Transcript Point of Sales

Welcome
News 2014
Guide News 2014
 Product 2014
 The 4 Störmer „L´s“
 Terracucina
 Program news
 Sales manual 2014
 Layout improvements
 Packages
 Handle logic
 Panels & back panels logic
The 4 Störmer „L´s“ for 2014
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L aser Edge Technology
L aquer Range
L ino Grigio
L egrabox Free
Laser edge technology
All solid colours in PG 1 + 2, carcass material and
19/25 mm panels are produced with the newest
laser edge technology.
Program: Toulouse, Madrid, Como, Scala, Rio
Laser edge technology
Example:
Sales manual-page: V.2
Lacquer Ranges
Como (7 colours)
PG2
- PUR-Lacquer with laser edge
Largo (14 colours)
PG3
- Velvet lacquer
Athen (7 colours)
PG4
- High gloss lacquer
Contura (14 colours)
- Velvet lacquer
PG5
Lacquer Ranges
- 13 %
Como PG 2
GARDA PG 4
High gloss lacquer
High gloss lacquer (PUR)
- 18 %
Largo PG 3
Lido PG 5
Velvet lacquer
Velvet lacquer
- 27 %
Athen PG 4
Valencia PG 7
High gloss lacquer
High gloss lacquer (PUR)
- 12 %
Contura PG 5
Castello PG 6
Velvet lacquer
Velvet lacquer
Calais PG 6
Glass
-7%
Calais PG 7
Glass
Lacquer Ranges
Program: Como & Athen 2013 to 2014
Como-colours PG 2 / 2013
Athen-colours PG 4 / 2013
Colours from Garda PG 5 into Como PG 2
Colours from Valencia PG 7 into Athen PG 4
Lacquer Ranges
Program: Largo & Contura 2013 to 2014
Largo-colours PG 3 / 2013
Contura-colours PG 5 / 2013
Colours from Lido PG 5 into Largo PG 3
Colours from Castello PG 6 into Contura PG 5
Lacquer Ranges
Como
PG2
- PUR-Lacquer with laser edge
- 7 colours: Snow white, Magnolia, Stone,
Cappuccino, Light red, Black, Night blue
- Panels in 19mm, 25mm (HLL)
- show sides available in all 7 colours with
all carcass edges in the same colour as
the show side!
Lacquer Ranges
Base unit-panel: B: 2,5cm / H: 78cm / T: 58cm
2013:
21,4 X 8 (78cm) = 171,20
2014:
GW 2013: 171,20 GW 2014: 96
GW 2013: 171,20 HLL 2014: 174
HL 2014: 429
HLL 2014: 174
= approx. - 44%
= approx. - 60%
Lino Grigio
 High-quality carcass in door quality (col.: 600)
 Linen texture also for drawer and pan drawer
bottom
 Availble with package “Style 1a“
see: sales manual-page: 24
LEGRA BOX „free“

 High-quality 12,8mm metal box
 10mm smoked glass sides
 Cutlery trays for drawers and pan drawers
organisers available
 Available with package “Style 1a & 1b“
or as individual items
see: sales manual-page: 25
LEGRA BOX „free“
1. Standard carcass with “Tandembox plus“
2. Standard carcass with “Legrabox free“
3. Lino Grigio with “Legrabox free“
Guide News 2014
 Product 2014
 The 4 Störmer „L´s“
 Terracucina
 Program news
 Sales manual 2014
 Layout improvements
 Packages
 Handle logic
 Panels & back panels logic
Terracucina
Terracucina
 High-quality design with 15 cm panel detail
 No storage loss as the applications are
connected directly to the front
Sample (60er base unit: 45cm door / 15cm appl.)
 Combined with the normal Linea range
 Original design differentiation
 With a few applications you achieve a
completely new and unique view
Terracucina
Program:
Toulouse, Como, Madrid, Largo, Athen (59 doors)
Terracucina
Applications:
D, GW, HLL, SL, HL, LE (43 colours)
Terracucina
Program:
Toulouse, Como, Madrid, Largo, Athen
Applications:
D, GW, HLL, SL, HL, LE
By combining all fronts and front
applications result more than 2500
possibilities!
Guide News 2014
 Product 2014
 The 4 Störmer „L´s“
 Terracucina
 Program news
 Sales manual 2014
 Layout improvements
 Packages
 Handle logic
 Panels & back panels logic
Program News 2014
Bristol:
 5-piece frame door
 Laminate super matt
 Size changes/ special sizes possible
 3 colours: Ash white, Ash sand, Ash stone grey
Program News 2014
Troja:
 Glass door with stainless steel edge
 Finish ESG glass 3mm thick, 16mm MDF frame
 Size changes / special sizes possible
 Handle drilling 320mm or handle-less available
 From April 2014 every handle will be available for
the Calais/Troja ranges
Attention:
Corner fillers up to 150cm height and min. 4,5cm width
Corner fillers from 150cm height, min. 9,1cm width
Program News 2014
Troja:
In 5 colours, gloss and matt available!
Magnolia
Red
Mocca
Black
Antique white
Guide News 2014
 Product 2014
 The 4 Störmer „L´s“
 Terracucina
 Program news
 Sales manual 2014
 Layout improvements
 Packages
 Handle logic
 Panels & back panels logic
Layout improvements
Layout improvements
Contents & Index
Layout improvements
Front number = carcass, panels,…..number
Example:
2013
2014
Front no.
Carcass,…no.
Front no.
Carcass,…no.
1010 White
505 White
505 White
505 White
1020 Magnolia
502 Magnolia
502 Magnolia
502 Magnolia
1015 Stone
586 Stone
586 Stone
586 Stone
1450 Alu grey
509 Alu grey
509 Alu grey
509 Alugrey
Layout improvements
Pictogram index
Example: sales manual page 1.2
Layout improvements
Program & Price Index 2014:
Layout improvemenmts
Front range 2014:
Guide News 2014
 Product 2014
 The 4 Störmer „L´s“
 Terracucina
 Program news
 Sales manual 2014
 Layout improvements
 Packages
 Handle logic
 Panels & back panels logic
Packages
Order no.: KA-1A
Order no.: KA-1B
Order no.: KA-2
Order no.: KA-3
Packages
 All units in the order will be equipped with the
described items in the package
 Optimal planning by one article number
 Unique position at least 1 year
 More value to sell quickly & easy
 Familiarity of the package logic is already know to
the end user via the car industry
 Available now!
Guide News 2014
 Product 2014
 The 4 Störmer „L´s“
 Terracucina
 Program news
 Sales manual 2014
 Layout improvements
 Packages
 Handle logic
 Panels & back panels logic
Handle logic 2014
 News & handles with extra costs are marked with
the corresponding symbol
Handle
Bar handle
G-handle
Handle logic 2014
 Handle-News:
Guide News 2014
 Product 2014
 The 4 Störmer „L´s“
 Terracucina
 Program news
 Sales manual 2014
 Layout improvements
 Packages
 Handle logic
 Panels & back panels logic
Side panel logic
Improvements of the planning logic by standard
types:
SW(B) 19 58 72
Height 71,5cm
Depth 58 cm
Width 19 mm
Bottom low
Side panel
Back panel logic
Improvements of the planning logic by standard
types:
NR H:
NR V:
Thank you!!!