Transcript Innovative Users Group Public Meeting

ProQuest Advisory Board Meeting
Ann Arbor, Michigan
May 7-8, 2007
Corey Seeman
Director, Kresge Business Administration
Library
Ross School of Business
University of Michigan
ProQuest Advisory Committee - May 2007
Topics for Discussion
1.
2.
3.
4.
5.
6.
Free and fee-based content
Advertising within Paid Databases
Trends in Library Financing and Budgets
Unmet Information Needs
Marketing of Library Services (Academic)
Everything Else (Institutional Repositories,
Open Access, & ILS)
ProQuest Advisory Committee - May 2007
1. Free and fee-based content
• Question: Free and fee-based content, the role of
each now and in the future
• Good Free Resources Available – We should not
ignore these
• Business Research – Stock pricing and some news
freely available via Yahoo, Google, Marketwatch, etc.
• SEC publications available via EDGAR
(http://www.sec.gov/edgar.shtml)
• Students can open up stock accounts and get
access to information about publicly traded
companies.
• These tend to be more “objective” resources
ProQuest Advisory Committee - May 2007
1. Free and fee-based content
• Question: Free and fee-based content, the role of
each now and in the future
• Higher level questions and more comprehensive
research require extensive cost-based resources
• Action Based Learning (MAP) requires access to a
wide range of resources potentially canvassing
nearly every industry
• Marketing reports are highly sought out by students
are never freely available
• These tend to be more “subjective” resources
ProQuest Advisory Committee - May 2007
2. Advertising within Paid Databases
• Question: Your thoughts about advertising within
databases in academic and public libraries.
• Horrible idea!
• Need to distinguish paid resources with ‘free’
resources.
• When advertising appears in the paid interface, there
is no clear understanding, for users or
administrators, that we pay for this (even if there is
branding.
ProQuest Advisory Committee - May 2007
2. Advertising within Paid Databases
ProQuest Advisory Committee - May 2007
2. Advertising within Paid Databases
ProQuest Advisory Committee - May 2007
2. Advertising within Paid Databases
ProQuest Advisory Committee - May 2007
2. Advertising within Paid Databases
• If we wanted advertising to pay for resources, we could do it
ourselves.
• It completely changes our role with students and faculty and
devalues every dollar spent by the library (It is all on the
Internet, right?)
ProQuest Advisory Committee - May 2007
2. Advertising within Paid Databases
• Question: Your thoughts about advertising within
databases in academic and public libraries.
• Where it might work…
• Creation of an alumni portal/alumni edition of
ProQuest databases (for existing customers)
• Very low cost option for schools to offer an alumni
package
• This could support advertising if the price to the
library/school is right
ProQuest Advisory Committee - May 2007
3. Trends in Library Financing and Budgets
• Question: An update on trends you see , particularly
related to funding and plans for permanent access
databases? Do you anticipate shifts in how
spending will be occurring by subject area or
discipline?
• Continued shift in library budgets from onetime or sunk costs to recurring costs
• Kresge has only 5% of materials budget in
one-time purchases
• Expansion is difficult to sustain
ProQuest Advisory Committee - May 2007
3. Trends in Library Financing and Budgets
• Especially with business resources,
unrealistic or unenforceable licensing terms
from vendors.
• Problem disconnecting the value to business
(to grow a business) vs. the value to the
academy (to use as a teaching tool).
• Permanent Access is a big deal – especially
for a research library – We need a reasonable
means of assuring this protection.
ProQuest Advisory Committee - May 2007
3. Trends in Library Financing and Budgets
Other pricing issues
• Pricing at campus vs. system access level
(issue at Michigan)
• Pricing at current print purchase model
(maintaining the revenue and penalizing
good customers)
• Pricing not at the number of “heads” but the
number of “interested heads” – or how many
of the 80,000 Michigan students, faculty and
staff really care about business? One
vendor thinks the number is 7,400.
ProQuest Advisory Committee - May 2007
4. Unmet Information Needs
• Question: Emerging information needs not now
being met; use of enabling technologies in the
library and the classroom…and elsewhere
• Unmet information needs not in technology, but in
resources
• MAP Team demands – granular market data that is
expensive
• Delivery means via IM and email are sufficient right
now.
• Texting is now available at Kresge, but Not used that
much
ProQuest Advisory Committee - May 2007
4. Unmet Information Needs
• Question: Emerging information needs not now
being met; use of enabling technologies in the
library and the classroom…and elsewhere
• More flexibility an possibilities with RSS Feeds
• One-Click full text links
–
–
–
–
Better control over where the links go
Problems with print holdings
Problems with Factiva/Lexis and other full text
Incorporation into alerts (Very important)
• Off campus alert options (send through proxy)
ProQuest Advisory Committee - May 2007
4. Unmet Information Needs
OneClick Links to Full Text
ProQuest Advisory Committee - May 2007
4. Unmet Information Needs
• Journal
Alert Issues
• 1. No Link to
Full Text
• 2. For full
text, does
not go
through the
proxy (if a
patron is at
home, alerts
are
ornamental)
ProQuest Advisory Committee - May 2007
5. Marketing of Library Services (Academic)
• Question: What you are doing to promote the library
to faculty and students. (We've just launched a
"Marketing to Public Libraries Toolkit" and would
like your input on that as well as on the need for a
similar tool for academic libraries.) We also would
love to hear about your training needs.
•
•
•
•
Library Initiatives in 2006-2007
Expanded Library Hours (2am close Sun-Thurs)
Expanded Library Instruction Program
Embedded Librarians (Action Based Learning)
ProQuest Advisory Committee - May 2007
6. Everything Else
• Question: Thoughts on Institutional Repositories,
Open Access, ILS, and anything else that comes to
mind.
• Institutional Repositories
• Deepblue at University of Michigan (D-Space)
(http://deepblue.lib.umich.edu)
• Collection for Ross Working Papers, Independent
Projects, & Library Scholarship
(http://deepblue.lib.umich.edu/handle/2027.42/50473/browse-title)
• Expands access to much broader population
• Allows us to maintain items in native electronic
format
• There is a value in pulling this data into commercial
products (ABI/Inform)
ProQuest Advisory Committee - May 2007
6. Everything Else
• Question: Thoughts on Institutional Repositories,
Open Access, ILS, and anything else that comes to
mind.
• Open Access Titles
• Important everywhere!
• Want to see these resources in aggregators (for
indexing, more full text, and added exposure)
• ARL Adopt a journal idea – could change the world
ProQuest Advisory Committee - May 2007
6. Everything Else
• Question: Thoughts on Institutional Repositories,
Open Access, ILS, and anything else that comes to
mind.
• ILS Integration
• Make it serve as the window to the collection
• It’s the Data…. Searching metadata vs. data - this is
the source of dissatisfaction with the OPAC
• Libraries need to better integrate print and electronic
resources
• Market economy – do not like your vendor, change
• “Do not split hairs, when no one cares”
ProQuest Advisory Committee - May 2007
Contact Information
Corey Seeman
Director, Kresge Business Administration Library
Stephen M. Ross School of Business
University of Michigan
701 Tappan Street, K3330
Ann Arbor, Michigan 48109-1234
(734) 764-9969
Cell Phone (734) 717-9734
Fax (734) 764-3839
[email protected]
http://www.bus.umich.edu/kresgelibrary/
http://mblog.lib.umich.edu/~cseeman/
http://www-personal.umich.edu/~cseeman/index.html
ProQuest Advisory Committee - May 2007