Transcript Slide 1

Wikis, Blogs and RSS
For
Operational Communications
Darlene Fichter
University of Saskatchewan
[email protected]
OLA Super Conference
February 3, 2006
Darlene Fichter
Overview
Internal collaboration & communication
Wikis and weblogs and RSS
– How do they work
– What are some of the benefits
– What to use when
Questions
 What is your primary role at your organization?
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Reference/Instructional Librarian
Library ITS (web developer, systems librarian)
Library manager
Other
 Are you interested in using weblogs/wikis and RSS for:
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Business processes
Personal web publishing
Community building
Intranet
Don’t know
 Do you blog, read weblogs or contribute to a wiki?
Does your organization use blogs, wikis or RSS?
Poll: Committees and Teams
How many groups do you belong to?
 None  one to two  three to five  More than 5
How do you share information?
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Email
Mailing list
Shared file server
BBS
IM
What are some of the limitations?
What if …
Reduce email overload
Have an archive of the work done to date
Build a knowledge base auto-magically
Have an easy way to write reports,
documents, policies, and procedures together
Technologies Enabling Online Collaboration
Dozens:
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Discussion forums
Email
Instant messaging
Newsgroups
Webcasts
Web conferencing
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Weblogs
Team rooms
Text messaging/wireless
RSS
Wiki
Expertise location
FOAF
Zoom In
Weblogs
Wikis
RSS
What is a Weblog?
Blog/ Weblog is web site with pages:
Containing brief entries arranged
chronologically
Can be a diary, a ‘What’s New’ page or
comments / links to other web sites
“To me, the blog concept is about three things:
Frequency, Brevity, and Personality.”
Evan Williams (creator of Blogger)
Posts
Daily Archive
Search
Links/blogroll
Category Archive
Feeds
Monthly Archive
Blog Post
Weblogs Meet Two Primary Needs
Informing
Publishing and syndicating
Interacting
Questions and comments
Weblogs Can Create New Relationships
Excellent at one-to-many
communication
Can allow participation and comments
Break down the silos
Create “connected content”
Why are Weblogs Adopted So Quickly
Simple way for employees to
share ideas
Flexible
A good match between the
“need” and the “knowledge
worker”
Primary Uses of Internal Weblogs
Knowledge-sharing (63%)
Internal communications (44%)
Project management (30%)
Personalknowledge
knowledgemanagement
management
(23%)
Personal
(23%)
Event logging (23%)
Team management (20%)
Blogging in the Enterprise: Executive Summary from the Guidewire Group
Market Cycle Survey - October 2005
Key Benefits
Improved internal communications (77%)
Replacement of other existing work processes
(41%)
Replacement of email (39%)
Blogging in the Enterprise: Executive Summary from the Guidewire Group
Market Cycle Survey - October 2005
Internal communications
Admin News, Personnel News, Staff news, etc
blogwithoutalibrary - http://www.blogwithoutalibrary.net/?page_id=94#internal
Basic Blogger — Reader Interaction
Blog it
Comment
Read it
Read
via a newsreader
What is RSS?
Automated Web Surfing
“When people ask me what RSS is, I say it's automated
web surfing. We took something lots of people do,
visiting sites looking for new stuff, and automated it. It's
a very predictable thing, that's what computers do -automate repetitive things.” Dave Winer
Really Simple Syndication Blog
http://www.reallysimplesyndication.com/2005/09/11#a951
One Click to Rule Them All
Yahoo Search
BBC
Data Ref Blog
Ref Desk Blog
RSS News Readers / Aggregators
NYT
New IT Books
Trials
IT Status
Staff
http://www.coldal.org/clips/3rings.mp3
Events Loans
Newsreader – Lots of Choices
www.bloglines.com
Feeds
What if …you don’t want an RSS reader
Many tools that support RSS to email
notification
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Rmail http://www.r-mail.org/
Bloglet - http://www.bloglet.com/
Bot a Blog - http://www.botablog.com/
Squeet - http://squeet.com/
What if … you don’t want email or RSS
Personal “RSS”
newspaper
– Superglu
Build a web page with
feeds in columns
http://dev.morainevalley.edu/lrc/blogs.htm
Small Team Blog – Data Library
Software: Movable Type
Data Library
6 people
One works off site
Data Blog
Build a knowledge base collaboratively
– Frequently asked questions
– Best practices
– Login information for external services
Current updates
– Track status and issues with data files
Movable Type Software Features
Multiple authors
Multiple blogs
Create categories
Simple to use (very little training)
Built-in search engine
Archives by month
Blog Statistics
Launched March 2004
521 posts in 18 months
Very few comments
User Acceptance and Adoption
Everyone has posted
Three people are the most active and post often
Is used as a “reference” and not read daily by most
staff
Email notifications are used for “alerts” on any
urgent posts
Build off email adoption.
Weblog Exercise
Brainstorm a few ways weblogs might be used
in your organization?
Identify how weblogs would be better than the
existing approach.
Identify obstacles / resistance to using weblogs
inside the firewall.
Weblog Roadmap*: Project Approach
Now
 Identify a need and find a supporter (buy-in)
 Start with a simple system
 Pilot it
 Make sure users understand the basics
 Create employee blogging guidelines
especially if the blogs are public
Expanded and Adapted from John Robb, Userland Software
Weblog Roadmap
Near Term
 Get ‘em publishing about what they’re working on
(projects, database trials, marketing plans)
 Help them to start "subscribing" to each other and
to news sources
 Begin to build / encourage "team blogs" around
key topics / areas
Wiki
What is a “Wiki”?
Web application invented by Ward
Cunningham in 1994 that allows anyone to
add content and anyone to edit it.
“It’s a tool for collaboration, really, we don’t know
quite what it is but it’s a fun way of
communicating asynchronously across the
network”.
Wiki means “quick” in Hawaiian
Wiki’s Characteristics
Intended to be simple so you can focus on
the writing, not the mechanics and syntax
No HTML know-how required
Wikis: Collections of Pages
Main Page
edit
Contact Us
edit
Electronic
edit
Virtual
edit
Wiki pages look like web pages
Anyone with a web browser can read a wiki site
Illustrations adapted from Guillaume du Gardier. What is a wiki? June 2, 2005
Click, Write and Save
...KMWorld
2005
edit
save
…KMWorld
2005
edit
Anyone with a web browser can edit a wiki site
Anyone can undo any change at any time
Creating New Pages
Make a new page by typing the name in CamelCase, aka
WikiName
Title
NewName
… NewName …
edit
edit
Click on any WikiName to see pages that link to it
Wiki Design Principles
 Openness and trust
– if a page is incomplete or inaccurate anyone can edit it
 Incremental
– pages can cite other pages, even those not yet written
 Observable
– you can see the changes being made
 Organic
– site structure is up to everyone, and it will evolve and change
 More principles…
Wiki Design Principles
http://www.c2.com/cgi/wiki?WikiDesignPrinciples
Wiki Examples: Wikipedia
www.wikipedia.org
Wikipedia: Recent Changes
Time Lapse – London Bombing
http://thelastminute.typepad.com/blog/2005/07/the_day_citizen.html
Wikipedia: Viewing History
Wikipedia: Talk Page
Wiki Gardeners
Person who goes around tidying
up the wiki, pruning, editing,
organizing, and cleaning up
Usually liked and respected
On a library wiki, you might want to
assign this role.
External Library Wiki: Subject Guides
http://www.library.ohiou.edu/subjects/bizwiki/index.php/Main_Page
Tour: Library Wikis
Internal uses
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Staff Intranet
Projects
Event planning
IT documentation
Helpdesk – reference / library ITS
Library Intranet
http://wiki.lib.umn.edu/
Library Intranet
http://wiki.lib.uconn.edu/wiki/Main_Page
Project/Committee
http://www.seedwiki.com/wiki/b-team/
Internal Wikis in Libraries
Collaborative writing (projects, teams
developing procedures, policies, plans)
Meeting notes and reports
Shared knowledge repository
Simple Case Study: Event Planning
Hosted Wiki:
Jotspot
www.jotspot.com
WYSIWYG Editor
What Pages Have Changed?
See What Changed
Single Page or Side by Side
Wiki (Jotspot) Anatomy: Features
Search
Attach a File
Import Word
Emails
Make a comment
Send an Email
InviteChanges
users via RSS
Event Planning and Support
http://coppul.jotspot.com (Password protected)
Wiki Reactions
 Well, I wasn't sure about that wiki (sounded
like something from Star Wars), but I decided
to try it out. It is fabulous! Every conference
should have one.
Gail Curry, UNBC
Conference / Wiki Support
Participants signed up for wifi, dine-arounds,
connected with each other before the event
Shared notes during the presentation and
uploaded slides
Evaluation of the workshop
Wiki Roadmap*
Install wiki software on web server
Plan rollout and content
Build the initial structure
Populate initial content with early adopters
Initial rollout with smaller group
Train and coach users
Do not underestimate inertia and time
*Peter Theony, Wiki Based Collaboration
http://twiki.org/cgi-bin/view/Codev/TWikiPresentation17Feb2005
Practical Tips
Have a champion
– New way of “thinking”, paradigm shift from Intranet /
webmaster or CMS (content management system)
Choose the right features:
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Attach files
Access control
Version control
Ease of use: make sure “add a page” is self evident
Match look and feel
Alert and post via email to wiki
Tools to Help You Choose
Wiki Matrix
– http://www.wikimatrix.org/
Emma Tonkin’s charts in
– Making the Case for a Wiki. Ariadne, January
2005
http://www.ariadne.ac.uk/issue42/tonkin/
Weblogs and Wikis Face Off
Photo Credit: Pascal Vuylsteker
http://www.flickr.com/photos/pvk/
CC Attribution 2.5
Wikis
Weblogs
 Group voice
 Individual voice
 Unstructured, organic
 Default is by date, reverse chronological
 Anyone edits
 Anyone comments
 Fluid medium: change any time
 Post medium like email (comment, reply,
comment, …)
 Better management: versions, rollback
and change log, syndicate changes
 Edits aren’t tracked usually, new items
are syndicated
 Less familiar
 More familiar
Wiki Exercise
Look back at your ideas for weblogs – would
some work better as wikis? Which ones?
Identify 2 or 3 areas where a wiki web would
help with collaboration and communication.
Identify the “biggest obstacles” and how you
might overcome them.
Wiki Summary
Wikis help support collaboration
Tools are simple, quick and inexpensive
They belong in our collaboration toolbox
Our workplaces are diverse
– Diverse users
– Diverse needs
– Diverse software choices
Wiki Brainstorm
Think about collaborative/team activities in your
organization and library.
Identify 2 or 3 areas where a wiki web would
help with collaboration.
Identify the “biggest obstacles” and how you
might overcome them.
More Resources
Ten Guidelines for Developing Your Internal
Blog – Michael Stephens
– http://www.tametheweb.com/ttwblog/archives/000422.html
List of Blogs for Internal Communications – Amanda
Etches-Johnson
– http://www.blogwithoutalibrary.net/?page_id=94#internal
 Wiki Resources
– http://library.usask.ca/~fichter/wiki/
Questions
[email protected]
Why Weblog/Wiki and Not a CMS?
 Flexibility of the blog format
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Long and short items
Categorize content
Granular (comment at the post level)
Handle unstructured nature of CI content
Post to 2 different blogs by applying 2
labels
Restrict some blogs to particular users
Weblog Roadmap
Long Term
 Build an overall community system for the weblogs
(aggregate feeds, new posts, search).
 Write up the results and start to sell the concept.
 Next, begin to experiment with ways to slice and
dice the knowledge that is being generated.
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advanced search engines and directories
aggregate RSS streams
alerts
social software analysis