Transcript 2011-12 Program Plans and Business Plan & Budget

ENTERPRISE ADELAIDE
Adelaide City Council is
for Business
Mick O’Neill
Manager, City Growth and Investment
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Our Council has several strategies to support business growth
objectives
.
Retail Strategy
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We work at 3 levels to support growth and success
City level
Plan and design a great City
of many places
Improve Council
policies and processes
Enhance vibrancy and support
the development of an evening economy
District level
Place or
Enterprise level
Support businesses to succeed
Make it easy for business to do
business with Council
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Our City Growth and Investment unit has a dedicated
ENTERPRISE LEVEL team of Business Advisors
Enterprise Adelaide works at the enterprise level to provide a
One Stop Shop for business in the City and North Adelaide
and entrepreneurs looking to start-up, grow or relocate
Connect
Facilitate
Promote
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4
Our current services are valued by business and there is a
clear need for our support
And our clients say
we’re getting it right …
700 +
businesses received assistance from Enterprise Adelaide last year either through direct
support of by attending workshops / forums
90%
70%
located
in the CBD
retailers, cafes,
food vendors etc
55%
70%
business
intenders
(85% first time
business owners)
direct advice,
mentoring or case
management
10%
30%
45%
30%
located
in North
Adelaide
personal services
and consultants
existing city
businesses
are referred to
external advisors
64
‘One Stop Shop for Business’ clients, supported through
Development Applications and Permits/Licences across the City and North
Adelaide
so far this year
83% are very and quite
satisfied with workshops
and training programs
64% very and quite
satisfied with the general
business advice
57% very and quite
satisfied with ‘Business
planning support and
advice’ .
In 2012, 54% of Business
intenders seen by
Enterprise Adelaide
opened a business - up
from 25% in 2009
9/10 Customer
Satisfaction
2013 Enterprise Adelaide
Customer Service Survey
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After research of ‘best practice’ support for businesses and a
review of Enterprise Adelaide we are improving our services
Case management to support
businesses with licences, planning
approvals, permits and food safety
requirements
Targeting services to support
Council strategies
Panel of professional service
providers to grow business
capability
Share unique information
to aid business decisions
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Our goal is a seamless service experience for business
owners and entrepreneurs at the ENTERPRISE LEVEL
Business Advice
Case Management
Single point of contact
into Council services
One Stop Shop
‘tell your story once’
Unique Information
Share information
about the City and
North Adelaide
We are collating data
Business Planning,
Coaching, Crisis
Assistance
A panel of professional
service providers
Referral Services
Legal, accounting,
trademarking,
marketing
A panel of professional
service providers
Events and
Capability
Development
Networking
Information
Introductions
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ENTERPRISE ADELAIDE
Delivering tangible benefits
What we do for
business
What we do for
Council
•
•
•
Support business to increase chances of business success
Improve the customer experience
Make it easy for business to do business with us across Council
•
Support revenue growth by helping businesses to take up new
spaces
Provide a positive image for Council
Demonstrate Council’s support for business by providing direct and
free access to information, advice and connections
Gather information to improve and inform Council policies and
processes
•
•
•
What we do for
the City
•
•
Enhance City vibrancy and support the development of an evening
economy by assisting retail and hospitality businesses
Make a significant contribution to place making
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The change has started…works are underway!
… a true one stop shop for advice on doing business in the City.
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