Transcript Farmed Salmon

Farmed Salmon
A success story
Jogeir Toppe, FAO; Zadar, 6 June 2013
First signs of fish faming in Egypt
> 4000 years ago
40 years of farming Salmon
• 1970: Commercial farming of Salmon started in Norway
• 1973: Regulations were introduced to ensure farming
of salmon would benefit coastal communities rather
than big industrial actors.
• 1974: Overproduction; salmon frozen and stored to
regulate market prices.
• 1978: New licenses for fish farming stopped
temporarily.
• 1983: Diseases become a major problem.
Use of antibiotics in Salmon farming
“Project Japan”
• In 1986 Norwegian Salmon was introduced for
sushi in Japan.
• Export to Japan increased with 250% in five
years!
• Today about 50% of all Salmon is eaten raw!
The Norwegian Seafood Council
• Owned by the Ministry of Fisheries and Coastal
Affairs
• Funded by the industry (export tax)
• Objective: Increase demand for Norwegian
Seafood
• Implements some 500 marketing projects every
year
• “The best seafood in the world comes from
Norway”
Reputational risk management
• Safeguard and strengthen the image of
Seafood
• Ready to contribute to social debate with
accurate, updated information
Negative views on Fish Farming from Public
space; not always science based.....
Examples on farmed salmon...:
1. Salmon Are Smart
Fish learn even faster than dogs
Like to play, investigate new things, and hang out with friends
2. Arsenic and Old Waste
Extremely high levels of chemicals such as arsenic, mercury, PCBs, DDT, dioxins, and
lead
3. Harm at the Farm
Killing off wild fish populations
Takes 5 pounds of commercially caught fish to produce 1 pound of farmed fish
4. Sea Lice Aren't So Nice
Eats down to the bones on a fish's face
Live their entire lives with as many as 27 fish in a space the size of a bathtub
5. Slammin' Salmon
Use bats to beat large salmon to death
6. Open Waters Are Open Sewers
Massive amount of raw sewage, dead fish corpses, and antibiotic-laden fish food
sludge settling below farmed salmon cages
7. Breeding Brain Damage
Studies have also shown that children born to mothers who eat fish are slower to talk,
walk, and develop fine motor skills and have weaker memories and shorter
attention spans
8. Don't Forget About the PCBs
Scientists have proved that people who eat only two servings of fish a month have
difficulty recalling information that they learned just 30 minutes earlier.
9. For Your Health
The Environmental Working Group estimates that 800,000 people in the U.S. face an
excess lifetime cancer risk from eating farmed salmon.
Plus, salmon flesh contains high amounts of artery-clogging cholesterol and fat.
10. Faux Fish
If you're "fishing" for a heart-smart diet that has been proved to actually reverse heart
disease while also reducing the risk of cancer, diabetes, and obesity and that is
good for the environment as well as fish-friendly-a vegetarian diet is the perfect
catch
Two different views...
Our People and Our Salmon
http://www.youtube.com/watch?v=vjAbV1hjyi0&feature=endscreen&NR=1
Farmed Salmon: Unhealthy and Unsustainable
http://www.youtube.com/watch?v=1YD9KDE92J8
THANK YOU !
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