TTB COLA update - National Alcohol Beverage Control
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Transcript TTB COLA update - National Alcohol Beverage Control
TTB COLA UPDATE
THE WINE INDUSTRY PERSPECTIVE
Jeannie Bremer
Vice President—Compliance and Public P
The Wine Group
TTB COLA UPDATE
We support increase in allowable revisions
Industry supports COLAs
Certainty that label is compliant with federal
regulations
Market/trademark research
State brand/label registration
Brand acquisition research/compliance
TTB COLAS—BALANCING ACT
NCSLA: Honolulu Meeting Announcement
TTB Budgetary Issues
Needs of Industry and State Regulators
(brand registration)
Cooperation between TTB, States and
Industry is key
STATE BRAND/LABEL REGISTRATION
COLAs are KEY to the state brand/label registration process
Why brand/label registration?
Product information
Tax determination
Franchise protection/territory designation
Price posting
Is there a way to accomplish the state requirement while easing the burden
on TTB and industry?
Better use of limited state resources?
COLA SOLUTIONS: TTB CERTIFIED
LABEL EXAMINERS
TTB’s Certified Chemist Program: Authorizes
chemists to conduct laboratory analysis for
export certifications.
Sign export certificates (VI1 form)
Analysis does not need to be
signed/processed by TTB
TTB CERTIFIED LABEL EXAMINERS
TTB Certified Label Examiners: Could it
ease TTB’s regulatory burden?
Would the states accept COLAs
approved by TTB Certified Label
Examiners?
THANK YOU!