Transcript Dorothy Nelson Portfolio

Dorothy Nelson
User Interface Architect
Interaction Design Portfolio
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eBay, Inc. – SYI Redesign
• Fixing one long,huge, buggy page
• Keep current selling business logic
• Allow for expansion of form to include
Attributes
• Error handling
• Reduce page load size
eBay – SYI
Redesign,
cont.
• Old
Pages
Meta Category
Main SYI Page, Auction
Review
Confirm
eBay– SYI Redesign, cont.
• New Flow: Wizard, then Hub/Spoke
eBay– SYI Redesign, cont.
• New Pages
Confirm
Category
Title &
Description
Payment
Pictures & &
Shipping
Details
Review
eBay– SYI Enhancements
• Suggested Categories – allows sellers to
choose the most appropriate category for
their item
• Spell Check – increases searchability,
professional looking listings
• Feature Fee Upsell – eBay revenue
enhancer, without sacrificing usability
eBay– SYI Enhancements,
cont.
Spell Check
Suggested Categories
Feature Fee Upsell
eBay – Turbo Lister
• The evolution of Turbo Lister
– Nesting folders
– Search
– Bulk Edit
– Catalog and Item Specifics integration
– Spell Check
– Subtitle
– New pricing and shipping features
eBay – Turbo Lister
• The evolution of Turbo Lister, Main
eBay – Turbo Lister
• The evolution of Turbo Lister, Edit Panel
eBay – Consistent Marketing &
Landing Pages
• Convert all inconsistent marketing pages
across the site to a suite of templates
– Consistent UI
– Marketing vs. Informational
– 1, 2, and 3 column layouts
– Introduction of Information Architecture
eBay – Consistent Marketing &
Landing Pages
– Before: Poor guidance and inconsistencies of critical
information require users to relearn how to use similar areas
Sign up buttons in two completely different
locations with different look and feel
Some pages have search and welcome
new users areas while others don’t
eBay – Consistent Marketing &
Landing Pages
– After: Consistent Templates
eBay – Icon Redesign
• Consistency across site, functionally and
visually
Old
New
eBay – Multi-Item Payment in Selling Manager
Seller Mananger Pages
Summary Paqe
Link
Choose Listings to
Combine,
MULTIPLE
Select
Select
1 buyer's
items only?
Y
Sales Record,
Combining
Save
Shipping info
filled in?
Link
Sold Listings Paqe
Icon
Choose Listings to
Combine,
MULTIPLE
Err: not >1 buyer
Choose Listings to
Combine,
SINGLE
Y
Sales Record,
Combined
Save
&
Finish
User
arrives
at Sold
Listings
N, error
Error
Select
&
Continue
Sold View
Combining Invoices
eBay – Recently Viewed Items
• Quick, easy
access to
items the
buyer cares to
click on
• Crossmarketing
• Bridge to My
eBay
Picture Manager
•
•
•
Rework year old design: Convert Flash app to JS/DHTML with no additional usability
testing
Fix localization issues
Convert to new Sell Your Item form and My eBay, button strategy
Picture Manager, SYI
Picture &
Details step
Pictures section, with
Picture Manager
Add pictures popup dialog
Picture Manager, My eBay
• Needed to
keep My
eBay’s L frame,
left nav
• Needed to be
similar to SYI
UI
Webvan
• Webstore evolution
– Used the full width of the screen
– Fast Catnav – no need to refresh the page with each click
– Larger cart
– Start Shopping button on the Home Page
– More “feminine” color scheme
– Search is more visible
– Use a bigger font
Webvan
• Webstore evolution, screenshots
Webvan
• HomeGrocer transition
• Delivery grid
• Webvan Rewards (Loyalty Program)
Webvan
• Internal tool – Campaign Activation Tool
(Java app)
Constellar: Database Migration
Test Application
Task Wizard
Final consumer product (not implemented)
Intraspect – Collaboration App
Windows Client
Web application