Transcript Prepare For Success - American Chiropractic Association

Prepare For Success
The Voice of the
Profession

The Student American Chiropractic Association is
part of the ACA, the largest chiropractic
association in the world.

With an unequaled record of success, a
wealth of chiropractic expertise to share,
award-winning publications, scholarship
opportunities, and cutting edge electronic
tools are your fingertips, there has never
been a better time to be a SACA member.
How Does Your Membership
Strengthen Your Future Practice
and Our Profession?
When You Join
ACA
You know your Membership
Dues are going to
the most resourceful, most
respected, and most successful
chiropractic association
in the world
ACA members have

Affected profound legislative
change,
 Pried open the doors of a
healthcare market once closed
to our profession,
 Paved the way for a bright
future for chiropractic students,
 And shared the chiropractic
vision with millions of patients
who need your care.
Your Membership At
Work
Media
Relations
No One
Secures
More
Positive Press
Coverage
for Chiropractic
Than the ACA
The ACA is recognized as
The authority on chiropractic
In the United States.
Over the past year alone, ACA has secured
positive coverage for chiropractic in such major
media outlets as U.S. News & World Report, the
Washington Post, Prevention magazine and
countless others.
A Watchful Eye
ACA Communications Department keeps a
watchful eye on media portrayals of the
chiropractic profession and has been
responding - via phone, fax and e-mail -- to
both positive and negative reports in an
effort to build relationships with, and
educate, the media
Setting The Record Straight
ACA is now being contacted
by the mass media before-and not after--a story
appears. Most importantly,
ACA is often able to send
advanced warning out to our
members before a program
airs, supplying them with
critical ammunition to help
answer the concerns of
patients.
Public
Relations
SPINAL HEALTH MONTH
In October 2003, ACA promoted its annual
Spinal Health Month observance by
producing an audio news release that aired
on 550 radio stations nationwide, including
stations in New York City and Los Angeles.
The audio news release reached an
estimated 1.4 million listeners.
ACA’s Find-A-Doctor Service

Sure, there are many searchable
databases for Doctors of
Chiropractic out there, but
ACA’s National Find-a-Doctor
service has appeared in major
publications and radio spots.
 No wonder it receives over
11,000 inquiries each month –
that’s over 300 contacts per day
– from our web-site and national
toll free number.
Patient Education
For Your Health Patient
Education Fact Sheets

Used to obtain a byline in a local
paper and as patient information
pieces, the fact sheets address such
hot topics as gardening, office
ergonomics, water, backpacks and
children, and more. Members can
download the high quality PDF
formats that can be easily
reproduced and customized for
immediate use…FREE!
Defending Your
Right to Treat
SUBLUXATION
even
in the Courts
National Chiropractic
Legal
Action
Fund
The purpose of ACA’s lawsuit
against the U.S. Department
of Health and Human Services
is to preserve the correction of
subluxations as a chiropracticonly service. Hence,
“Save Our Subluxation”
has been the rallying cry
for that particular legal effort.
ACA is one of health care’s
th
TOP 25 (19 )
most successful lobbying organizations. Congress
listens to ACA Members
Source: The Washington Times OP-ED,
November 2003
The Only Chiropractic Organization to Make the List
ACA Doesn’t Make
Promises
ACA Gets the Job
Done
VICTORY
1997
ACA pushed congress to abolish
Medicare’s burdensome mandatory x-ray
requirement to open up chiropractic care
for seniors.
VICTORY
2000
ACA pushes congress to establishes a
permanent chiropractic care benefit for
America’s active duty personnel.
VICTORY
2002

ACA pushes congress to establish a
permanent benefit for America’s
veterans.

ACA pushes congress to include DCs in
the National Health Service Corps
student loan pilot program.
VICTORY
2003
ACA Prevented the passage of legislation that
would have eliminated physician status for you.
 Congress authorizes the Federal Government to
hire DCs to care for Veterans.
 Congress passes Medicare Demonstration
Project
 Congress accelerates timetable for
implementation of Chiropractic Care Benefits for
America’s service men and women.

And We’re Just Getting
Started
SACA Membership
Benefits
Scholarship
Opportunities
The American Chiropractic
Foundation (ACF) of the
American Chiropractic
Association and the ACA
Auxiliary Scholarship Award
Approximately 14 -17
scholarships each year to
recognize academic excellence
and provide financial assistance
to SACA college students in
accredited chiropractic colleges.
On-campus presentations by
leaders and experts in the
profession.
Members Only Access
Members-Only Access to password
protected areas of ACA's award winning
web page.
Participate In NCLC
Discounts on registrations
to the professions top
legislative event. The
National Chiropractic
Legislative Conference
(NCLC) is held each Spring
in Washington, D.C. Issue
briefings prepare each
attendee to walk the halls of
Congress and speak directly
to their legislators on the
issues affecting chiropractic
care in the United States.
Leadership Opportunities
Become involved with
SACA and you'll take
your place among the
leaders in your
profession. As a SACA
member, you'll be
eligible to run for SACA
chapter and national
leadership positions.
TODAY we have victory within our grasp.
There is positive forward movement for our
profession, and we cannot drop
the ball now.
Victory lies in strength and unity! We
need your support, and if you are not yet
a member, it is our hope that you will
celebrate our progress and join the ACA
to help build our future.