TTB COLA update - National Alcohol Beverage Control

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Transcript TTB COLA update - National Alcohol Beverage Control

TTB COLA UPDATE
THE WINE INDUSTRY PERSPECTIVE
Jeannie Bremer
Vice President—Compliance and Public P
The Wine Group
TTB COLA UPDATE
 We support increase in allowable revisions
 Industry supports COLAs
 Certainty that label is compliant with federal
regulations
 Market/trademark research
 State brand/label registration
 Brand acquisition research/compliance
TTB COLAS—BALANCING ACT
 NCSLA: Honolulu Meeting Announcement
 TTB Budgetary Issues
 Needs of Industry and State Regulators
(brand registration)
 Cooperation between TTB, States and
Industry is key
STATE BRAND/LABEL REGISTRATION
 COLAs are KEY to the state brand/label registration process
 Why brand/label registration?
 Product information
 Tax determination
 Franchise protection/territory designation
 Price posting
 Is there a way to accomplish the state requirement while easing the burden
on TTB and industry?
 Better use of limited state resources?
COLA SOLUTIONS: TTB CERTIFIED
LABEL EXAMINERS
 TTB’s Certified Chemist Program: Authorizes
chemists to conduct laboratory analysis for
export certifications.
 Sign export certificates (VI1 form)
 Analysis does not need to be
signed/processed by TTB
TTB CERTIFIED LABEL EXAMINERS
 TTB Certified Label Examiners: Could it
ease TTB’s regulatory burden?
 Would the states accept COLAs
approved by TTB Certified Label
Examiners?
THANK YOU!