Washington Health Benefit Exchange

Outreach Technical Advisory Committee May 15, 2015

Eric Earling Carrie Glover Matthew McColm Robin Hilleary Sally Mildren Courtney Normand Patricia Gepert Brittany Jones Jaelen Pace Suzanne Pak Dr. James Polo Mary Wood Michael McKee-

Outreach Technical Advisory Committee Membership

Premera Within Reach Office of Raul Martinez Farmers Insurance Moda Health Coordinated Care Planned Parenthood Votes Northwest Wash. Association of Community and Migrant Health Centers Cowlitz Indian Tribal Health Clinic Volunteers of America Cornerstone Medical Services Mary Bridge Children’s Healthcare Health Care Authority International Community Health Services 2

TAC Facilitators Kristi Stickland [email protected]

Bethany Frey [email protected]

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Agenda • • • • • Welcome and HBE Updates Corporate Website Redesign Special Enrollment Social Media Consumer Stories Questions 4

Washington Health Benefit Exchange

HBE Updates

Bethany Frey

HBE Updates 

Medicaid Plan Selection- May 11 th

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Premium Aggregation Notice

• Consumer Dashboards-May 11 th • FAQs posted at www.wahbexchange.org/payments • [email protected]

HBE Updates ▪

Washington Healthplanfinder Business

▪ 93 groups enrolled ▪ Covers 482 lives ▪

Spring Trainings for Registered Brokers

▪ More detailed info about the Business Marketplace ▪ Presented by Small Business/Broker Representatives ▪ More info: https://wahbexchange.org/partners/agents-and brokers/ ▪

Planning an Employer Focused event in June

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Large Launch in October for 2016

▪ Expansion to 1-100 employees ▪ Employer mandate ▪ Additional statewide carrier?

▪ Navigator Program ▪

Lead Org and HBE discussions happening now!

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Long-term (Open Enrollment 3 forward)

 Role of Lead Org structure  Overall network structure and partners  QHPs – Medicaid Enrollment expectations ▪

Stakeholder Forums (coming soon)

 Input  Ideas  Feedback  Written or one-on-one meetings

Washington Health Benefit Exchange

Corporate Website Redesign

Caitlin Kuiper

Corporate Website Redesign ▪ Goals: ▪ Streamline design and presentation of consumer information ▪ Make website more visually appealing and intuitive for user ▪ Priorities: ▪ Customer Resources section: Application Quick Tips/FAQs, Outages & Maintenance ▪ ADA compliance ▪ Spanish-version site ▪ Enhanced site search ▪ Usability testing ▪ Timeline: ▪ May: Finalize vendor ▪ June 1: Begin project ▪ August/September: Launch website 10

Special Enrollment Campaign ▪ Timeline: ▪ ▪ May: Birth/adoption June: Graduation ▪ July: Weddings ▪ Media outreach ▪ Social Media ▪ Digital outreach 11

LGBTQA Outreach ▪ Table at Pride Fest in Seattle- June 28 th ▪ Partnership with Gay City and PHSKC ▪ Enrollment event on July 11 th in Seattle ▪ More info TBD ▪ Partnerships for new testimonial videos and social media content ▪ ▪ Gay City We Are 1 ▪ Entre Hermanos ▪ Earned Media-enrollment stories 12

Washington Health Benefit Exchange

Special Enrollment Social Media

Caitlin Kuiper

Washington Health Benefit Exchange

Consumer Stories

Nelly Kinsella

Questions 15