data Closet 22 Network Cabling Existing Voice Category-3 Cabling cannot support VoIP Requires new cables for existing installations Minimum of one Category-5e Cable for all users VoIP can reduce cabling costs for new deployments 23 Network Architecture Data Networks need to be re-designed Separate VLANs are required to segregate traffic Deploy Redundant Links Voice Data Video Management Multiple Paths Rapid Spanning Tree Support Hardware Based Routing L-3 switches vs. Software based Routers 24 Network Security Firewalls should be deployed where Voice and Data Networks meet Prevent Data Network Attacks from affecting Voice Users should be authenticated to gain access to the network Radius Servers Authenticate Users Assign Policies Assign Users to VLANs based on Identity 25 VoIP Systems Deploy standards based VoIP systems SIP support is a key Instruments Signaling System Servers should be distributed Determine if a Hybrid approach works best for you 26 Need for SIP 27 SIP Session Initiation Protocol (SIP) is an Open Standard signaling protocol used for establishing sessions in an IP Network It is a catalytic protocol that delivers key signaling elements that can turn a VoIP Network into a true IP Communications Network It replaces older and proprietary signaling protocols It enables multiple vendors to interoperate It enables new services to be easily added Enables Presence Based Capabilities 28 Why Sip? Hold with Music Shared Call Appearance Shared Line Address of Record Directed Pickup Group Pickup Call Park 29 Why Sip? Buddy list Push-to-talk ??????? Multimedia Call Center Video, Chat, IM Presence based Routing Intelligent Call Screening 30 SIP, H.323 and MGCP Call Control and Signaling Signaling and Gateway Control Media Audio/ Video H.323 H.225 H.245 Q.931 RAS SIP MGCP TCP RTP RTCP RTSP UDP IP H.323 Version 1 and 2 supports H.245 over TCP, Q.931 over TCP and RAS over UDP. H.323 Version 3 and 4 supports H.245 over UDP/TCP and Q.931 over UDP/TCP and RAS over UDP. SIP supports TCP and UDP. SIP leverages other protocols. 31 Recommendations 32 Recommendations For new Installations Deploy a Converged Network Deploy VoIP System Deploy Advanced L-2 and L-3 Switches Take advantage of Reduced Cabling Requirements 33 Recommendations For existing Installations IP Enable your Existing PBX Deploy VoIP initially where needed Sales Call Centers Tele-workers - #1 application Wireless PDAs Soft Phones (Laptops) WoVoiP Implement VoIP on the WAN between Sites Phased approach – leverage existing investment 34 Reasons to Switch to VoIP VoIP is the Strategic Direction of Carriers and Vendors Conventional Systems will become outdated and expensive to maintain and upgrade VoIP provides a Feature Rich and Cost Effective Architecture New features and services will be added to VoIP Systems Competitive Pressures will force many Industries to Upgrade to keep pace 35 Reasons to Switch to VoIP VoIP Investment Protection IP Enable Existing Systems Take advantage of new features where you need them now Migrate based on budgets and business needs VoIP can Reduce Maintenance Expenses Moves, Adds, Changes are simplified Converged Networks = Fewer Systems 36 Reasons to Switch to VoIP Flexibility and Portability IP Soft Phones Wireless IP Phones Dual Mode Cellular / Wireless IP Phones Key Applications SIP Based Presence Detection Follow Me Call Centers 37 Reasons to Switch to VoIP Better Network Management Real Time Collaboration VoIP Network Upgrades provide benefits for Data Users as well Video Telephony Presence Detection Instant Messaging Drag and Drop Conference Calls Improved Bandwidth Utilization Converged WAN Links for Voice, Data and Video 38 NEC on IP Telephony “IP Telephony is growing throughout the world as communications decision makers begin to take advantage of the potential cost savings afforded by converged infrastructures. NEC’s initiative is to facilitate the migration to IP Telephony. One of the essential aspects of NEC’s strategy is honoring our commitment to investment protection for our customers. Therefore we have "IP enabled" our existing line of traditional PBXs, Key Telephone Systems and Document Solutions so that our customers can enjoy the cost savings of IP Telephony without rendering obsolete their existing systems. http://www.necunifiedsolutions.com/main/Solutions 39 Final Thoughts Avoid the Hype One approach, which is hotly debated in the VoIP market, is to rip out your old PBX, phones and wiring and replace everything with IP phones. That might work in some cases, particularly where the old PBX is long past its expiration date, but it isn't always the best approach. Consider deploying IP Telephony based on a Phased Approach – See NEC’s migration strategy With a carefully targeted VoIP deployment you can achieve 70% of the ROI with 30% of the investment Understand the benefits that the technology offers, not just the costs Have a Plan 40