Transcript Slide 1

Sopharma Trading goal
To create a Division of professionals, who will present and promote
effectively the Company products before doctors and pharmacists;
To broaden the package of high-quality services, offered to current and
potential partners;
Full market coverage – pharmacists and doctors;
To maintain an up to date database, containing the full list with the doctors in
Bulgaria
Medical representatives obligations
are
To plan, organize and conduct visits to doctors and pharmacists;
To organize and participate in specialized medical and pharmaceutical events;
To create and maintain good relations with doctors and pharmacists;
To watch closely the sales volume in the region, as to cooperate in the overall
sales increase as well;
To be aware of the competitive products, to watch their activities and to submit
information;
To report about the work that has been done during the past period before the
Management of the Company.
Activity Planning aimed
for the Medical Representatives
Number of visits – 12 doctors and 3 pharmacies per day, for each medical
representative – 1920 doctors and 480 pharmacies for one month for the
whole Medical team;
Four cycles, three months each;
Targeting the doctors by products and regions;
Key messages for each month and for each product;
Promotional materials;
Report forms;
OUR TEAM
RDC Plovdiv Пловдив
Anelia Vasileva
Born on 08.10.1976
Former working place – 2008 Med. Representative
in “Tchaikapharma”Jsc
Dina Vasileva
Born on 21.06.1972
Former working place – 2004-2008 Med. Representative in “Libra” EAD
RDC – Burgas , RDC – Varna
and RDC – V.Tarnovo
Nestor Gruncharov - Burgas
Born on 21.06.1980
Former working place– 2006 – 2008
Med. Representative “Nobel pharma”
Veneta Atanasova - Varna
Born on 07.02.1972
Former working place– 2004
– 2006 Med. Representative
in “Aricosmetic”
2006 – 2008 – “Libra”ЕАD
Monika Ivanova – V.Turnovo
Born on 01.06.1969
Former working place– end of 2006 –
2008 Med. Representative in
“Tchaikapharma”Jsc.
RDC- Sofia
Rositza Stoyanova
Born on 20.05.1963
Former working place– 2006 –
2008 Med. Representative in
“Ecopharm”
Anton Tirkov
Born on 23.06.1965
Former working place
“Ozone laboratory” –
07.2006 - 2008
Ivailo Valchanov
Born on 15.07.1972
Former working place “Egis”
– 2006 - 2008
Medical Team goals
To present and promote the products before the doctors and pharmacists in a
professional manner;
To maintain an up to date database, containing the full list with the doctors in
Bulgaria
Excellent awareness of the promoted products among the specialist in the
particular area;
To organize and participate in the specialized events;
To increase the effectiveness and to achieve the set goals;
Sales increase
Advantages, that come from
the work with Sopharma Trading
Medical Team
Work with financially stable and loyal partner – Company that corresponds to
the international requirements and standards;
Products presentation and promotion made by a team of professionals;
Full market coverage – doctors and pharmacists;
Ability to focus on priority products;
Use of high quality services, that Sopharma Trading Jsc. offers – trade
activities, marketing, logistics, prewholesale;
Sales increase;
Strengthen the Company image and good reputation