Transcript Slide 1

Ch. 10: ORGANIZING PRODUCTION
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Definition of a firm
The economic problems that firms face
Technological vs. economic efficiency
Different types of markets in which firms operate
The Firm and Its Economic Problem
• Firm
– an institution that hires factors of production
and organizes them to produce and sell
goods or services.
• Firm’s Goal
– Maximize economic profit.
– If the firm fails to maximize economic profits, it
is either eliminated or bought out by other
firms seeking to maximize profit.
Accounting vs Economic Profits
• Accounting profits
– uses rules established by the IRS and/or the
Financial Accounting Standards Board.
– Goals are to
• report profit so that the firm pays the correct amount of tax
• Truthful representation of financial situation
• Economic profits
– Measure based on an opportunity cost measure of
cost.
• Primary difference between accounting and
economic profits is in measurement of costs.
• Opportunity Cost
– A firm’s opportunity cost of producing a good
is the best forgone alternative use of its
factors of production, usually measured in
dollars.
– Opportunity cost of production includes
 Explicit costs
 costs paid directly in money
 Implicit costs
 Opportunity cost of owner’s resources for
which no direct money payment is made.
• Cost of capital can be explicit or implicit
– The firm can rent its capital and pay an explicit
rental rate
– The firm can buy capital and incur an implicit
opportunity cost of using its own capital, called the
implicit rental rate of capital which includes
• Economic depreciation
 change in the market value of capital over a
given period.
 Differs from accounting depreciation.
 Interest forgone
– the foregone return on the funds used to
acquire the capital.
Economic vs. Accounting Profit
Accounting Profit = TR – Explicit Costs
Economic Profit
= TR – Opportunity Costs of production
= TR – Expl. Costs – Impl. Costs
= Acc. Profits – Implicit Costs
If Economic Profit > 0  Acc Profits > Implicit Costs 
Firms enter
If Economic Profit < 0  Acc Profits < Implicit Costs 
Firms exit
Technological vs. Economic Efficiency
• Technological efficiency
– occurs when a firm produces a given level of output
by using the least amount of inputs.
– may be different combinations of inputs that achieve
technological efficiency
• Economic efficiency
– occurs when the firm produces a given level of output
at the least cost.
– economically efficient method depends on the
relative costs of capital and labor
Information and Organization
• 3 Types of Business Organization
– Proprietorship
– Partnership
– Corporation
Information and Organization
• Proprietorship
 single owner
 unlimited liability
 proprietor makes management decisions and
receives the firm’s profit.
 profits are taxed the same as the owner’s
other income.
Information and Organization
• Partnership
 two or more owners
 unlimited liability.
 partners must agree on a management
structure and how to divide up the profits.
 profits are taxed as the personal income of
the owners.
Information and Organization
• Corporation
 owned by one or more stockholders
 limited liability
 Profits are taxed twice
• corporate tax on firm profits
• income taxes paid by stockholders on dividends.
Pros and Cons of Different Types of Firms
Proprietorships
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Easy to set up
Managerial decision making is simple
Profits are taxed only once
The owner’s entire wealth is at stake
The firm dies with the owner
The cost of capital and labor can be high
Pros and Cons of Different Types of Firms
Partnerships
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Easy to set up
Employ diversified decision-making processes
Can survive the death or withdrawal of a partner
Profits are taxed only once
partnerships make attaining a consensus about
managerial decisions difficult
• Place the owners’ entire wealth at risk
• The cost of capital can be high, and the withdrawal of a
partner might create a capital shortage
Pros and Cons of Different Types of Firms
Corporations
 Perpetual life
 Easy to dissolve
 Limited liability
 Large-scale and low-cost access to financial capital
 Slower and expensive decision-making
 Profits taxed
Information and Organization
• # of proprietorships
vs. share of revenue?
• Why does type of
organization differ
across industries?
Types of Markets
 Perfect competition
 Monopolistic competition
 Oligopoly
 Monopoly
Perfect competition
 Many firms
 Homogeneous products
 No single firm can control price
 Many buyers
 No restrictions on entry of new firms to the
industry
 Both firms and buyers are all well informed of
the prices and products of all firms in the
industry.
Monopolistic competition
 Many firms
 Product differentiation
 Each firm possesses an element of market
power (i.e. can control price)
 No restrictions on entry of new firms to the
industry
Oligopoly
 A small number of firms compete
 The firms might produce homogeneous or
differentiated products
 Barriers to entry limit entry into the market.
 Firms anticipate how other firms will respond to
a change in price, quality, or advertising.
Monopoly
 One firm produces the entire output of the
industry
 There are no close substitutes for the product
 There are barriers to entry that protect the firm
from competition by entering firms
Measures of Concentration
The four-firm concentration ratio
 Sum of market shares for 4 largest firms.
The Herfindahl–Hirschman index (HHI)
 Sum of squared market shares for all firms.
 DOJ uses the HHI to classify markets.
 HHI<1,000  highly competitive
 1000<HHI<1800 moderately competitive
 HHI>1800  not competitive (oligopoly, monopoly)
Measures of Concentration
• 4 firm CR and HHI for
various industries in
the United States.
Measures of Concentration
• Limitations of Concentration Measures as
measures of competition.
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Geographic boundaries
Product boundaries.
Barriers to Entry
Ability to Collude
Markets and the Competitive
Environment
• The economy is
mainly
competitive.
• Has become more
competitive over
time
Markets and Firms
Why Firms?
– Firms coordinate production when they can do
so more efficiently than a market.
– 4 reasons firms could be more efficient than
market
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Lower transactions costs
Economies of scale
Economies of scope
Principal-Agent problem can make firms less
efficient.