Transcript Слайд 1 - Afanasy

Brau Service manufactures
natural food products of high quality
Kominterna Str. 95, 170028, Tver, Russia
Tel.: 007(4822) 79-01-01; Fax: 007 (4822) 79-01-02
Dear ladies and gentleman!
Today the products under our Own Brand Name are actively gaining
market share in the food industry. Two key success factors are the high
quality and affordable prices.
At the modern dynamic food market it is sometimes difficult to choose
a reliable manufacturer with the best quality-price ratio.
Our task is to provide the quality that will boost your business, so that
you won’t have to search for the right manufacturers endlessly.
I invite you to mutually advantageous co-operation.
Sincerely,
General Director of Brau Service
Vadim Deshevkin
Kominterna Str. 95, 170028, Tver, Russia
Tel.: 007(4822) 79-01-01; Fax: 007 (4822) 79-01-02
Brau Service is a manufacturing company , a part of the wellknown brewing holding company «Afanasy». It is situated in the city of
Tver, 180 km. from Moscow.
For many years we’ve been producing the famous Tver beer of different
sorts for delight of our customers. At the moment our plant is actively
developing and diversifying its production. We focus on manufacturing
natural goods of high quality.
Now we offer not only beer, kvass and drinking water, but also genuine
milk, lemonade of different sorts, nuts, honey, roasted sunflower seeds.
Most of today’s customers love the taste of all these natural products…
for they have known them since childhood.
Kominterna Str. 95, 170028, Tver, Russia
Tel.: 007(4822) 79-01-01; Fax: 007 (4822) 79-01-02
We actively work to develop the production under Our Own Brand Name, and in
doing so, we follow the trends of today’s market.
Many federal trading networks remain our long standing partners for many years.
Production under Own Brand Name
1600000
1400000
Output volume
1200000
1000000
800000
600000
400000
200000
0
2006
2007
2008
2009
2010
We appreciate our partners
and proudly offer them our high quality products.
Kominterna Str. 95, 170028, Tver, Russia
Tel.: 007(4822) 79-01-01; Fax: 007 (4822) 79-01-02
X5 Retail Group
Store chain «Magnit»
Dixy Group
Trading network «SPAR»
Store chain «Monetka»
Store chain «Victoriya»
«Importpivtorg»
«Planeta napitkov» and others.
We appreciate our partners
and proudly offer them our high quality products.
Kominterna Str. 95, 170028, Tver, Russia
Tel.: 007(4822) 79-01-01; Fax: 007 (4822) 79-01-02
Apart from production under Our Own Brand Name, for several years we have been successfully
cooperated with the Coca-Cola company.
Kvass «Kruzhka i Bochka» («A Mug and a Barrel») is produced of unmanufactured raw products
to the exclusive recipe of the Coca-Cola company. It is pleasant to enjoy its perfect taste during
the hot summer season.
Kominterna Str. 95, 170028, Tver, Russia
Tel.: 007(4822) 79-01-01; Fax: 007 (4822) 79-01-02
Geography of our deliveries:
Moscow, Saint-Petersburg, Nizhny Novgorod, Veliky Novgorod, Tula, Chelyabinsk, Tolyatti, Engels, Ivanovo,
Oryol, Bataysk, Kropotkin, Krasnodar, Tambov, Tver, Minsk, Tallinn, Rostov-na-Donu, Samara, New Jersey (USA),
Kostroma, Yaroslavl, Orenburg, Taganrog, Stavropol, Arkhangelsk, Belgorod, Syktyvkar.
Kominterna Str. 95, 170028, Tver, Russia
Tel.: 007(4822) 79-01-01; Fax: 007 (4822) 79-01-02
Our products:
Beer assortment
Kvass
RETRO-Lemonades
Genuine Milk
Beverages
Nuts
Iodized Water
Natural Honey
Cranberry
in powdered sugar
Roasted, salted
In 2011 we are going to produce :
Fish Snacks
Kominterna Str. 95, 170028, Tver, Russia
Natural Potato Chips
Seeds
Ketchup,
Mayonnaise , Mustard
Tel.: 007(4822) 79-01-01; Fax: 007 (4822) 79-01-02
Our factory
Kominterna Str. 95, 170028, Tver, Russia
Tel.: 007(4822) 79-01-01; Fax: 007 (4822) 79-01-02
Brau Service produces pasteurized whole milk
under the trade mark Molochny
Express (Dairy Express) and
Utrechko (Early Morning). This
nonnormalized natural product is
very popular with Tver customers.
The reason for the popularity is our
production method: we pasteurize milk at the
temperature not higher that 93 degrees
Celsius, which allows preserving all the useful
vitamins and minerals for the guaranteed
100% quality.
Kominterna Str. 95, 170028, Tver, Russia
Tel.: 007(4822) 79-01-01; Fax: 007 (4822) 79-01-02
The production area for roasting and
packing of bulk stock – is the newest one, and at
the same time, the most perspective production
sector of the holding company «Afanasy».
Less than for half a year we have successfully
mastered the production of sunflower seeds,
peanuts, pistachio, almonds, and hazelnuts. Today
we are planning to start producing pumpkin seeds,
walnut kernels, cashew.
Our equipment is ready to pack all sorts of cereals
(with the exception of semolina), and also dry
biscuits, cranberries in powdered sugar, fruit mixes,
cookies, meat dumplings, candies in wrappers.
Our manufacturing facilities provide
over 1 ton of ready products per day.
Kominterna Str. 95, 170028, Tver, Russia
Tel.: 007(4822) 79-01-01; Fax: 007 (4822) 79-01-02
1. Beer assortment;
2. Exclusive packing;
3. Snack products;
4. Natural fermentation Kvass;
5. Iodized Water;
6. Retro-Lemonades;
7. Honey;
8. Genuine Milk;
9. Individual projects for trade networks.
Any of the presented products can become a
product under Your Own Brand Name.
Kominterna Str. 95, 170028, Tver, Russia
Tel.: 007(4822) 79-01-01; Fax: 007 (4822) 79-01-02
Afanasy Pshenichnoye (Wheat)
Porter
In 0,5 l glass bottles, alc. 4,5%,
density 12%.
Shelf life - 90 days.
In 0,5 l glass bottles,
alc. 6,8%, density 20%.
Shelf life - 360 days.
Pasteurized beer with addition of wheat
malt - a rare sort at today’s beer market.
Afanasy Pshenichnoye (Wheat) has a
unique rich taste, which makes
impression on every connoisseur of this
amber beverage. Enjoy it!
This original smooth taste with
slight bitterness is easy to
recognize. Porter is a precious gift
for the true beer-lovers! The dark
sorts of beer of the «Afanasy»
brand have received medals at all
the exhibitions since 1992.
Afanasy Ultra Premium
Afanasy Svetloye (Pale)
In 0,46 l glass bottles, alc. 5,0%,
density 12%.
Shelf life - 120 days.
In cap. 0,5 l glass bottles, alc. 5,5%,
density 14%.
The bottle has a traditional conical
shape, is made of the clear colourless
glass, so that you can judge the real
colour of this natural foaming beverage.
Kominterna Str. 95, 170028, Tver, Russia
Shelf life - 180 days.
This is the real revolution in beer industry.
The beer Zhygulevskoye and Yachmenny
kolos - that was all that Russian beer
industry could offer at the beginning of the
90-s. And then there appeared a sort of beer
that could meet demands of the best beer
judges. That was - the «Afanasy» beer from
Tver.
Tel.: 007(4822) 79-01-01; Fax: 007 (4822) 79-01-02
Afanasy
(Pale)
Zhiguloyvskoye
Tverskoye Krepkoye (Strong)
In 0,5 l glass bottles, or 2,0 l PET
bottles, alc. 4,0 %, density 11%.
Shelf life - 120 days.
In 0,5 l glass bottles, or 2,0 l PET
bottles, alc. 7,0 %, density 16%.
Shelf life - 120 days.
This is beer with a rich taste of malt
and light smell of hops. 150 years ago
due to its high quality the beer
received recognition all over Russia.
Tverskoye Krepkoye (Strong) is for
those who give value to strong men’s
friendship. Tver brewers give you the
best taste and festive mood. Tverskoye
Krepkoye (Strong) is a soul of a good
company!
Dobroye
Svetloye
In 1,5 l PET bottles, alc. 4,3%,
density 11%.
Shelf life - 90 days.
From the moment it appeared at the
market and till now Dobroye svetloye
(Pale) remains sales leader among
the beer sorts of the «Afanasy»
brand.
Kominterna Str. 95, 170028, Tver, Russia
Dobroye Barkhatnoye
In 1,5 l PET bottles, alc. 4,3%, density
12%.
Shelf life - 90 days.
The Barkhatnoye beer was the very first
sort of beer of our plant. With time
Barkhatnoye became a part of history.
However, sometimes legends get real.
Today Dobroye Barkhatnoye presents the
almost forgotten taste of the legend.
Tel.: 007(4822) 79-01-01; Fax: 007 (4822) 79-01-02
We can offer you different designs of package for the chosen sort of
amber beverage.
Everyone knows that a product’s look plays a great part in the competition of today’s brands. It has a
great influence on the consumer’s choice. It takes a customer only few seconds to choose between
the goods presented at a supermarket shelf.
Our designer have a great experience of creating images of Our Own Brands, so they can design a
label for your products according to your wish and your creative vision.
But a label is only one part of the product’s image conception.
Please pay attention to the unique kinds of package for the beer under
Your Own Brand Name!
Kominterna Str. 95, 170028, Tver, Russia
Tel.: 007(4822) 79-01-01; Fax: 007 (4822) 79-01-02
The Unique kinds of package for the beer under Your Own Brand Name.
Glass bottle 0,5 and 0,7 l with a
mechanical stopper
Such a container is sure to draw
attention of the true judges of beer. Its
functional
advantages
are:
the
convenient shape, good hermiticity
and
possibility
of
multiple-use.
Besides, the mechanical stopper is a
symbol of prestige status and high
quality.
The stopper can be designed
exclusively in different shapes and
colours according to your wish and
your creative vision.
Kominterna Str. 95, 170028, Tver, Russia
Tel.: 007(4822) 79-01-01; Fax: 007 (4822) 79-01-02
The Unique kinds of package for the beer under Your Own Brand Name.
4 l PET barrel
It is a convenient, compact
and at the same time
capacious
container.
The
barrel of beer will become
indispensible for any summer
picnic with your best friends.
Kominterna Str. 95, 170028, Tver, Russia
Tel.: 007(4822) 79-01-01; Fax: 007 (4822) 79-01-02
Snack products by Brau Service
Nuts
The Brand PintaBAR!
Peanuts, pistachio, hazelnuts and almonds.
Weight per package 40 g, 100 g, 150 g, 200 g.
Shelf life - 5 months.
Roasted and salted selected nuts will brighten your
mood and serve as a perfect snack for beer or kvass.
Seeds.
The brand Gorelykh.NET
Weight per package 80 g, 100 g, 150 g,
200 g. Shelf life - 6 months.
Selected seeds, size +40; +38.
Thoroughly roasted seeds, but without burnt
ones.
Kominterna Str. 95, 170028, Tver, Russia
Tel.: 007(4822) 79-01-01; Fax: 007 (4822) 79-01-02
Beer + Nuts;
Beer + Seeds;
Beer + Dry Biscuits (with cheese, bacon,
jellied minced meat and horseradish,
with lard and garlic, with the smoke).
We offer a comprehensive range of
products under Your Own Brand Name.
This is not only a perfect combination
of tastes, but also:
1. Proved quality;
2. Convenient logistics;
3. Reasonable price.
Kominterna Str. 95, 170028, Tver, Russia
Tel.: 007(4822) 79-01-01; Fax: 007 (4822) 79-01-02
Products in a premium package - is the best way to draw
customer’s attention to the Brand.
We present snack-products in special tubus.
The secret of its success consists in the
following:
1.
2.
3.
It is very convenient because now you
don’t have to pour snacks from the
package into any additional plates or
dishes.
The transparent cover provides a visual
demonstration of the product to the
customer. So the customer can make sure
that the quality is good before buying the
product.
It is a good method to draw the
customer’s attention to the Brand.
Kominterna Str. 95, 170028, Tver, Russia
Tel.: 007(4822) 79-01-01; Fax: 007 (4822) 79-01-02
Natural Fermentation Kvass
Bochkovoy and Sovetskiy
In 0,46 l glass bottles, or 0,5, 1,0 1,5 2,0 and 4,0 l
PET bottles.
Shelf life - 150 days.
Natural fermentation kvass contains no
preservative agents, no flavouring agents
and no food colorings. It is manufactured
only of natural products.
Do you remember people with tin cans
gathering around a big yellow barrel with
the inscription «KVASS»? We loved to
drink it during hot summer days. You
remember this taste since childhood and
you can it enjoy today. Just open a bottle
of our kvass. And there are no queues or
tin cans!
Kominterna Str. 95, 170028, Tver, Russia
Tel.: 007(4822) 79-01-01; Fax: 007 (4822) 79-01-02
Iodized water
In 0,5 1,0 2,0 and 5,0 l PET bottles.
Shelf life - 180 days.
Iodized drinking water is for those who take care
of their health. The special technologies of
iodizing prevent iodine loss when boiling.
At your company’s will Brau
Service can manufacture under
the Own Brand Name aromatized
water with different tastes: of
lemon, raspberries, tangerine,
banana, forest berry etc.
Kominterna Str. 95, 170028, Tver, Russia
Tel.: 007(4822) 79-01-01; Fax: 007 (4822) 79-01-02
RETRO-lemonades
Limonad, Buratino, Dyushes, Tarchun,
Sayany, Lesnaya Yagoda.
In 0,5 l glass bottles.
Shelf life - 90 days.
This a line of bubbled drinks with tastes «of our
childhood»!
Our series of lemonades is manufactured
in the classic style: glass + label + collar
label.
We can offer any kind of container for
your products: 0,5 1,0 1,5 2,0 l PET
bottles. 0,5 l glass bottles - or an
individual design to your taste.
Kominterna Str. 95, 170028, Tver, Russia
Tel.: 007(4822) 79-01-01; Fax: 007 (4822) 79-01-02
Natural honey
In 300 g glass jar.
Shelf life - 1 year since the harvest year.
Everyone knows about the benefits of natural honey.
It’s very important to find a reliable supplier,
otherwise you cannot guarantee the high quality
of this product. Brau Service co-operates
fruitfully with private beekeepers.
We just put fresh honey into a glass jar - that’s all.
The product itself is created by Nature. And it’s
Nature that knows all secrets of good honey.
Kominterna Str. 95, 170028, Tver, Russia
Tel.: 007(4822) 79-01-01; Fax: 007 (4822) 79-01-02
Genuine milk, non-homogenized
In 0,9 l PET bottles. Shelf life - 7 days.
Milk is supplied to our plants every morning from
the farms of the Tver region. We pasteurize it and
pour milk into containers within a few hours. After
that milk is shipped immediately to the shelves of
supermarkets.
It is really a product of the highest quality. Our
pasteurization technology allows preserving all the
vitamins and amino acids, and you get them with
every drink of fresh milk.
Shelf life of the milk is 7 days, and it proves the
usefulness of this natural product perfectly.
Kominterna Str. 95, 170028, Tver, Russia
Tel.: 007(4822) 79-01-01; Fax: 007 (4822) 79-01-02
The short shelf life of our milk demands good logistics service.
It is important that customer could always buy fresh milk of the best
quality. We offer the following variants of co-operation.
We can place special automatic machines for
selling milk on tap - MILLY, in your hypermarkets.
This equipment has a bright design, that is sure
to draw attention of your customers. Besides it
will be another beautiful accent of your
supermarket’s interior design.
Brau Service takes upon all the operation costs, so
you won’t have to pay either the cost of the
equipment or the cost of renting.
You can apply to our best managers for the more
detailed information on this project.
Kominterna Str. 95, 170028, Tver, Russia
Tel.: 007(4822) 79-01-01; Fax: 007 (4822) 79-01-02
Individual development of product projects
The special beer is one of the favorite beverages of modern
women.
Market interest in this type of product is growing year by
year. There appear new brands, new flavors, and the
range of consumers is increasing.
We have a good experience in manufacturing such a
product. We can develop a range of tastes and the special
receipt for a product line of beer cocktails under Your Own
Brand Name.
We are ready to produce exclusive products for you.
Kominterna Str. 95, 170028, Tver, Russia
Tel.: 007(4822) 79-01-01; Fax: 007 (4822) 79-01-02
Individual development of product projects
Manufacturing capabilities of Brau Service allow
packing into individual polypropylene packages the
following items:
 Candy beans and candy;
 Cookies;
 Dried fruits, dates, raisins, prunes and dried
apricots;
 Short cut pasta;
 Different types of cereals (rice, buckwheat, pearl
barley, peas, corn).
We are always ready to negotiate on co-operation
possibilities in this regard.
Brau Service will organize the supply of quality raw
products and will develop individual package to your
order according to your wish and demands.
Kominterna Str. 95, 170028, Tver, Russia
Tel.: 007(4822) 79-01-01; Fax: 007 (4822) 79-01-02
Why is it profitable to have Your Own Brand Name?

The customer doesn’t usually realize that the cost of the product
he sees in a supermarket includes more than the cost of raw
products, auxiliary materials and production service. The lion’s
share of the price consists in marketing investments and
retail margin.

You can turn these expenses into your profits if you order the
production under Your Own Brand and Name at manufacturer’s
directly. And this is the way to awaken customers’ interest in a
quality product at an affordable price.
Kominterna Str. 95, 170028, Tver, Russia
Tel.: 007(4822) 79-01-01; Fax: 007 (4822) 79-01-02
We offer:
•
The possibility of manufacturing products under
Your Own Brand Name;
•
Tasty and quality products under our brand
names;
•
Flexible prices;
•
Stability of supply;
•
Effective co-operation schemes;
•
Possibility of shipping goods to the necessary
distribution centre.
Kominterna Str. 95, 170028, Tver, Russia
Tel.: 007(4822) 79-01-01; Fax: 007 (4822) 79-01-02
Our contacts:
You haven’t found the answer to your question?
Contact us!
Kominterna Str. 95
170028 Tver
Russia
Tel.: 8 (4822) 79-01-01, 8 (495) 781-80-98, 8 (495) 781-80-99
Fax: 8 (4822) 79-01-02
E-mail: [email protected]
Visit our website: www.afanasy.ru
Chief manager:
Mikhail Volomatov
Tel.: 8 (4822) 79-01-01, extention number: 139
E-mail: [email protected]
Director General:
Vadim Deshevkin
Tel.: 8 (4822) 79-01-07
Head of Commercial Service:
Tatyana Burdo
Tel.: 8 (4822) 79-01-01, extention number: 292
E-mail: [email protected]
Kominterna Str. 95, 170028, Tver, Russia
Chief manager:
Igor Guskov
Tel.: 8 (4822) 79-01-01, extention number: 242
E-mail: [email protected]
Tel.: 007(4822) 79-01-01; Fax: 007(4822) 79-01-02