Transcript Document
Electronic Stability Control
(ESC)
by
Glen Nicholson
Vehicle crashes are the leading
cause of death among young people
of every age from 2-33.
World Health Organization
“More than one million people die
and 2 million are injured in traffic
crashes worldwide and the global
annual economic cost of road
crashes is nearly $600 billion.”
Nicole Nason, Administrator,
National Highway Traffic Safety Administration
In Canada “the economic and
social consequences of road crashes
are estimated to be $25 billion a year.”
Dr. David Bowering
Chief Medical Health Officer
Northern Health
Crossroads Report - 2005
“The road transport system and its
stakeholders have...unintentionally
generated one of the largest health
catastrophes ever seen in the
history of mankind.”
Dr. Claes Tingvall
Chairman, European New Car Assessment Program
Director, Swedish Road Administration
“Motor vehicle crashes…eat up
more than 20% of Northern Health’s
total direct health care costs.”
Dr. David Bowering
Chief Medical Health Officer
Northern Health
Crossroads Report - 2005
PASSIVE SAFETY DEVICES
...help you survive crashes:
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Seat Belts
Head Restraints
Air Bags
Collapsible Steering Columns
Reinforced Passenger Cell
The best crash…
...is one that never happens.
ACTIVE SAFETY DEVICES
...help you avoid crashing:
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Winter Tires
High Intensity Lights
Anti-Lock Braking Systems (“ABS”)
Electronic Stability Control (“ESC”)
ESC is a computerized
vehicle system that
improves vehicle handling
by instantly detecting
and preventing skids.
When ESC detects skidding,
it automatically brakes
individual wheels to counter
understeer or oversteer…
…in 1/25th of a second!
ESC PREVENTS
• 40% of single vehicle crashes
• 43% of all crash fatalities
• 56% of single vehicle fatalities
• 80% of rollover fatalities
Insurance Institute of Highway Safety - 2006
ESC saves lives
FATALITIES
BC
CANADA
2005 Fatalities
460
2923
ESC could save
197
1256
ESC could save 43%
SAFETY DEVICES
LIVES SAVED
Seatbelts
1,457
ESC
1,256*
Side Door Beams
994
Steering Columns
266
Front Air Bags
247
*ESC could prevent 43% of 2923 fatalities
ESC Cost
Manufacturer - $111
Retail - from $450
ESC is optional or standard
on over half
of new vehicle models
sold in Canada
*2006
Common Names of ESC
Generic - Electronic Stability Control (ESC)
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Electronic Stability Program (ESP) - Audi, VW, Saab, Daimler, Chrysler
Vehicle Stability Control (VSC) - Toyota, Lexus
Vehicle Stability Assist (VSA) - Honda, Acura
Advance Trac - Ford, Lincoln
StabiliTrak - General Motors, Saturn
Vehicle Dynamic(s) Control (VDC) - Subaru, Nissan
Dynamic Stability Control (DSC) - Mazda, BMW, Rover
Dynamic Stability and Traction Control (DSTC) - Volvo
Canadian awareness of ESC
• 60% had never heard of ESC.
• Only 5% owned vehicles with ESC.
• Only 1 % mentioned ESC as a safety feature.
Rudin-Brown Survey - 2006
New vehicle purchases of ESC
Sweden
93%
Germany
78%
Denmark
78%
Australia
48%
United Kingdom
47%
United States
46%
Canada
37%
ESC Studies
• Transport Canada
• Insurance Institute of Highway Safety (US)
• National Highway Traffic Safety Administration (US)
• Pacific Institute for Research and Evaluation (US)
• University of Iowa (US)
• University of Michigan Transportation Research Institute (US)
• Transport Research Foundation (UK)
• Monash University (Australia and New Zealand)
• University of Cologne Institute for Transport Economics (Germany)
• GDV Institute for Vehicle Safety (German Insurers)
• Swedish National Road Administration (Sweden)
• Institute of Transport Economics (Norway)
• Laboratoire d'Accidentologie, de Biomécanique (France)
• Toyota Motor Corporation (Japan)
• …and many others
ESC Endorsements
• Transport Canada
• Canadian Automobile Association
• BC Automobile Association
• Canada Safety Council
• Canadian Association of Road Safety Professionals
• BC Forest Safety Council - Trucksafe
• BC Safety Council
• RoadHealth
• Insurance Corporation of BC
• BC Wildlife Collision Prevention Program
• United Nations
• National Highway Traffic Safety Administration (US)
• Insurance Institute for Highway Safety (US)
• Federation Internationale de l’Automobile (Europe)
• Swedish National Road Administration
• UK Department of Transport
• Australian New Car Assessment Program
• Consumers Union (US)
• …and many others
ESC Websites
• Choose ESC
• Transport Canada
• Canadian Automobile Association
• Canadian Association of Road Safety Professionals
• BC Automobile Association
• BC Safety Council
• Wildlife Collision Prevention Program
• Insurance Corporation of BC
• Insurance Institute for Highway Safety
• Wikipedia
ESC Laws
• Quebec (2006) - dangerous goods carriers
• United States (2009-2012) - all passengers vehicles
• United Nations Global Technical Regulations (2008)
• Victoria, Australia (2010) proposed - all cars
• Canada (2012) proposed - all cars
“Each new car that is sold
without ESC is a lost opportunity to
save lives and reduce suffering.”
Viviane Reding
Commissioner, European Commission
• Vehicles - dangerous health hazard
• ESC - extraordinarily cost-effective solution
• ESC must be promoted:
• Awareness
• Incentives
• Law
www.chooseesc.eu
[email protected]