Transcript Gift Certificates

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Web Sites II
Initiative: Web Sites II
Magic #
Date: 5/28/06
rev. 0.0
Project Manager: Jay Suarez
Author: Rohit Mathur
Creative Time Estimate: Due 4/5/07
Code Freeze: 4/25/07
Internal Launch Date: NA
External Launch Date: 16.6 - 5/8/07
Path:\\vistaprintus\common\share\Cap_Dev\Public\Project_Management\Capabilities\Products_a
nd_Services\AutoGen_Sites\Phase_2\Requiements_Documents\Websites_Phase2_Wireframes.ppt
Team: Jeff Suarez; Elise Rhoads; Catherine Bassett; Jonathan Habeski; Marco Lara; Kishore
Narra; Jason Rowe; Jennifer Hood; Gavin House; Kirk Doggett; Rohit Mathur
Purpose:
Identify new pages and interaction flow for new product option - Web Sites
Description:
Screen shots showing areas to consider. Page descriptions are listed with each page.
Creative Issues:
• TBD
Graphics
• Any new assets will be provided marketing or Dave Ball
Copy
• Specific page changes pages will require new copy from Marketing
Version Log
Version Date
Edited by: Revision Summary / Requestor
0.9
3/5/2007 R Mathur First Draft in progress
Continued…
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New Page List
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
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Web Sites Phase II
Creative kickoff- wireframe review
Home page
RC Home Page
My Account – My Logos
My Account – Delete Logo
Logo Product Page
PBC Product Page
Gallery Page
PBC A/B page
Step 1: Enter Company Name & Select Icon
Step 2: Font
Step 3: Text Effects
Step 4: Color
Logo Gallery
My Favorites Functionality
My Favorites Gallery
Studio
Studio – Add Logo
Studio - Customize
Studio – Matching Backsides
Select Options - Qty
Select Options - Stock
Select Options - Accessories
Select Options - Matching
Cart
Help Page
Page Status Owner
Existing
Existing
New
New
New
Existing
Existing
Existing
New
New
New
New
New
New
New
Existing
New
Existing
Existing
Existing
Existing
Existing
Existing
Existing
Existing
Emily/Marion
Emily/Marion
Satish
Satish
Marketing Services
Marketing Services
Satish
Marketing Services
Marketing Services
Marketing Services
Marketing Services
Marketing Services
Marketing Services
Marketing Services
Marketing Services
Satish
Satish
n/a
Content/ Satish
Emily/Marion
Emily/Marion
Emily/Marion
Emily/Marion
n/a
Marketing Services
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Due Dates
2-Mar
5-Apr
5-Apr
5-Apr
5-Apr
5-Apr
5-Apr
5-Apr
5-Apr
5-Apr
5-Apr
5-Apr
5-Apr
5-Apr
5-Apr
5-Apr
5-Apr
5-Apr
5-Apr
5-Apr
5-Apr
5-Apr
5-Apr
5-Apr
5-Apr
5-Apr
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Contents
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Purpose and Benefits
Purpose:
New Web Site rollout.
Benefits:
• Web Sites leverages matching technology.
• Expand VistaPrint market into promotional apparel
• New Acquisition product
Risks:
• Web Sites which requires all-new inventory and production process.
• Web Sites may not resonate with our established personas
Target Customers:
Howard the Hurried
Patricia the Perfectionist
Lee the Loyal Customer
Nancy the Nervous
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Web Site Interaction Flow (template)
Returning Home
Page
(p 8)
Home page
(p 6)
Web Site
Product page
(p 28)
Quote Calculator
FastPath
Sign-in
(p xx)
Quote
Calculator - 1
(p 16)
Large Preview
Popup
(p 36, 38, 40)
Web Site
Gallery page
(P 34, 42)
Quote
Calculator - 2
(p 18)
Other pages
Specials Page
(p 10)
Quote
Calculator - 3
(p 20)
Preview
Popup
(p 36)
Studio
(p 48, 50)
Quote
Calculator - 2
(p 18)
Quote
Calculator - 3
(p 20)
Logo Gallery
(p 26)
Signed
In?
PDF Proof
(p 60)
No
Sign-In
Yes
Has Gold Package / First
time customer need a
web site
Has a current web site
and need another
web site
Yes
Package
Options
Web
Address
Confirmation
Has a current web site
which got cancelled &
need another web site
Update to
Gold
Package?
Billing
No
Please update
To Gold Package
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Home Page
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Home Page
User Experience Description
Customers who want Web sites can easily find them on the Home page
Customer Goals:
See the link for Web Site
Business Goals:
Show Web Site link under main heading.
Functional Requirements
Web Site links to product pages
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Returning Customer Home Page
User Experience Description
First-time visitors can see the design website in the “My Portfolio” as well as a link to configure the
website in “My Account” section.
Customer Goals:
Learn about the website section
Added in their account
Learn how to configure or edit it
Business Goals:
Show Website details in the customers account
Functional Requirements
On Clicking the “Configure” or Edit link user can customize the site in Dashboard section.
Next Steps:
Creative:
• Melissa - consult with Molecular on taxonomy
• Dave - mockup final page
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Specials Page
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Specials Page
User Experience Description
Customers can see the option for web site on the same product page.
Customer Goals:
Learns about custom web site
Business Goals:
Show Web Site features available for the customers
Functional Requirements
Next Steps:
• Need designs and final creative
– Graphics – Kirk & Web Team
– Copy – Joanne Vignos
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Web Site Product page-V1
User Experience Description
Customers can see the pricing details, the website packages being offered and the various website
samples on the same product page.
Customer Goals:
Learn Pricing
Learn what’s included
Learn process for creation
Learn what’s available
Business Goals:
Merchandise Websites
Show Samples
Functional Requirements
Choose a design template and start how to customize the same
• Simplify pricing table
• Simplify packages offered
–Requests:
• Change About Websites page to just have FAQ
• Remove top section and samples from FAQ
• Need details for the packages table (Basic, Silver, Gold)
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Web Site Product Page-V2
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Web Site Product page-V2
User Experience Description
Customers can see the pricing details, the website packages being offered and the various website
samples on the same product page.
Customer Goals:
Learn Pricing
Learn what’s included
Learn process for creation
Learn what’s available
Business Goals:
Merchandise Websites
Show Samples
Functional Requirements
Choose a design template and start how to customize the same
• Simplify pricing table
• Simplify packages offered
– Requests:
• Change About Websites page to just have FAQ
• Remove top section and samples from FAQ
• Need details for the packages table (Basic, Silver, Gold)
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Free Gallery
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Free Gallery
User Experience Description
Customer can see available categories and choose desired design.
Customer Goals:
Browse designs by Styles available
Select the best design
Search Design by Keywords
Business Goals:
Show various styles available
Functional Requirements
• As existing for Galleries
• Web Sites Info and Pricing link will take back to product page
Next Steps:
• Need the anticipated content categories
• Determine taxonomy of content category links – Marketing and Content
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Gallery
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Gallery
User Experience Description
Customer can see available categories and choose desired design.
Customer Goals:
Browse designs by industry
Select the best design
Search Design by Keywords
Business Goals:
Show various samples available
Functional Requirements
• As existing for Galleries
• Web Sites Info and Pricing link will take back to product page
Next Steps:
• Need the anticipated content categories
• Determine taxonomy of content category links – Marketing and Content
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BC Logo Tool 1
User Experience Description
Customer can see available categories and choose desired design.
Customer Goals:
xxx
Business Goals:
xxx
Functional Requirements
• As existing for Galleries
• Use hierarchical category list for Large Foil
• If customer is in Signature Foil Gallery, and selects a design, take them through
the upload file path (page 54).
• Include cross-links to Small Foil and Date Foil
– links point to gallery pages
Next Steps:
• Need the anticipated content categories
• Determine taxonomy of content category links – Marketing and Content
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Website Pricing – 3
User Experience Description
Customer can view the basic package details from the given table
Customer Goals:
See details for the package.
See total price
See what’s included in package
See total price to pay
Business Goals:
Provide accurate price for package
Functional Requirements
11/1
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Website Pricing – 4
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Website Pricing – 4
User Experience Description
Customer can view the basic package details from the given table
Customer Goals:
See details for the package.
See total price
See what’s included in package
See total price to pay
Business Goals:
Provide accurate price for package
Functional Requirements
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MPSO - Matching
Back Side
Matching
Accessories
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MPSO – Matching
User Experience Description
As existing for Select Options
Customer Goals:
As existing
Business Goals:
As existing
Functional Requirements
As existing
MCR Tickets
• # xxxxx
JIRA Tickets
• # xxxxx
Next steps
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MPSO - Accessories
Back Side
Matching
Accessories
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MPSO – Accessories
User Experience Description
As existing for Select Options
Customer Goals:
As existing
Business Goals:
As existing
Functional Requirements
As existing
MCR Tickets
• # xxxxx
JIRA Tickets
• # xxxxx
Next steps
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Cart
Free
Custom
Web Sites
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Cart
User Experience Description
Customers can clearly see Free custom web site, and pricing for their order which is FREE.
Customer Goals:
Ensure order accuracy
Understand pricing
Business Goals:
Show accurate options and pricing
Functional Requirements
• As shown
• Customer can change quantities for each size
• Customer can zero-out a size to delete web site
– If zero is chosen, a popup alert will appear asking “Are you sure?”
– Deleting a size zeros the associated pricing, but row is not deleted until customer clicks ‘next’
– No zero quantity items are meant to show on the Billing page
Next Steps:
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Billing - Review Page
User Experience Description
Same as existing
Customer Goals:
xxx
Business Goals:
xxx
Functional Requirements
Same as existing
– Show T-Shirt cart display here
Next Steps:
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Billing – Complete Order
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Billing – Complete Order
User Experience Description
Same as existing
Customer Goals:
xxx
Business Goals:
xxx
Functional Requirements
Same as existing
Next Steps:
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Post-Sell
User Experience Description
As existing for Post-Sell / Confirmation Page.
Customer Goals:
xxxx
Business Goals:
xxxxx
Functional Requirements
• As existing for Post-Sell page
• Additional Quantity of 4 x 8s will be added as a rule type
•JIRA -26071
•All other offers in post sell will still apply
xxx
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Express Order Interaction Flow
T-Shirts
Acquisition
Retention
Acquisition
Email
Retention
Email
“Your T-Shirt”
Page
(p 102)
Need
To Edit?
Yes
T-Shirt Gallery
Page
(p 36, 38, 40, 42)
Sign-in
page
Edit T-Shirt
page
“Your T-Shirt”
page
T-Shirt
Gallery Page
No
Need
To Edit?
Sign-in
Create Account
Yes
Edit T-Shirt
page
No
Anything
in Cart?
Yes
Select
Options
No
Select
Options
Anything
in Cart?
Yes
Select Options
No
Cart
Select
Options
Cross-Sell
page
Cross-Sell
page
Shipping
Shipping
Billing
Billing
Confirmation
Confirmation
Cart
FastPath Documentation is here:
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\\vistaprintus\common\share\Cap_Dev\Public\Project_Management\Capabilities\Website_UI\Fa
stPath\Fastpath - Current Status.doc
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Sign-in
Retention
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Sign-in Description
Retention
User Experience Description
As existing for FastPath
Customer Goals:
As existing
Business Goals:
As existing
Functional Requirements
• FastPath Documentation is here:
\\vistaprintus\common\share\Cap_Dev\Public\Project_Management\Capabilities\Website_UI\FastPat
h\Fastpath - Current Status.doc
Copy
Next Steps:
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Your T-Shirt
Retention Landing page
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Your T-Shirt
Retention Landing page
User Experience Description
As existing for FastPath
Customer Goals:
As existing
Business Goals:
As existing
Functional Requirements
• FastPath Documentation is here:
\\vistaprintus\common\share\Cap_Dev\Public\Project_Management\Capabilities\Website_UI\FastPath\Fastpath
- Current Status.doc
Copy
Next Steps:
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Edit Popup
Retention Landing page
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Edit Popup
Retention Landing page
User Experience Description
As existing for FastPath
Customer Goals:
As existing
Business Goals:
As existing
Functional Requirements
• FastPath Documentation is here:
\\vistaprintus\common\share\Cap_Dev\Public\Project_Management\Capabilities\Website_UI\FastPat
h\Fastpath - Current Status.doc
Copy
Next Steps:
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