Transcript It’s the Code - Linktec Solutions Ltd

Leonardo Da Vinci
It’s the Code
That makes me smile!
Alun David
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An industry overview of the eOTD
impact upon the digital economy.
Alun David
Project Architect for large scale, complex internet based projects
with specialist expertise in Accessibility and back-office
integrations.
Public sector Central and Local Government:
•Strategic Consultancy for the Dti
•Partnerships UK (HM Treasury)
•Masterminded 1st inner London Authority (Haringey) development
of a fully accessible portal (award winning) for community service
delivery.
As an E Government Consultant provides SMB's with expertise to
deliver services to the public sector.
Codification Today
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To consider the implications of
Codification:
– We must understand
• What it is
• What it does
• And How it works
Codification Today
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Then we can consider the implications
for various facets of the digital
economy
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e-procurement
e-commerce
Usability / accessibility
search efficiency
So What is it?
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Dictionary of centrally controlled concept
identifiers, terms, definitions and images
Processes for requesting new ones
Easy to use tools to find them
Open Source tools to enable you
Open source standards
What does it do
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Allows for accurate search’s
B2B / B2G data transfer
Allows exact comparisons across
multiple sites
Alleviates the issue of languages
Improves the user experience
Lowers costs
How does it do it
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eOTD - a dictionary of standard technical
terminology
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EIGR - a registry of implementation guides
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Terms, definitions and images linked to concept
identifiers
Prescribed classes, properties and enumerated
property values defined by buyers
ESNR a registry of catalogued items
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Items (goods and services) described using propertyvalue pairs
What is a Bolt?
In terms of semantics its not an easy question
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Is it a nut and bolt
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Is it a bolt for a door
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Or is it a rifle bolt
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Or even a length of cloth
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How about in another language
– Cerrojo
– Schraube
– Задвижка
– 門閂
Examples
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Ordering a bouquet of Flowers off the
web.
Describing Hotel rooms for online booking.
Buying a car and comparing prices.
Emergency service – sending descriptions
Speed dating !
e-procurement
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Online reverse auctions
Increased user confidence
Lower costs
Faster and better information
Easier Data mapping !
e-commerce
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Better user experience
Increased user Confidence
Selling more
– that means buying more web services
Usability
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Comparative data sets
User confidence
Far better levels of description –
automatically
Multi Lingual
Worked example
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A realistic expectation = Fresh Mango
Worst Case = Fruit
Best Case = Large Fresh Mango
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Fruit, fresh; Material: Mango; Colour:
Red; Unit net weight: 6oz; Size: 15 cm;
Count per pack: 9; Pack price: £2.50
Simple listing
<Attribute EGAI="021636" Value="013942" />
<Attribute EGAI="027375" Value="4959" />
<Attribute EGAI="021638" Value="000038" />
<Attribute EGAI="000160" Value="Red" />
<Attribute EGAI="027376" Value="9" />
<Attribute EGAI="027377" Value="6 oz" />
<Attribute EGAI="027378" Value="£2.50" />
<Attribute EGAI=“001020" Value=“15 cm" />
Expanded listing
<Attribute EGAI="021636" EGAI_Title="Eccma global commodity identifier (EGCI)"
Code_value="013942" Text_value="Fresh fruit" />
<Attribute EGAI="027375" EGAI_Title="Product number" Code_value="" Text_value="4959" />
<Attribute EGAI="001020" EGAI_Title=“Size" Code_value="" Text_value=“15 cm" />
<Attribute EGAI="000160" EGAI_Title="Colour" Code_value="" Text_value="Red" />
<Attribute EGAI="021638" EGAI_Title="Eccma global material identifier (EGMI)"
Code_value="000038" Text_value="Mango" />
<Attribute EGAI="027376" EGAI_Title="Count per pack" Code_value="" Text_value="9" />
<Attribute EGAI="027377" EGAI_Title="Unit net weight" Code_value="" Text_value="6 oz" />
<Attribute EGAI="027378" EGAI_Title="Pack price" Code_value="" Text_value="£2.50" />
Real Life
<Attribute EGAI="021638" Text_value="Mango" />
<Attribute EGAI="000160" EGAI_Title="Colour" Text_value="Red" />
<Attribute EGAI="027377" EGAI_Title="Weight" Text_value="6 oz" />
<Attribute EGAI="001020" EGAI_Title=“Size" Text_value=“15 cm" />
A screen reader could then read.
Mango, Colour = Red, Weight = 6oz, Size =15 cm
And to provide this all you would need is <Attribute EGAI="027375"
Value="4959" />
Search Efficiency (being found!)
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Internet Search
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In site Search
A Platform for Innovation
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New technology facilitates new uses
Another step in Internet evolution
Many identical products, re-badged and
marketed differently
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Remove the hype
Uniform descriptions of features
Avoids misleading acronyms
Easily automated online product comparisons
Summery
The codification heralds advances in:
• e-procurement
• e-commerce
• Usability
• search efficiency
Conclusion:
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There is an opportunity:
To get new business (work with government
and big business)
To innovate new concepts using the code
To become recognised and an exponent
Recommendation:
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Learn
Try it
Master it
Publicise what you can do
Partner if needed for large projects
Make the most of it!