Transcript ARIAL 30PT UPPERCASE: MAIN HEADING

SUSTAINABLE TOURISM
IN YOUR BUSINESS
SUSTAINABLE TOURISM
IN YOUR BUSINESS
TODAY’S AIMS:
> Learn about sustainable tourism and how it can benefit
customers, destinations and the company
> Learn about some specific initiatives around excursions
and activities, accommodation, suppliers and engaging
customers
> Explore how to take these further, improving the way our
company contributes to sustainable tourism
> Agree what action to take
SUSTAINABLE TOURISM
THE BUSINESS CASE AND OUR
COMPANY’S APPROACH
Great holidays that help people and the
environment, so there will be great
holidays in the future
(UN)SUSTAINABLE TOURISM
ENVIRONMENT
> Energy, water, resources
> saving or wasting?
> renewable or running out?
> Pollution and litter
> keeping it clean, reducing hazards
> Wildlife and wild places
> exploiting or preserving?
> Climate change
> doing our bit
(UN)SUSTAINABLE TOURISM
COMMUNITIES
> Fair labour standards and safe workplaces
> or discrimination, exploitation and unhappiness
> Respect and dignity
> or arrogance and mockery
> Thriving local economies
> or poor and marginalised communities
(UN)SUSTAINABLE TOURISM
OUR BUSINESS
> Places people want to visit
> beautiful and unspoilt
> Communities which welcome our guests
> not hostile or hassling
> Holiday experiences that meet customers’ needs and
desires
> authentic, different, in tune with their values
> Understanding what the future holds
> in a fast-changing world
> Cost-effective and efficient
> with energy and resources, as well as people and
assets
WHY BOTHER?
THE BUSINESS CASE FOR SUSTAINABLE TOURISM
>
>
>
>
Customers
Investors
Costs
Opportunities
CUSTOMERS
> Protecting the product
> unspoilt destinations (pollution, water scarcity, extreme
weather)
> unique character (unsympathetic development, imported
goods and culture)
> Experiences and adventure
> different cultures, foods, ways of life
> Being welcome
CUSTOMERS – EMERGING TRENDS
A significant proportion of
holidaymakers are:
– - Worried about the impact of
their holidays (26%)
– - Worried about climate
change and holidays (23%)
– - Seeking more ‘authentic’
experiences (54%)
– - Would choose a hotel with a
green award, if available
(a 9% preference)
CUSTOMERS – AND DESTINATIONS
> Staying desirable
> as a place to visit
> as a place to work
> as a place to live and raise a family
> …over the long term
INVESTORS
> Liabilities and future-proofing
> Extreme weather, climate change
> Rising fuel costs – tax, regulations, peak oil
> Liabilities – greenhouse gas emissions
> Customer aspirations, market shift
COSTS
CLIMATE CHANGE PUTS TOURISM AT RISK
> Seaside – beach erosion,
sea level rise, sea surges
and storms, reduced fresh water
supply. Where will the new
destinations be?
> Mountains – shorter winter sport
seasons, demand for higher
altitude resorts.
Longer summer seasons?
> Stormy weather, droughts,
heatwaves – cancelled holidays,
rescues, rebuilding
COSTS
WASTING RESOURCES IS A WASTE OF MONEY
> Energy
> Water
> Raw materials and products
> Taxes and fines
COSTS
SOCIAL
> Communities and staff
who think they are not being
treated fairly and with respect
won’t welcome our customers
What might this cost us?
OPPORTUNITIES
> Good management – cost savings, future proofing
> Getting passionate – innovation, excellence
> Building a brand
SUPPLY CHAIN BEST PRACTICE
ACCOMMODATION
> Some practical
opportunities
> A practical auditing and
marketing tool
WHAT ARE THE OPPORTUNITIES?
Getting there – and getting
around, less CO2
Fuel efficiency, public
transport, cycling and
walking - excursions and
transfers too
Using energy, water and
other resources efficiently
Lighting, heating, natural
ventilation, efficient fittings,
reuse and recycling
Treating local people and
employees fairly
Sourcing locally, fair wages,
promoting local products
Celebrating and protecting
natural and cultural heritage
Forests, beaches, reefs,
buildings, sacred places,
traditions
GETTING THERE, AND GETTING
AROUND, WITH LOWER EMISSIONS
> Fuel efficient aircraft and smarter flying techniques
> Ferry and train
> Providing and promoting bikes, public transport, walking etc
> Efficient and alternative fuelled cars, transit vehicles
> Excursions and transfers
USING ENERGY AND
RESOURCES EFFICIENTLY
HOTEL MAKEOVER PROJECT
> 195,240 kWh – electricity
= 39 households
> Electricity savings from the
3 hotels
= 41 passenger flights to Florida
> Electricity savings from the
3 hotels
= 500 million photocopies
> 44,090,000 litres – water
= 800 households
> Financial savings: £74,000
OUR DIRECT IMPACTS
AT THE OFFICE
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>
>
>
>
Turn off, turn down
Reduce, reuse, recycle
Smart appliances
Smart behaviour
Walk, cycle, public
transport, greener vehicles
TREATING PEOPLE FAIRLY
> Kenya: Setting up a new
excursion with fair payment for
villages visited
> Mexico: Creating links
for the Maya communities to
supply and sell jams
to hotels
CELEBRATING AND PROTECTING
CULTURAL & NATURAL HERITAGE
> Turtle awareness training, so
holidaymakers know which bits
of beach to avoid, and hotels
understand how they can
protect nesting beaches
> Demarcation buoys around
coral reefs, to prevent
accidental damage
> Excursions to inland villages,
visiting wine-makers and
sampling almond sweets
in Cyprus
OPPORTUNITIES
> Good management – cost savings, futureproofing
> Getting passionate – innovation, excellence
> Building a brand
HAPPY ACCIDENT?
GOOD PLANNING!
WHO BENEFITS?
> Our customers
> Our business
> The people and the places our customers love to
visit!
SUSTAINABLE SUPPLIERS
> Fully interactive supplier-led system to improve sustainability
performance
> Self-assessment checklists, defect reporting, task management,
sustainable solutions
> Verification system – third party auditing
> Awards scheme – gold, silver, bronze
> Appearing in brochures 2008
SPECIFICS
> Checklists
> Supplier audits
> Gradings for more sustainable hotels
MORE DETAILS ON THE
HOTEL MAKEOVER PROJECT
> You have the power to make a
huge difference by taking some
simple steps
> Hotels can save up to 25%
on water and energy costs
> You can also use ‘sustainability’
to appeal to your British
customers, as it’s a really hot
topic in the UK
ENVIRONMENTAL ASSESSMENT
RESULTS
> Huge wastage of energy and
water identified
> lack of adequate
maintenance
> incorrect usage of
equipment
> procedural inadequacies
> lack of awareness/
knowledge
ENVIRONMENTAL ASSESSMENT
RESULT
SHOWERHEADS
> Issue:
Delivering 16–18 litres/min
(max recommended = 9.5
litres/min)
> Remedy:
Fit flow restrictors/ controllers
(cost 1-5€ each)
IMPLEMENTATION BENEFITS
> Environmental benefits achieved by implementing this
recommendation in 80 guest rooms:
> reduce water consumption by 2,440m3/year
> reduce the volume of wastewater generated
by the hotel
> reduce LPG consumption by 7,100kg/year
> Supplier benefits achieved by implementing this
recommendation:
> save 9,220 €/year in water and LPG
> Implementation cost = 400€
> Payback period = 2 weeks
ENVIRONMENTAL ASSESSMENT
RESULT
TOILETS
> Leaking toilets continually allow water to trickle from the
refill valve into the cistern affecting 10% of toilets
> Regular maintenance
IMPLEMENTATION BENEFITS
> Environmental benefits achieved by implementing this
recommendation:
> reduce water consumption by 1,750m3/year
> Supplier benefits achieved by implementing this
recommendation:
> save £2,460 per year in water costs
> Implementation cost:
> already incorporated within routine maintenance
ENVIRONMENTAL ASSESSMENT
RESULT
TOASTERS
> Conveyor belt toasters are
used and run for four hours
every day, continuously, but
utilised for little more than one
hour of that time
> Replace with pop up toasters
IMPLEMENTATION BENEFITS
> Environmental benefits achieved by implementing
this recommendation:
> reduce electricity consumption by 8,830kWh/year
> Supplier benefits achieved by implementing this
recommendation:
> save £520 per year in electricity costs
> Implementation cost:
> negligible if routinely replaced
ENVIRONMENTAL ASSESSMENT
RESULT
> Water loss
caused by...
SWIMMING
POOLS
> water loss through leakage
> water loss through
inefficiency
> incorrect water
turnover rate
> too frequent backwashing
> Routine maintenance and
revision of operational
parameters
IMPLEMENTATION BENEFITS
> Environmental benefits achieved by implementing
this recommendation:
> reduce water consumption by 4,320m3/year
> reduce electricity consumption by 11,240kWh/year
> Supplier benefits achieved by implementing this
recommendation:
> save £6,780 per year in water and electricity costs
> Implementation cost:
> negligible if routinely replaced
ENVIRONMENTAL ASSESSMENT
SUMMARY
> Environmental Improvements
when implemented amount to
energy savings equivalent to
£74,000 per annum
Caloura
Hotel
Resort
Louis
Imperial
Beach
Hotel
Paloma
Perissia
Hotel
NOT JUST ENVIRONMENT,
PEOPLE TOO
> Holidays, safety, contracts,
pay, training...
> Access to resources and
amenities, trading
opportunities, dignity, respect
NOT JUST ENVIRONMENT,
PEOPLE TOO
> Staff
Holidays, safety, contracts,
pay, training...
> Community
Access to resources and
amenities, trading
opportunities, dignity, respect
SUPPLIER AUDITS AND GRADINGS
FOR MORE SUSTAINABLE HOTELS
> Understand and manage risks and opportunities in your supply
chain
> Reward those suppliers who are doing well, with a grading
> Signal to customers that we care
Sliver
Award
Gold
Award
WHAT’S IN IT FOR THE SUPPLIERS?
> Cost savings
> energy, water, waste
> Differentiation
> Quality
> Long-term sector benefit
> Staff morale and loyalty
TALKING TO SUPPLIERS ABOUT
SUSTAINABLE TOURISM
In pairs, have a conversation where one of you plays
the part of a member of staff and the other one takes on
the role of a hotel manager or other appropriate
supplier.
The conversation should cover
> What the company wants the supplier to do?
> Why?
> What’s in it for the supplier?
CHAMPIONING SUSTAINABLE
TOURISM
> How can we make our holidays the best they
can be for the environment and people?
> What can I do, in my job, to champion
sustainable tourism?
REFLECTING ON THE TRAINING
> What have you learnt?
> What do you now realise about what you can
do to help bring about sustainable tourism?
> How do you now feel about your company and sustainable
tourism?