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Sameer Kuppahalli, Dir. Product Marketing Inphi
Sylvie Kadivar, Sr. Director of Strategic Marketing, Samsung Semiconductor
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Agenda
IT Trends
&
WW Impact
Green
Memory
Solutions
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Accelerating
Applications
with 32Gb
LRDIMMs
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Welcome to the Digital Generation!
From Socializing
625K new users/day
+1 used 5B times/day
4B Videos/day
40 PB/day
To Social Media
302M Photos /day
1.4 PB/day
340M Tweets/day
3.3 TB/day
>8.6B Pages/day
1.7 PB/day
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Heading towards the “Everything Connected”
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PC  Mobile Era; Server Cloud & Big Data
Smartphones & tablets fueled the transition into the mobile era
Mobile is driving the shift to Cloud & Big Data
Unit: M Sets
1,600
SmartPhone
Tablet
PC
420
180
140
200
320
300
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Server and Storage Growth
Increases in server and storage requirements have fueled the
drive towards more energy efficient data center solutions
WW Server Install Base (M pcs)
WW Data Center Storage (Exabyte's)
115EB
45M
CAGR: 47%
CAGR: 10%
35M
23EB
2011
2015
2011
2015
Source: Gartner Q1’12
More video is uploaded to YouTube in one month
than the 3 major US networks created in 60 years
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Escalating demand for DRAM and Storage
In-Memory Analytics for Big Data
Growing x86 Server Virtualization Density
VMs per Host
EXABYTES
Forecast
Unstructured Data
Structured Data
VM Density per
Host Server
% of Installed
Workloads Running
in a VM
Source: Gartner and IDC
Source: EMC and IDC
Escalating Memory-Intensive Workloads
Data Center Processor Growth
2x Volume
Growth
HPC
Graphics
Financial
Gaming
Big Data
Source: Intel
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Growing Energy Concerns
Sources: NY Times Article Sept ‘12; Dr. Jonathan Koomey http://www.analyticspress.com/datacenters.html
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Data Center Equipment Power Consumption
Data Center Power Consumption
IT Component Power Draw
15
%
Storage 9%
DRAM
17
%
Server 37%
HDD/SSD
Facility 44%
27
%
CPU
Data Center energy use is Doubling Every 5 Years
Source: Uptime Institute’s 2012 Data Center Survey, J. Koomey’s
Report, Aug 2011
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Source: SAMSUNG, IDC, EMC
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Agenda
IT Trends
&
WW Impact
Green
Memory
Solutions
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Accelerating
Applications
with 32Gb
LRDIMMs
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Samsung Memory Business
Consumer
Electronics
IT & Mobile
Communications
Device
Solutions
Visual Display
Mobile Comm.
Memory
Digital Appliances
Network
System LSI
Printing Solutions
/ Health & Medical Equipment
Digital Imaging
LED
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Samsung Green DDR3 Power & Performance
Latest Generation Green DDR3 saves ~52% vs. 1st Generation
Green DDR3 Power Consumption
1st
Technology
Interface
Density
Speed
Voltage
2nd
3rd
40nm Class
DDR3
2Gb
30nm Class
DDR3
2Gb
20nm Class
DDR3
4Gb
1.5V
1.3V
1.35V
4th
20nm Class
DDR3
4Gb
1.35V/1.25V
96GB DRAM based server: 8 hours active and 16 hours idle
Source: Samsung Lab.
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Thermal Efficiency
• Thermal efficiency improves by 28% when adopting the new Green DDR3
80
Intel Server - EP Server
Intel Server - EP Server
with 50nm Class DDR3 (*)
with Green Solution 3 (**)
80
+61.9
70
70
60
60
50
50
Air
Flow
40
40
(*) 50nm class 2Gb-based 1.5V DDR3 solution
+40.8
Air
Flow
(**) 20nm-class 4Gb-based 1.35V DDR3
Source: Samsung Lab.
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Improved Acoustics with Green DDR3
Traffic on a
busy roadway
[Sound Level]
[uPa]
[dB]
(80~90dB)
700K
91
600K
90
500K
88
400K
86
300K
84
200K
80
100K
74
Hearing Damage
(85dB, Long-Term
Exposure)
Passenger Car
(60~80dB)
Normal Conversation
0K
(40~60dB)
Current Solution
(*)
(*) 50nm class 2Gb-based 1.5V DDR3 solution
Green Solution
(**)
(**) 20nm-class 4Gb-based 1.35V DDR3
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Introducing the Samsung SM843 SSD
80% Less
Energy
123X
Faster
300X IOPS/Watt
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Green SSD’s – Disruptive Performance
Power
Performance
43000
6.5W
123X
79%
15Krpm HDD
1.3W
350
SM843 SSD
15Krpm HDD
SM843 SSD
IOPS/Watt
12647
269X
47
SM843 SSD
15Krpm HDD
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Big Data Performance Enhancement
Samsung SSDs allow servers to perform 14.5X faster
• Saves 94% of system power consumption
(Watts)
Cold Cache Test: TPC-H
HDD: ~2 hours 41 minutes  2,196 watts
SSD: ~11 minutes  126 watts
(Minutes)
Source: Microsoft Technology Center (MTC) September 2012. Cold Cache Test: 4 Queries of TPC-H for Decision Support (DSS); when data is accessed from a disk
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Common Infrastructures vs. Samsung Green
Standard
Infrastructure
15K RPM HDD 146GB (3.3KU)
+ (40nm) DDR3
15K RPM HDD 300GB (2.6KU)
Green (*)
Infrastructure
Server
Storage
Green SSD 120GB (3.3KU)
+ (20nm) Green DDR3
Green SSD 120GB (300 pcs))
7.2krpm HDD (430 pcs)
(*)
5000sq2 Data Center Size
1,000 Units Servers + 1200TB of Storage
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ROI Achieved with a Green Data Center
Standard
Infrastructure
Green
Infrastructure
Server Power
159 kWh -18%
217 kWh
Electricity
$120,000 -25%
$160,000
Maintenance
$1,000,000
$$$$$$$
$$$$
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$880,000 -25%
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Agenda
IT Trends
&
WW Impact
Green
Memory
Solutions
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Accelerating
Applications
with 32GB
LRDIMMs
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LRDIMM – Championed by Samsung & Inphi!
• Samsung has lead the development of 32GB & 64GB LRDIMM
• Close cooperation with Inphi for last 4 years to ensure the highest
quality and reliability
• Championed this technology at JEDEC Industry Standards organizati
on
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Inphi Register and Memory Buffers
Key Products
Differentiators
Memory Buffer (iMB™) for LRDIMMs
Core 0
Core 1
Core 2
 Higher system memory capacity, performance, and
performance/watt
Core 3
Link
Controller
8 MB Shared Cache
 Dependable quality & reliability due to best in class
signal integrity even at high signaling rates
Memory Controller
 Qualified across all major ecosystems
1333 MT/s
1333 MT/s
1333 MT/s
LRDIMM Solution
1333 MT/s
1067 MT/s
1067 MT/s
1067 MT/s
1067 MT/s
RDIMM Solutions
 Industry’s 1st standards compliant
Memory Registers for RDIMMs
 Lowest power consumption
 Dependable quality& reliability due to best in class
signal integrity even at high signaling rates and
custom features
 Qualified across all major ecosystems
1
2
3
DDR3 Channel
Memory
Register
3
1
2
3
3
DDR3 Channel
Memory Buffer
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Inphi Innovation: Isolation Memory Buffer
 Allows more ranks of memory per DIMM without impacting bandwidth by
repeating data & address signals to reduce load on CPU memory controller
 JEDEC industry standard solution
 Enables DIMM capacity to increase from 16GB up to 64GB
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32GB LRDIMM Expands Memory Capacity/Speed
Core 1
Core 2
Core 3
8 MB Shared Cache
Memory Buffer …
… Increases Memory Density by
~3X
… Increases Channel speed by
1.3x
Samsung LRDIMM Solution
Core 0
Core 1
Core 2
Core 3
8 MB Shared Cache
Memory Controller
Link Controller
Core 0
Link Controller
RDIMM Solutions
Memory Controller
1067 MT/s1067 MT/s
1067 MT/s1067 MT/s
1333 MT/s
1333 MT/s 1333 MT/s 1333 MT/s
DDR3
Channel 1
DDR3
Channel 1
DDR3
Channel 2
DDR3
Channel 2
DDR3
Channel 3
DDR3
Channel 3
DDR3
Channel 3
DDR3
Channel 3
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1.5TB on x3750 M4 with 32GB LRDIMM!!!
• Operating @ 1333 MT/s & DDR3L
for highest performance per watt
• Designed for memory intensive HPC
Applications!
Source: IBM Website
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>30% increase in Memory intensive workloads
• Electromagnetic Simulation with Agilent ADS on x3750 M4
• Virtual Machines A & B running identical workload
• Virtual Machine B with 2x memory capacity of A
Virtual Machine A
Virtual Machine B
Source: Inphi Lab
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… Results in 40% Less Power
Source: Inphi Lab
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3.75x Orders per minute with 32GB LRDIMMs
Benchmark test in a Virtualized E-commerce Application!
Orders per minute
Database performance
450,000
400,000
350,000
300,000
250,000
200,000
150,000
100,000
50,000
0
10
11
Number of VMs
768GB RAM
(iMB enabled
Samsung
LRDIMM
configuration)
Productivity
384GB RAM
(RDIMM
configuration)
Real estate
Power Efficiency
12
Performance per watt
Source: Principled technologies
Orders per minute/watts
600
768GB RAM
(iMB enabled
Samsung
LRDIMM
configuration)
500
400
300
384GB RAM
(RDIMM
configuration)
200
100
0
10
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11
Number of VMs
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Expect Further Bandwidth Improvement in ‘13
Bandwidth Measurement using SANDRA industry standard benchmark
8%
23%
37%
Source: Inphi Lab
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Come and See it yourself!!
Please visit Samsung booth # 300 for demo of x3650 M4, 768GB with 32GB
LRDIMM running Memory Intensive ADS EM Simulation!!
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Data Center Solutions
Powered by Samsung Green Technology
www.samsung.com/greenmemory
Thank You!
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