Transcript RURAL ENTREPRENEURSHIP AND LIFESTYLE

RURAL
ENTREPRENEURSHIP AND
LIFESTYLE IMPROVEMENT
PRESENTATION BY Dr. ARUN VARMA
Nagaland – common perceptions
People Outside Have Coloured
Perceptions:
Land of Ferocious People
 Conflict Ridden
 Development Takes Backseat
 Law & Order Issues
 Political Ideologies are Self-Centred
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Image remains Unchanged…
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Because of a
series of factors,
the image of
Nagaland has
not changed
much from the
times of the
Nation’s
Independence….
It’s Time for a Makeover…
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With Focus on the
Strengths And
Capitalizing on
Opportunities, a
New Look
Nagaland needs to
be created
YOU BE THE CHANGE...
Be The Change That You
Want To See in The
World….
Mahatma Gandhi
DREAMS ARE FUN… BUT NOT REAL
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Industry can create
many jobs
Infrastructure
development will
transform the region
Carbon Credit will
catapult the state
into the Club of the
Rich
CHART YOUR OWN PATHS...
Identify the Strengths
• Transform
Opportunities into
Profits
• Ride on Technology
• Minimise Weaknesses
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RURAL ENTREPRENEURSHIP HOLDS KEY
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Untapped Market
Zero Dependence on Government for
employment
Innovation
Two-way Linkages for Products and Services
Scalability
Replicability
Rural Entrepreneurship
Through Networking
“ Goods and Services within
the region are best transacted
through networking of
business interest groups
ICT FOR NETWORKING
“ Goods and Services within the
region are best transacted
through networking of business
interest groups using
Information and Communication
Technologies
Advantage ICT...
Improves Efficiency
• Cuts Cost
• Operates through an information sharing
mechanism
• Opens up a New World of Opportunity
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WHERE ARE THE OPPORTUNITIES?
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Creation of an Intranet
Identification of Agri and Horticultural Products for
Niche Marketing – Walmart, Reliance Retail, Spencers
require large volume
Introduce opportunity in rural parts
Education, Health, Employment
Introduce people to the Fast Changing World
Eco-Tourism
Adventure Tourism
Effecting Transformations
E-Government
Education
Tele-medicine
It has been established that the new opportunity lies at
the Bottom of the Pyramid – i.e; Rural Markets
Social Inclusion
Agriculture
Entertainment
MAKING NAGALAND INTO A HUB
Market Linkages
With
Bigger Buyers
BPO
Operations
Creating
Niche Products
Entrepreneur
In
Nagaland
Better health
&
education
Opening Up of
Opportunities
Introducing
Range of
Products &
Services
NeGP : The 3 Pillar Model of ICT
Network of service
points for delivering
e-Government services
E-Gov Applications
Capacity Building
The 3-Pillar Model of NeGP
“Web-enabled Anytime, Anywhere access”
to information and services across the country
CSCs-A strategic corner-stone of the NeGP
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100,000 Rural Common Services Centers by March 08 to
cover 600,000 villages and 650 M Indians[ Amongst largest
ever projects of its kind]
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All CSCs to be broadband enabled
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To be deployed in a PPP Framework;with focus on Rural
Entrepreneurship
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CSCs to deliver an array of public-private services[Link slide]
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CSCs envisaged as agents of rural transformation in India
The Services Model
Value-adds
Quality of Life
Social Development
Increase Incomes
Save Costs
Data
Collection,
Rural BPOs, etc.
Entertainment
Education, Healthcare, Agricultural
Extension, etc
E-Commerce / Online Marketplace
E-Government Services
The power of the CSC would lie in its focus on content customization and
multi-lingual delivery of End-to-End Services
THANK YOU!
PRESENTATION BY Dr. ARUN VARMA