Transcript Chapter 3

Chapter 4
Folk and Popular
Culture
PPT by Abe Goldman
Folk Culture
• Folk Culture is
traditionally practiced
primarily by small,
homogeneous groups
living in isolated rural
areas.
• Isolation from other
groups keeps the
scale of territory
covered by folk culture
typically much smaller
than that of popular
culture.
Folk Culture Continued
• Folk culture is derived
from local natural
elements and is more
sensitive to the
environment.
• Folk culture is more
likely to vary from
place to place at a
given time.
• Folk culture typically
does NOT threaten
local cultural diversity.
Popular Culture
• Popular Culture is
found in large,
heterogeneous
societies that share
certain habits despite
differences in other
personal
characteristics.
• Global connections
exaggerate the scale
of territory covered by
popular culture
compared to folk
culture and enables
frequent changes.
Popular Culture Continued
• Popular culture is less
likely to reflect the
diversity of local
physical conditions and
is more likely to modify
the environment.
• Popular culture is more
likely to vary from time
to time at a given place.
• Popular culture
threatens local
diversity.
Origins and Diffusion of Folk
and Popular Cultures
• Origin of folk and popular cultures
– Origin of folk music
– Origin of popular music
• Diffusion of folk and popular cultures
– The Amish: Relocation diffusion of folk culture
– Sports: Hierarchical diffusion of popular culture
Origin of Folk Culture
• Folk cultures have anonymous hearths,
from anonymous sources, at unknown
dates, through unidentified originators.
• They may also have multiple hearths,
originating independently in isolated
locations.
Origin of Popular Culture
• Popular culture is often the product of
more developed countries, especially in
North America, Western Europe, and
Japan.
• Popular culture often arises from a
combination of advances in industrial
technology and increased leisure time.
Folk Music
• Folk Music is often composed
anonymously and transmitted orally.
• Content is often derived from events in
daily life that are familiar to the majority
of people.
• Folk songs tell a story or convey
information about daily activities such
as farming, life-cycle events, or
mysterious events like storms or
earthquakes.
Origin of Country Music
Fig. 4-1: U.S. country music has four main hearths, or regions of origin: southern
Appalachia, central Tennessee and Kentucky, the Ozark-Ouachita
uplands, and north-central Texas.
Popular Music
• In contrast to folk music, popular music
is written by specific individuals for the
purpose of being sold to a large number
of people.
• It reflects a high degree of technical skill
and is capable of being performed only
in a studio with electronic equipment.
Tin Pan Alley and Popular Music
Writers and
publishers of
popular music
were clustered
in Tin Pan Alley
in New York
City in the early
twentieth
century. The
area later
moved north
from 28th
Street to Times
Square.
The Armed Forces Radio Network began the
diffusion of American popular music during WWII
when the music was broadcast to soldiers around
the world.
Hip Hop Music
• Hip hop music originated in the late
1970’s in the South Bronx.
• Rappers in the low-income
neighborhoods of NYC, Queens,
Brooklyn, and Harlem adopted the style
with local twists- “thug” rap in Queens
and clever lines in Brooklyn.
• Since the late 1980’s, hip hop has
diffused to Oakland and Atlanta and
other large metropolitan areas.
A Mental Map of Hip Hop
Fig. 4-3: This mental map places major hip hop performers near other similar performers
and in the portion of the country where they performed.
Diffusion of Folk Culture
• Folk culture is transmitted from one
location to another more slowly and on
a smaller scale, primarily through
migration or relocation diffusion rather
than electronic communication.
Amish Settlements in the U.S.
Fig. 4-4: Amish settlements are distributed through the northeast U.S. and reflect relocation
diffusion of folk culture.
Diffusion of Popular Culture
• The spread of popular culture usually
follows the pattern of hierarchical
diffusion from hearths or nodes of
innovation.
• Hollywood, California for film and
Madison Avenue, NY for advertising are
examples.
• Popular culture diffuses rapidly through
modern communication and
transportation.
Diffusion of Contemporary
Sports
• The transformation of football (soccer)
from an English folk custom to global
popular culture began in 1800.
• First, schools began to instruct students
on “sports.” Then, leisure time allowed
for greater participation and
spectatorship. In the late 1800s, the
British exported association-football to
continental Europe and then around the
world throughout their colonies.
Diffusion of Contemporary
Sports
• Initially, this diffusion was done by
individuals but over time diffusion
increased by radio and television.
• Organized spectator sports today are
part of popular culture, despite folk
origins.
• They are transmitted through electronic
forms of communication.