Transcript Chapter 10

Chapter 10
Leading Change
Chapter 10
Leading Change in Organizations
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Learning Objectives
• Understand the different reasons for
resisting change
• Understand the psychological processes
involved in making major changes
• Understand the different ways that leaders
can influence the culture of an
organization
• Understand the characteristics of an
effective vision
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Learning Objectives (Cont.)
• Understand how to develop an appealing
vision for the organization
• Understand how to implement a major
change in an organization
• Understand the characteristics of a
learning organization
• Understand how leaders can increase
learning and innovation in organizations
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Organizational Change
• The activities associated with planning,
designing, implementing, and internalizing,
tools, procedures, routines, processes, or
systems that will require people to perform
their jobs differently.
Types of Organizational Change
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Changing attitudes
Changing work roles
Changing technology
Changing strategy
The Change Process
• Force-field model:
Unfreezing
Changing
Refreezing
• Two-forces at work:
Driving forces
Restraining forces
Eight-Stage Model
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Establish sense of urgency
Form powerful guiding coalition
Develop a compelling vision
Communicate the vision widely
Empower employees to act on the vision
Generate short term-wins
Consolidate gains
Institutionalize changes in the organizational
culture
Changing Culture
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Attention
Reaction to crisis
Role modeling
Allocation of rewards
Criteria for selecting and firing members
Design of systems and procedures
Design of organizational structure
Design of facilities
Stories
Formal statements
Reasons for Resistance to
Change
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Lack of trust
Belief that change is unnecessary
Belief that the change is not feasible
Economic threats
Relative high cost
Fear of personal failure
Loss of status and power
Threat to values and ideals
Why people resist to change
• Learning anxiety
• Uncertainty
• Lack of confidence that change will be
successful
• Distrust of leadership
• Fear of being manipulated
Stages in the Change Process
• Lewin’s Force-Field Model
– Unfreezing
– Changing
– Refreezing
• Response to Repeated Traumatic
Change
– Leaves people less resilient and more
vulnerable
– Leaves people inoculated and better
prepared to deal with change
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Stages in Reaction to Change
• Denial – “This isn’t happening.”
• Anger – Look for someone to blame.
• Mourning – People stop denying that
change is inevitable, acknowledge what
has been lost, and mourn it.
• Adaption – Accept the need to change and
go on with one’s life.
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Prior Experience and Reaction
to Change
• How a person reacts to change
depends on:
– The person’s general confidence
about coping with change successfully
– How much change they have
previously experienced
• Can increase resilience
• Can increase stress and frustration
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Different Types of
Organizational Change
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Attitude-Centered Change
Role-Centered Change
Changes in Technology
Change in Competitive Strategy
Economic or Human Factor
Changes
• Generic Change Programs
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Systems Models for Organizational
Change
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Problems have multiple causes
Actions have multiple outcomes
Changes have delayed effects
Actions that appear to offer quick
relief may make things worse in the
long run
• The best solution may offer no
immediate benefits
Influencing Organizational
Change
• Nature of Organizational Change
• Ways to Influence Culture
– Leadership Behavior
– Programs, Systems, Structures, and
Cultural Forms
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Culture and Growth Stages of
Organizations
• Founders have strong influence on the
organizational culture
• More difficult to change culture in mature
organizations
• In mature organizations, the culture
influences the leader more than the leader
influences the culture
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Developing a Vision
• Desirable Characteristics for a Vision
• Elements of a Vision
– Mission Statement
– Value Statement
– Slogan
– Strategic Objectives
– Project Objectives
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Procedures for Developing a
Vision
• Involve key stakeholders
• Identify strategic objectives with wide
appeal
• Identify relevant elements in the old
ideology
• Link the vision to core competencies
• Evaluate the credibility and refine the
vision
•10-21Continually assess and refine the vision
Implementing Change
• Responsibility for Implementing
Major Change
– Support from top management
• The Pace and Sequencing of
Changes
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– Rapid versus gradual introduction of
change
– Change interdependent subunits
simultaneously
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Innovation and Organizational
Learning
• Internal Creation of New Knowledge
– Internal departments
– Pilot testing new ideas
• External Acquisition of New
Knowledge
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– Best practices
– Hiring outsiders
– External consultants
Innovation and Organizational Learning
(Cont.)
• Knowledge Diffusion and
Application
– Information systems
– Written or electronic documents
– Special purpose conferences
– Seminars and workshops
• Learning Organizations
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Guidelines for Increasing Learning
and Innovation
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• Encourage appreciation for flexibility
and innovation
• Encourage and facilitate learning by
individuals and teams
• Help people improve their mental
model
• Leverage learning from surprises
and failures
Guidelines for Increasing Learning
and Innovation (Cont.)
• Encourage and facilitate sharing of
knowledge and ideas
• Set innovation goals
• Reward entrepreneurial behavior
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Guidelines to overcome resistance
to change
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Show support and commitment
Communicate the need for change
Maintain ongoing communication
Empower people and avoid
micromanagement
• Ensure that change efforts are adequately
staffed and funded
• Anticipate and prepare people
Guidelines to overcome resistance
to change
• Assemble a coalition of supporters
• Align structure with strategy
• Fill key positions with competent
supporters
• Recognize and reward contributions
• Use teams and task forces when
necessary